I thought this article was really interesting about this pornography company that files the most copyright lawsuits. It goes really in depth about how they found out about the people who were pirating their videos and why they decided to fill all these lawsuits. This article is also from the New Yorker so it has a lot of situated ethos behind the article.

This blog post gives a lot of good advice with how to start and go through a research paper.

I focused a lot on the first ad, the Denver water ad. This ad uses Ethos appeals because its from the Denver Water company, so they know what they are talking about. Also, the timing of it is current and affective due to a lot of the "green" campaigns (Karios).