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Web scraping also helps you to gain a competitive edge over your business rivals. You have access to information that can help you launch strategies that will make you successful in your field. It is also important to get information about your competitors so that you know what they are doing. You can compare the strategies of both your business and those of your rivals. This way you can identify the strengths and weaknesses of both parties and then take the appropriate steps. One of the ways you can get hold of information from your rivals is through competitor price monitoring. This way you know how your rivals are pricing their products and whether there are steps you can take in order to get ahead.