PPC Vs SEO : Which is better for your business | SEO company in Kochi - 0 views
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hatchseo_24 on 09 Aug 24Choosing between PPC (Pay-Per-Click) and SEO (Search Engine Optimization) depends on your business needs. PPC offers immediate visibility and traffic but requires a budget for ads and costs per click. It allows precise targeting and easy ROI tracking. SEO, on the other hand, builds long-term organic traffic and enhances credibility with no direct click costs, though it requires time and effort. It's more sustainable for long-term growth. Often, a combination of both works best, leveraging PPC for quick results and SEO for ongoing benefits.