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et's look at We Use Math, a project triple-teamed by Brigham Young University, the Mathematical Association of America, and the American Mathematical Society. Clearly that consortium brought a lot of resources to the table. The site features polished quotations from happy and well-paid professionals testifying to the usefulness of math in their careers. There's a career tracker which lists dozens of high-paying careers, their salaries, their employers, the math required, and the ways math is used.

Engagement is a funny, fickle thing. On the subject of how to excite children about math in the same way it excites me, I have more questions than answers. Let me try to lay out a few markers, though: