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A child's ability to become a strong reader is the single greatest key to his/her future educational success. For 9 months of the year, teachers and parents work tirelessly to acquire and improve their students'/child's reading skills only to take a 3-month summer break before moving to the next grade level. During this time, many students are preoccupied with summertime play and often lack the discipline to continue to build or even maintain their acquired reading level through daily reading, often resulting in summer reading loss/setback. Readers Are Winners, Inc. is a non-profit literacy organization with the mission of creating reading events, motivating elementary children to become strong readers, and rallying organizations on behalf of reading.