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"All the other stuff you hear about-machine learning, deep learning, neural networks, what have you-are much more precise names for the various scientific, mathematical, and engineering methods that people employ within the field of AI. George Orwell was on to something when he famously wrote that "the slovenliness of our language makes it easier for us to have foolish thoughts." Using the same science-fictional shorthand to describe anything from self-driving cars to slightly better ad targeting surely inhibits basic comprehension. But its potential for seeding both magical thinking and abject confusion about real economic, social, and political changes also seems bottomless. If the experts don't really know what they talk about when they talk about AI, is it any wonder that you and I don't, either?"