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VIRDEE AND HOTELKEY recently launched an improved guest relations platform with streamlined check-in and more support. Salt Lake City-based LivAway Suites is the first hotel chain to adopt the Virdee-HotelKey solution. Virdee, a self-service technology and check-in automation company, is led by cofounders Nadav Cornberg and Branigan Mulcahy, while HotelKey, a cloud-based hotel property management system, is led by cofounder and president Aditya Thyagarajan. "The ability for our property management system to integrate with Virdee's self-service check-in solution ensures that guests receive excellent service whether interacting with staff or using our automated systems," said Thyagarajan.

APPROXIMATELY THREE OUT of four travelers agree that Americans are prioritizing travel more in 2024 and prefer a digital, self-service experience for their hotel stays, according to a recent survey by Mews, a hospitality cloud provider. Nearly 80 percent of U.S. travelers favor hotels with fully automated front desks or self-service kiosks, and more than 40 percent prefer checking in via a hotel's website, app, or digital kiosk. "Trends in hospitality are ever-changing but we're seeing indicators that people are prioritizing travel again," said Richard Valtr, Mews's founder. "While we're seeing some softness in mid-market and select service hotels, the luxury sector seems resilient. Guests visiting luxury properties are spending more on bucket list trips and staying for longer." The poll of 2,000 people, evenly split between travelers and hotel workers, revealed that hotel workers anticipate an increase in guest use of technology during travel. A quarter of them expect guests to check in more frequently via hotel websites, apps, or digital kiosks compared to previous years.