the
discipline of rhetoric was the primary repository of Western thinking about persuasion
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in title, tags, annotations or urlRhetorical Figures in Sound: Anaphora - 2 views
Before the Internet | The New Yorker - 0 views
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Food for thought--what were our lives like pre-Internet? Emma Rathbone's short, nostalgic literary meditation makes us think about our digitally-leashed lives. Then "you'd walk outside and squint at the sky, just you in your body, not tethered to any network, adrift by yourself in a world of strangers in the sunlight." Rathbone also gets style points for her effective use of rhetoric, specifically anaphora
Figures of Rhetoric in Advertising Language - 9 views
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The principal purpose of this paper is to contribute a richer and more systematic conceptual understanding of rhetorical structure in advertising language
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Rhetoricians maintain that any proposition can be expressed in a variety of ways, and that in any given situation one of these ways will be the most effective in swaying an audience.
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