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Javier E

The Influencer Is a Young Teenage Girl. The Audience Is 92% Adult Men. - WSJ - 0 views

www.wsj.com/...ram-meta-safety-risks-6d27497e

teenage meta exploitation pedophile girl culture

shared by Javier E on 17 Jun 24 - No Cached
  • Instagram makes it easy for strangers to find photos of children, and its algorithm is built to identify users’ interests and push similar content. Investigations by The Wall Street Journal and outside researchers have found that, upon recognizing that an account might be sexually interested in children, Instagram’s algorithm recommends child accounts for the user to follow, as well as sexual content related to both children and adults.
  • That algorithm has become the engine powering the growth of an insidious world in which young girls’ online popularity is perversely predicated on gaining large numbers of male followers. 
  • Instagram photos of young girls become a dark currency, swapped and discussed obsessively among men on encrypted messaging apps such as Telegram. The Journal reviewed dozens of conversations in which the men fetishized specific body parts and expressed pleasure in knowing that many parents of young influencers understand that hundreds, if not thousands, of pedophiles have found their children online.   
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  • One man, speaking about one of his favorite young influencers in a Telegram exchange captured by a child-safety activist, said that her mother knew “damn well” that many of her daughter’s followers were “pervy adult men.”
  • Meta looms over everything young influencers do on Instagram. It connects their accounts with strangers, and it can upend their star turns when it chooses. The company periodically shuts down accounts if it determines they have violated policies against child sexual exploitation or abuse. Some parents say their accounts have been shut down without such violations. 
  • Over the course of reporting this story, during which time the Journal inquired about the account the mom managed for her daughter, Meta shut down the account twice. The mom said she believed she hadn’t violated Meta’s policies. 
  • Meta’s guidance for content creators stresses the importance of engaging with followers to keep them and attract new ones. The hundreds of comments on any given post included some from other young fashion influencers, but also a large number of men leaving comments like “Gorgeous!” The mom generally liked or thanked them all, save for any that were expressly inappropriate. 
  • Meta spokesman Andy Stone said the company enables parents who run accounts for their children to control who is able to message them on Instagram or comment on their accounts. Meta’s guidance for creators also offers tips for building a safe online community, and the company has publicized a range of tools to help teens and parents achieve this.
  • Like many young girls, the daughter envied fashion influencers who made a living posting glamour content. When the mother agreed to help her daughter build her following and become an influencer, she set some rules. Her daughter wouldn’t be allowed to access the account or interact with anyone who sent messages. And they couldn’t post anything indicating exactly where they live. 
  • The mom stopped blocking so many users. Within a year of launching, the account had more than 100,000 followers. The daughter’s popularity earned her invitations to modeling events in big coastal cities where she met other young influencers. 
  • Social-media platforms have helped level the playing field for parents seeking an audience for their children’s talents. Instagram, in particular, is visually driven and easily navigable, which also makes it appealing for child-focused brands.
  • While Meta bans children under the age of 13 from independently opening social-media accounts, the company allows what it calls adult-run minor accounts, managed by parents. Often those accounts are pursuing influencer status, part of a burgeoning global influencer industry expected to be worth $480 billion by 2027, according to a recent Goldman Sachs report. 
  • Young influencers, reachable through direct messages, routinely solicit their followers for patronage, posting links to payment accounts and Amazon gift registries in their bios.
  • The Midwestern mom debated whether to charge for access to extra photos and videos via Instagram’s subscription feature. She said she has always rejected private offers to buy photos of her daughter, but she decided that offering subscriptions was different because it didn’t involve a one-on-one transaction.
  • The Journal asked Meta why it had at some points removed photos from the account. Weeks later, Meta disabled the account’s subscription feature, and then shut down the account without saying why. 
  • “There’s no personal connection,” she said. “You’re just finding a way to monetize from this fame that’s impersonal.”
  • The mom allowed the men to purchase subscriptions so long as they kept their distance and weren’t overtly inappropriate in messages and comments. “In hindsight, they’re probably the scariest ones of all,” she said. 
  • Stone, the Meta spokesman, said that the company will no longer allow accounts that primarily post child-focused content to offer subscriptions or receive gifts, and that the company is developing tools to enforce that.
  • he mom saw her daughter, though young, as capable of choosing to make money as an influencer and deciding when she felt uncomfortable. The mom saw her own role as providing the support needed for her daughter to do that.
  • The mom also discussed safety concerns with her now ex-husband, who has generally supported the influencer pursuit. In an interview, he characterized the untoward interest in his daughter as “the seedy underbelly” of the industry, and said he felt comfortable with her online presence so long as her mom posted appropriate content and remained vigilant about protecting her physical safety.
  • an anonymous person professing to be a child-safety activist sent her an email that contained screenshots and videos showing her daughter’s photos being traded on Telegram. Some of the users were painfully explicit about their sexual interest. Many of the photos were bikini or leotard photos from when the account first started.
  • Still, the mom realized she couldn’t stop men from trading the photos, which will likely continue to circulate even after her daughter becomes an adult. “Every little influencer with a thousand or more followers is on Telegram,” she said. “They just don’t know it.”
  • Early last year, Meta safety staffers began investigating the risks associated with adult-run accounts for children offering subscriptions, according to internal documents. The staffers reviewed a sample of subscribers to such accounts and determined that nearly all the subscribers demonstrated malicious behavior toward children.
  • The staffers found that the subscribers mostly liked or saved photos of children, child-sexualizing material and, in some cases, illicit underage-sex content. The users searched the platform using hashtags such as #sexualizegirls and #tweenmodel. 
  • The staffers found that some accounts with large numbers of followers sold additional content to subscribers who offered extra money on Instagram or other platforms, and that some engaged with subscribers in sexual discussions about their children. In every case, they concluded that the parents running those accounts knew that their subscribers were motivated by sexual gratification.
  • In the following months, the Journal began its own review of parent-run modeling accounts and found numerous instances where Meta wasn’t enforcing its own child-safety policies and community guidelines. 
  • The Journal asked Meta about several accounts that appeared to have violated platform rules in how they promoted photos of their children. The company deleted some of those accounts, as well as others, as it worked to address safety issues.
  • In 2022, Instagram started letting certain content creators offer paid-subscription services. At the time, the company allowed accounts featuring children to offer subscriptions if they were run or co-managed by parents.
  • The removal of the account made for a despondent week for the mom and daughter. The mother was incensed at Meta’s lack of explanation and the prospect that users had falsely reported inappropriate activity on the account. She was torn about what to do. When it was shut down, the account had roughly 80% male followers.
  • The account soon had more than 100,000 followers, about 92% of whom were male, according to the dashboard. Within months, Meta shut down that account as well. The company said the account had violated its policies related to child exploitation, but it didn’t specify how. 
  • Meta’s Stone said it doesn’t allow accounts it has previously shut down to resume the same activity on backup accounts. 
Javier E

HarperCollins Joins Scribd in E-Book Subscription Plan - NYTimes.com - 0 views

www.nytimes.com/...ption-service-with-scribd.html

book subscription service reading

shared by Javier E on 02 Oct 13 - No Cached
  • Scribd, with a generous base of 80 million visitors to its site each month, said it was positioned to become a prominent e-book subscription service, in which consumers pay a flat monthly fee for access to a large catalog of e-books.
  • Oysterbooks.com, a venture introduced last month, offers consumers access to more than 100,000 books for $9.95 a month.
  • Scribd’s e-book subscription service already includes books from smaller publishers, including Rosetta Books, Workman and Sourcebooks. The addition of HarperCollins means subscribers will have access to literary fiction (“The Family Fang: A Novel” by Kevin Wilson), humor (“The Bedwetter: Stories of Courage, Redemption, and Pee” by Sarah Silverman) and memoirs
brookegoodman

White House urges all federal agencies to cancel Washington Post and New York Times sub... - 0 views

www.cnn.com/...index.html

trump us

shared by brookegoodman on 25 Oct 19 - No Cached
  • Washington (CNN)The White House is urging all federal agencies to cancel their subscriptions to The New York Times and the Washington Post.
  • "not renewing subscriptions across all federal agencies will be a significant cost saving for taxpayers -- hundreds of thousands of dollars."
  • "The New York Times, which is a fake newspaper -- we don't even want it in the White House anymore. We're going to probably terminate that and the Washington Post," Trump said
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  • President John F. Kennedy canceled White House subscriptions to the New York Herald Tribune over perceived bias.
  • The Washington Post declined to comment.
Javier E

Why We're Freaking Out About Substack - The New York Times - 0 views

www.nytimes.com/...ck-newsletter-competition.html

newsletter media substack publishing

shared by Javier E on 14 Apr 21 - No Cached
  • he new media economy promises both to make some writers rich and to turn others into the content-creation equivalent of Uber drivers, even as journalists turn increasingly to labor unions to level out pay scales.
  • This new direct-to-consumer media also means that battles over the boundaries of acceptable views and the ensuing arguments about “cancel culture” — for instance, in New York Magazine’s firing of Andrew Sullivan — are no longer the kind of devastating career blows they once were.
  • Though Substack paid advances to a few dozen writers, most are simply making money from readers. That includes most of the top figures on the platform, who make seven-figure sums from more than 10,000 paying subscribers — among them Mr. Sullivan, the liberal historian Heather Cox Richardson, and the confrontational libertarian Glenn Greenwald.
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  • This new ability of individuals to make a living directly from their audiences isn’t just transforming journalism. It’s also been the case for adult performers on OnlyFans, musicians on Patreon, B-list celebrities on Cameo. In Hollywood, too, power has migrated toward talent, whether it’s marquee showrunners or actors. This power shift is a major headache for big institutions, from The New York Times to record labels.
  • Substack’s thesis is, in part, that media companies underpay their most prominent writers. So far, that seems to be bearing out.
  • many of the writers who took advances now regret doing so: They would have made more money by simply collecting subscription revenue, and paying Substack 10 percent, than making the more complex deals with money up front.
  • The former Vox writer Matthew Yglesias calculated that taking the advance wound up costing him nearly $400,000 in subscription revenue paid to Substack
  • One of the writers who left Substack over transgender issues, Jude Doyle, argued that its system of advances amounted to a kind of editorial policy. But the analogy to a media company isn’t clear.
  • Grace Lavery said she wanted Substack to be more aggressive about stopping harassment, but said she didn’t think threats to boycott the email service over writers she disagrees with made political sense.
  • “Boycotting Substack because of Jesse Singal would be like boycotting a paper company” over a writer who has books printed on their paper, she said.
  • The real threat is competing platforms with a different model. The most technically powerful of those is probably Ghost, which allows writers to send and charge for newsletters, with monthly fees starting at $9.
  • While Substack is backed by the venture capital firm Andreessen Horowitz, Ghost has Wikipedia vibes: It is open-source software developed by a nonprofit.
  • it’s easy to leave. Unlike on Facebook or Twitter, Substack writers can simply take their email lists and direct connections to their readers with them.
  • Ghost represents an even purer departure from legacy media. More than half of the sites on the platform simply run the software off their own servers.
  • Mr. Sullivan, who said he saw Substack as his tech platform, not his publisher, has begun deliberately promoting smaller writers in an “In the Stacks” section and said he was interested in figuring out how to bundle subscriptions.
  • This week, eight writers who cover tech, media and culture — Mr. Warzel, Mr. Newton, Anne Helen Petersen, Nick Quah, Eric Newcomer, Delia Cai, Ryan Broderick and Kim Zetter — are starting a “virtual newsroom” called Sidechannel on Discord, a platform for text and voice conversations
  • “We’re coming out of this era where platforms own people, and moving into this era where people own platforms,” he said. “We have to prove to the writers we’re delivering enough value to them to keep them happy and help them succeed.”
  • my informal survey of Substack writers found that most are fond of the company and plan to stick around for now — but not out of the sense of loyalty, shared mission or deep identification that used to run through media companies.
  • “Taking V.C. money does not create in me a sense of obligation,”
Javier E

Heather Cox Richardson Offers a Break From the Media Maelstrom. It's Working. - The New... - 0 views

www.nytimes.com/...n-substack-boston-college.html

media blogging reflection history culture historian

shared by Javier E on 28 Dec 20 - No Cached
  • By my conservative estimate based on public and private Substack figures, the $5 monthly subscriptions to participate in her comments section are on track to bring in more than a million dollars a year, a figure she ascribes to this moment in history.
  • Dr. Richardson’s focus on straightforward explanations to a mass audience comes as much of the American media is going in the opposite direction, driven by the incentives of subscription economics that push newspapers, magazines, and cable channels alike toward super-serving subscribers, making you feel as if you’re on the right team, part of the right faction, at least a member of the right community
  • “What I am doing is speaking to women who have not necessarily been paying attention to politics, older people who had not been engaged,” Dr. Richardson said. “I’m an older woman and I’m speaking to other women about being empowered.”
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  • She built a huge and devoted following on Facebook, which is widely and often accurately viewed in media circles as a home of misinformation, and where most journalists don’t see their personal pages as meaningful channels for their work.
  • She also contradicts the stereotype of Substack, which has become synonymous with offering new opportunities for individual writers to turn their social media followings into careers outside big media, and at times appears to be where purged ideological factions go to regroup
  • it’s true of left-leaning writers who have broken bitterly with elements of the mainstream liberal consensus, whether around race or national security, from the Intercept co-founder Glenn Greenwald to the Vox co-founder Matthew Yglesias to the firebrand Matt Taibbi,
  • When readers on Facebook started suggesting she write a newsletter, she realized she didn’t want to pay hundreds of dollars a month for a commercial platform, and jumped at Substack because it would allow her to send out her emails without charge to her or her readers
  • Substack makes its money by taking a percentage of writers’ subscription revenue, and she said she felt guilty that the company’s support team wasn’t getting paid for fixing her recurring problem: that her extensive footnotes set off her readers’ spam filters.
  • She thinks of her politics as Lincoln-era Republican, but she is in today’s terms a fairly conventional liberal, disturbed by President Trump and his attacks on America’s institutions.
  • she published her sixth book, “How the South Won the Civil War: Oligarchy, Democracy, and the Continuing Fight for the Soul of America,” an extended assault on the kind of nostalgia that animates Mr. Trump’s fight to preserve Confederate symbols
  • The face of the South in Dr. Richardson’s book is a bitterly racist and sexually abusive South Carolina planter and senator, James Henry Hammond, who called Jefferson’s notion that all men are created equal “ridiculously absurd.”
  • Dr. Richardson’s “readers are people who have been orphaned by the changes in media and the sensationalism and the meanness of so much of Twitter and Facebook, and they were surprised to find her there and pleased and spread the word,” said Bill Moyers
  • “You live in a world of thunderstorms,” he said, “and she watches the waves come in.”
Javier E

Amazon Prime Day Is Dystopian - The Atlantic - 0 views

www.theatlantic.com/...619265

Amazon power influence prime policy history

shared by Javier E on 19 Sep 22 - No Cached
  • hen Prime was introduced, in 2005, Amazon was relatively small, and still known mostly for books. As the company’s former director of ordering, Vijay Ravindran, told Recode’s Jason Del Rey in 2019, Prime “was brilliant. It made Amazon the default.”
  • It created incentives for users to be loyal to Amazon, so they could recoup the cost of membership, then $79 for unlimited two-day shipping. It also enabled Amazon to better track the products they buy and, when video streaming was added as a perk in 2011, the shows they watch, in order to make more things that the data indicated people would want to buy and watch, and to surface the things they were most likely to buy and watch at the very top of the page.
  • And most important, Prime habituated consumers to a degree of convenience, speed, and selection that, while unheard-of just years before, was made standard virtually overnight.
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  • “It is genius for the current consumer culture,” Christine Whelan, a clinical professor of consumer science at the University of Wisconsin at Madison, told me. “It encourages and then meets the need for the thing, so we then continue on the hedonic treadmill: Buy the latest thing we want and then have it delivered immediately and then buy the next latest thing.”
  • With traditional retail, “there’s the friction of having to go to the store, there’s the friction of will the store have it, there’s the friction of carrying it,” Whelan said. “There’s the friction of having to admit to another human being that you’re buying it. And when you remove the friction, you also remove a lot of individual self-control. The more you are in the ecosystem and the easier it is to make a purchase, the easier it is to say yes to your desire rather than no.”
  • “It used to be that being a consumer was all about choice,”
  • But now, “two-thirds of people start their product searches on Amazon.
  • Prime discourages comparison shopping—looking around is pointless when everything you need is right here—even as Amazon’s sheer breadth of products makes shoppers feel as if they have agency.
  • “Consumerism has become a key way that people have misidentified freedom,”
  • what Amazon represents is a corporate infrastructure that is increasingly directed at getting as many consumers as possible locked into a consumerist process—an Amazon consumer for life.”
  • Amazon offers steep discounts to college students and new parents, two groups that are highly likely to change their buying behavior. It keeps adding more discounts and goodies to the Prime bundle, making subscribing ever more appealing. And, in an especially sinister move, it makes quitting Prime maddeningly difficult.
  • the United States now has more Prime memberships than households. In 2020,
  • In 2019, Amazon shaved a full day off its delivery time, making one-day shipping the default, and also making Prime an even more tantalizing proposition: Why hop in the car for anything at all when you could get it delivered tomorrow, for free?
  • As subscription numbers grew through the 2010s, the revenue from them helped Amazon pump more money into building fulfillment centers (to get products to people even faster), acquiring new businesses (to control even more of the global economy), and adding more perks to the bundle (to encourage more people to sign up)
  • “Every decision we make is based upon the fact that Amazon can get these books cheaper and faster. The prevailing expectation is you can get anything online shipped for”— he scrunched his fingers into air quotes—“‘free,’ in one or two days. And there’s really only one company that can do that. They do that because they’re willing to push and exploit their workers.”
  • Thanks in large part to the revenue from Prime subscriptions and from the things subscribers buy, Amazon’s value has multiplied roughly 97 times, to $1.76 trillion, since the service was introduced. Amazon is the second-largest private employer in the United States, after Walmart, and it is responsible for roughly 40 percent of all e-commerce in the United States.
  • It controls hundreds of millions of square feet across the country and is opening more fulfillment centers all the time. It has acquired dozens of other companies, most recently the film studio MGM for $8.5 billion. Its cloud-computing operation, Amazon Web Services, is the largest of its kind and provides the plumbing for a vast swath of the internet, to a profit of $13.5 billion last year.
  • Amazon has entered some 40 million American homes in the form of the Alexa smart speaker, and some 150 million American pockets in the form of the Amazon app
  • “Amazon is a beast we’ve never seen before,” Alimahomed-Wilson told me. “Amazon powers our Zoom calls. It contracts with ICE. It’s in our neighborhoods. This is a very different thing than just being a large retailer, like Walmart or the Ford Motor Company.”
  • I find it useful to compare Big Tech to climate change, another force that is altering the destiny of everyone on Earth, forever. Both present themselves to us all the time in small ways—a creepy ad here, an uncommonly warm November there—but are so big, so abstract, so everywhere that they’re impossible for any one person to really understand
  • Both are the result of a decades-long, very human addiction to consumption and convenience that has been made grotesque and extreme by the incentives and mechanisms of the internet, market consolidation, and economic stratification
  • Both have primarily been advanced by a small handful of very big companies that are invested in making their machinations unseeable to the naked eye.
  • Speed and convenience aren’t actually free; they never are. Free shipping isn’t free either. It just obscures the real price.
  • Next-day shipping comes with tremendous costs: for labor and logistics and transportation and storage; for the people who pack your stuff into those smiling boxes and for the people who deliver them; for the planes and trucks and vans that carry them; for the warehouses that store them; for the software ensuring that everything really does get to your door on time, for air-conditioning and gas and cardboard and steel. Amazon—Prime in particular—has done a superlative job of making all those costs, all those moving parts, all those externalities invisible to the consumer.
  • The pandemic drove up demand for Amazon, and for labor: Last year, company profits shot up 70 percent, Bezos’s personal wealth grew by $70 billion, and 1,400 people a day joined the company’s workforce.
  • Amazon is so big that every sector of our economy has bent to respond to the new way of consuming that it invented. Prime isn’t just bad for Amazon’s workers—it’s bad for Target’s, and Walmart’s. It’s bad for the people behind the counter at your neighborhood hardware store and bookstore, if your neighborhood still has a hardware store and a bookstore. Amazon has accustomed shoppers to a pace and manner of buying that depends on a miracle of precision logistics even when it’s managed by one of the biggest companies on Earth. For the smaller guys, it’s downright impossible.
  • Amazon’s revenue from subscriptions alone—mostly Prime—was $25.2 billion, which is a 31 percent increase from the previous year
  • Just as abstaining from flying for moral reasons won’t stop sea-level rise, one person canceling Prime won’t do much of anything to a multinational corporation’s bottom line. “It’s statistically insignificant to Amazon. They’ll never feel it,” Caine told me. But, he said, “the small businesses in your neighborhood will absolutely feel the addition of a new customer. Individual choices do make a big difference to them.”
  • Whelan teaches a class at UW called Consuming Happiness, and she is fond of giving her students the adage that you can buy happiness—“if you spend your money in keeping with your values: spending prosocially, on experiences. Tons of research shows us this.”
Javier E

How OnlyFans top earner Bryce Adams makes millions selling a sex fantasy - Washington Post - 0 views

www.washingtonpost.com/...ms-top-earners-creator-economy

fantasy sex onlyfans social media

shared by Javier E on 09 Nov 23 - No Cached
  • In the American creator economy, no platform is quite as direct or effective as OnlyFans. Since launching in 2016, the subscription site known primarily for its explicit videos has become one of the most methodical, cash-rich and least known layers of the online-influencer industry, touching every social platform and, for some creators, unlocking a once-unimaginable level of wealth.
  • More than 3 million creators now post around the world on OnlyFans, which has 230 million subscribing “fans” — a global audience two-thirds the size of the United States itself
  • fans’ total payouts to creators soared last year to $5.5 billion — more than every online influencer in the United States earned from advertisers that year,
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  • If OnlyFans’s creator earnings were taken as a whole, the company would rank around No. 90 on Forbes’s list of the biggest private companies in America by revenue, ahead of Twitter (now called X), Neiman Marcus Group, New Balance, Hard Rock International and Hallmark Cards.
  • Many creators now operate like independent media companies, with support staffs, growth strategies and promotional budgets, and work to apply the cold quantification and data analytics of online marketing to the creation of a fantasy life.
  • The subscription site has often been laughed off as a tabloid punchline, a bawdy corner of the internet where young, underpaid women (teachers, nurses, cops) sell nude photos, get found out and lose their jobs.
  • pressures to perform for a global audience; an internet that never forgets. “There is simply no room for naivety,” one said in a guide posted to Reddit’s r/CreatorsAdvice.
  • America’s social media giants for years have held up online virality as the ultimate goal, doling out measurements of followers, reactions and hearts with an unspoken promise: that internet love can translate into sponsorships and endorsement deals
  • But OnlyFans represents the creator economy at its most blatantly transactional — a place where viewers pay upfront for creators’ labor, and intimacy is just another unit of content to monetize.
  • The fast ascent of OnlyFans further spotlights how the internet has helped foster a new style of modern gig work that creators see as safe, remote and self-directed,
  • Creators’ nonchalance about the digital sex trade has fueled a broader debate about whether the site’s promotion of feminist autonomy is a facade: just a new class of techno-capitalism, selling the same patriarchal dream.
  • But OnlyFans increasingly has become the model for how a new generation of online creators gets paid. Influencers popular on mainstream sites use it to capitalize on the audiences they’ve spent years building. And OnlyFans creators have turned going viral on the big social networks into a marketing strategy, using Facebook, Twitter and TikTok as sales funnels for getting new viewers to subscribe.
  • many creators, she added, still find it uniquely alluring — a rational choice in an often-irrational environment for gender, work and power. “Why would I spend my day doing dirty, degrading, minimum-wage labor when I can do something that brings more money in and that I have a lot more control over?”
  • it is targeting major “growth regions” in Latin America, Europe and Australia. (The Mexican diver Diego Balleza said he is using his $15-a-month account to save up for next year’s Paris Olympics.)
  • “Does an accountant always enjoy their work? No. All work has pleasure and pain, and a lot of it is boring and annoying. Does that mean they’re being exploited?”
  • Adams’s operation is registered in state business records as a limited liability company and offers quarterly employee performance reviews and catered lunch. It also runs with factory-like efficiency, thanks largely to a system designed in-house to track millions of data points on customers and content and ensure every video is rigorously planned and optimized.
  • Since sending her first photo in 2021, Adams’s OnlyFans accounts have earned $16.5 million in sales, more than 1.4 million fans and more than 11 million “likes.” She now makes about $30,000 a day — more than most American small businesses — from subscriptions, video sales, messages and tips, half of which is pure profit
  • Adams’s team sees its business as one of harmless, destigmatized gratification, in which both sides get what they want. The buyers are swiped over in dating apps, widowed, divorced or bored, eager to pay for the illusion of intimacy with an otherwise unattainable match. And the sellers see themselves as not all that different from the influencers they watched growing up on YouTube, charging for parts of their lives they’d otherwise share for free.
  • “This is normal for my generation, you know?
  • “I can go on TikTok right now and see ten girls wearing the bare minimum of clothing just to get people to join their page. Why not go the extra step to make money off it?”
  • the job can be financially precarious and mentally taxing, demanding not just the technical labor of recording, editing, managing and marketing but also the physical and emotional labor of adopting a persona to keep clients feeling special and eager to spend.
  • enix International Limited, is based, the company said its sales grew from $238 million in 2019 to more than $5.5 billion last year.
  • Its international army of creators has also grown from 348,000 in 2019 to more than 3 million today — a tenfold increase.
  • The company paid its owner, the Ukrainian American venture capitalist Leonid Radvinsky, $338 million in dividends last year.)
  • portion of its creator base and 70 percent of its annual revenue
  • When Tim Stokely, a London-based operator of live-cam sex sites, founded OnlyFans with his brother in 2016, he framed it as a simple way to monetize the creators who were becoming the world’s new celebrities — the same online influencers, just with a payment button. In 2019, Stokely told Wired magazine that his site was like “a bolt-on to your existing social media,” in the same way “Uber is a bolt-on to your car.”
  • Before OnlyFans, pornography on the internet had been largely a top-down enterprise, with agents, producers, studios and other middlemen hoarding the profits of performers’ work. OnlyFans democratized that business model, letting the workers run the show: recording their own content, deciding their prices, selling it however they’d like and reaping the full reward.
  • The platform bans real-world prostitution, as well as extreme or illegal content, and requires everyone who shows up on camera to verify they’re 18 or older by sending in a video selfie showing them holding a government-issued ID.
  • OnlyFans operates as a neutral marketplace, with no ads, trending topics or recommendation algorithms, placing few limitations on what creators can sell but also making it necessary for them to market themselves or fade away.
  • After sending other creators’ agents their money over PayPal, Adams’s ad workers send suggestions over the messaging app Telegram on how Bryce should be marketed, depending on the clientele. OnlyFans models whose fans tend to prefer the “girlfriend experience,” for instance, are told to talk up her authenticity: “Bryce is a real, fit girl who wants to get to know you
  • Like most platforms, OnlyFans suffers from a problem of incredible pay inequality, with the bulk of the profits concentrated in the bank accounts of the lucky few.
  • the top 1 percent of accounts made 33 percent of the money, and that most accounts took home less than $145 a month
  • Watching their partner have sex with someone else sometimes sparked what they called “classic little jealousy issues,” which Adams said they resolved with “more communication, more growing up.” The money was just too good. And over time, they adopted a self-affirming ideology that framed everything as just business. Things that were tough to do but got easier with practice, like shooting a sex scene, they called, in gym terms, “reps.” Things one may not want to do at first, but require some mental work to approach, became “self-limiting beliefs.”
  • They started hiring workers through friends and family, and what was once just Adams became a team effort, in which everyone was expected to workshop caption and video ideas. The group evaluated content under what Brian, who is 31, called a “triangulation method” that factored their comfort level with a piece of content alongside its engagement potential and “brand match.” Bryce the person gave way to Bryce the brand, a commercialized persona drafted by committee and refined for maximum marketability.
  • One of the operation’s most subtly critical components is a piece of software known as “the Tool,” which they developed and maintain in-house. The Tool scrapes and compiles every “like” and view on all of Adams’s social network accounts, every OnlyFans “fan action” and transaction, and every text, sext and chat message — more than 20 million lines of text so far.
  • It houses reams of customer data and a library of preset messages that Adams and her chatters can send to fans, helping to automate their reactions and flirtations — “an 80 percent template for a personalized response,” she said.
  • And it’s linked to a searchable database, in which hundreds of sex scenes are described in detail — by price, total sales, participants and general theme — and given a unique “stock keeping unit,” or SKU, much like the scannable codes on a grocery store shelf. If a fan says they like a certain sexual scenario, a team member can instantly surface any relevant scenes for an easy upsell. “Classic inventory chain,” Adams said.
  • The systemized database is especially handy for the young women of Adams’s chat team, known as the “girlfriends,” who work at a bench of laptops in the gym’s upper loft. The Tool helped “supercharge her messaging, which ended up, like, 3X-ing her output,” Brian said, meaning it tripled.
  • Keeping men talking is especially important because the chat window is where Adams’s team sends out their mass-message sales promotions, and the girlfriends never really know what to expect. One girlfriend said she’s had as many as four different sexting sessions going at once.
  • Adams employs a small team that helps her pay other OnlyFans creators to give away codes fans can use for free short-term trials. The team tracks redemption rates and promotional effectiveness in a voluminous spreadsheet, looking for guys who double up on discount codes, known as “stackers,” as well as bad bets and outright fraud.
  • Many OnlyFans creators don’t offer anything explicit, and the site has pushed to spotlight its stable of chefs, comedians and mountain bikers on a streaming channel, OFTV. But erotic content on the platform is inescapable; even some outwardly conventional creators shed their clothes behind the paywall
  • Creators with a more hardcore fan base, meanwhile, are told to cut to the chase: “300+ sex tapes & counting”; “Bryce doesn’t say no, she’s the most wild, authentic girl you will ever find.”
  • The $18 an hour she makes on the ad team, however, is increasingly dwarfed by the money Leigh makes from her personal OnlyFans account, where she sells sex scenes with her boyfriend for $10 a month. Leigh made $92,000 in gross sales in July, thanks largely to revenue from new fans who found her through Adams or the bikini videos Leigh posts to her 170,000-follower TikTok account
  • “This is a real job. You dedicate your time to it every single day. You’re always learning, you’re always doing new things,” she said. “I’d never thought I’d be good at business, but learning all these business tactics really empowers you. I have my own LLC; I don’t know any other 20-year-old right now that has their own LLC.”
  • The team is meeting all traffic goals, per their internal dashboard, which showed that through the day on a recent Thursday they’d gained 2,221,835 video plays, 19,707 landing-page clicks, 6,372 new OnlyFans subscribers and 9,024 new social-network followers. And to keep in shape, Adams and her boyfriend are abiding by a rigorous daily diet and workout plan
  • They eat the same Chick-fil-A salad at every lunch, track every calorie and pay a gym assistant to record data on every rep and weight of their exercise.
  • But the OnlyFans business is competitive, and it does not always feel to the couple like they’ve done enough. Their new personal challenge, they said, is to go viral on the other platforms as often as possible, largely through jokey TikTok clips and bikini videos that don’t give away too much.
  • the host told creators this sales-funnel technique was key to helping build the “cult of you”: “Someone’s fascination will become infatuation, which will make you a lot of money.”
  • Adams’s company has worked to reverse engineer the often-inscrutable art of virality, and Brian now estimates Adams makes about $5,000 in revenue for every million short-form video views she gets on TikTok.
  • Her team has begun ranking each platform by the amount of money they expect they can get from each viewer there, a metric they call “fan lifetime value.” (Subscribers who click through to her from Facebook tend to spend the most, the data show. Facebook declined to comment.)
  • The younger workers said they see the couple as mentors, and the two are constantly reminding them that the job of a creator is not a “lottery ticket” and requires a persistent grind. Whenever one complains about their lack of engagement, Brian said he responds, “When’s the last time you posted 60 different videos, 60 days in a row, on your Instagram Reels?”
  • But some have taken to it quite naturally. Rayna Rose, 19, was working last year at a hair salon, sweeping floors for $12 an hour, when an old high school classmate who worked with Adams asked whether she wanted to try OnlyFans and make $500 a video.
  • Rose started making videos and working as a chatter for $18 an hour but recently renegotiated her contract with Adams to focus more on her personal OnlyFans account, where she has nearly 30,000 fans, many of whom pay $10 a month.
  • One recent evening this summer, Adams was in the farm’s gym when her boyfriend told her he was headed to their guest room to record a collab with Rose, who was wearing a blue bikini top and braided pigtails.
  • “Go have fun,” Adams told them as they walked away. “Make good content.” The 15-minute video has so far sold more than 1,400 copies and accounted for more than $30,000 in sales.
  • Rose said she has lost friends due to her “lifestyle,” with one messaging her recently, “Can you imagine how successful you would be if you studied regularly and spent your time wisely?”
  • The message stung but, in Rose’s eyes, they didn’t understand her at all. She feels, for the first time, like she has a sense of purpose: She wants to be a full-time influencer. She expects to clear $200,000 in earnings this year and is now planning to move out of her parents’ house.
  • “I had no idea what I wanted to do with my life. And now I know,” she said. “I want to be big. I want to be, like, mainstream.”
Javier E

New Statesman - The Joy of Secularism: 11 Essays for How We Live Now - 0 views

www.newstatesman.com/...world-secular-means-god

secularism postmodernism dogmatism truth love

shared by Javier E on 09 Aug 13 - No Cached
  • Art & Design Books Film Ideas Music & Performance TV & Radio Food & Drink Blog Return to: Home | Culture | Books The Joy of Secularism: 11 Essays for How We Live Now By George Levine Reviewed by Terry Eagleton - 22 June 2011 82 comments Print version Email a friend Listen RSS Misunderstanding what it means to be secular.
  • Societies become truly secular not when they dispense with religion but when they are no longer greatly agitated by it. It is when religious faith ceases to be a vital part of the public sphere
  • Christianity is certainly other-worldly, and so is any reasonably sensitive soul who has been reading the newspapers. The Christian gospel looks to a future transformation of the appalling mess we see around us into a community of justice and friendship, a change so deep-seated and indescribable as to make Lenin look like a Lib Dem.“This [world] is our home," Levine comments. If he really feels at home in this crucifying set-up, one might humbly suggest that he shouldn't. Christians and political radicals certainly don't.
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  • None of these writers points out that if Christianity is true, then it is all up with us. We would then have to face the deeply disagreeable truth that the only authentic life is one that springs from a self-dispossession so extreme that it is probably beyond our power.
  • Adam Phillips writes suggestively of human helplessness as opposed to the sense of protectedness that religious faith supposedly brings us, without noticing that the signifier of God for the New Testament is the tortured and executed corpse of a suspected political criminal.
  • he suspects that Christian faith is other-worldly in the sense of despising material things. Material reality, in his view, is what art celebrates but religion does not. This is to forget that Gerard Manley Hopkins was a Jesuit. It is also to misunderstand the doctrine of Creation
  • What exactly," he enquires, "does the invocation of some supernatural being add?" A Christian might reply that it adds the obligations to give up everything one has, including one's life, if necessary, for the sake of others. And this, to say the least, is highly inconvenient.
  • The Christian paradigm of love, by contrast, is the love of strangers and enemies, not of those we find agreeable. Civilised notions such as mutual sympathy, more's the pity, won't deliver us the world we need.
  • Secularisation is a lot harder than people tend to imagine. The history of modernity is, among other things, the history of substitutes for God. Art, culture, nation, Geist, humanity, society: all these, along with a clutch of other hopeful aspirants, have been tried from time to time. The most successful candidate currently on offer is sport, which, short of providing funeral rites for its spectators, fulfils almost every religious function in the book.
  • If Friedrich Nietzsche was the first sincere atheist, it is because he saw that the Almighty is exceedingly good at disguising Himself as something else, and that much so-called secularisation is accordingly bogus.
  • Postmodernism is perhaps best seen as Nietzsche shorn of the metaphysical baggage. Whereas modernism is still haunted by a God-shaped absence, postmodern culture is too young to remember a time when men and women were anguished by the fading spectres of truth, reality, nature, value, meaning, foundations and the like. For postmodern theory, there never was any truth or meaning in the first place
  • Postmodernism is properly secular, but it pays an immense price for this coming of age - if coming of age it is. It means shelving all the other big questions, too, as hopelessly passé. It also involves the grave error of imagining that all faith or passionate conviction is inci­piently dogmatic. It is not only religious belief to which postmodernism is allergic, but belief as such. Advanced capitalism sees no need for the stuff. It is both politically divisive and commercially unnecessary.
Javier E

Russell Brand on revolution: "We no longer have the luxury of tradition" - 0 views

www.newstatesman.com/...russell-brand-on-revolution

revolution activism conservativism crisis politics spiritual

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  • The right has all the advantages, just as the devil has all the best tunes. Conservatism appeals to our selfishness and fear, our desire and self-interest; they neatly nurture and then harvest the inherent and incubating individualism. I imagine that neurologically the pathway travelled by a fearful or selfish impulse is more expedient and well travelled than the route of the altruistic pang. In simple terms of circuitry I suspect it is easier to connect these selfish inclinations.
  • This natural, neurological tendency has been overstimulated and acculturated. Materialism and individualism do in moderation make sense.
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  • Biomechanically we are individuals, clearly. On the most obvious frequency of our known sensorial reality we are independent anatomical units. So we must take care of ourselves. But with our individual survival ensured there is little satisfaction to be gained by enthroning and enshrining ourselves as individuals.
  • For me the solution has to be primarily spiritual and secondarily political.
  • By spiritual I mean the acknowledgement that our connection to one another and the planet must be prioritised. Buckminster Fuller outlines what ought be our collective objectives succinctly: “to make the world work for 100 per cent of humanity in the shortest possible time through spontaneous co-operation without ecological offence or the disadvantage of anyone”. This maxim is the very essence of “easier said than done” as it implies the dismantling of our entire socio-economic machinery. By teatime.
  • The price of privilege is poverty. David Cameron said in his conference speech that profit is “not a dirty word”. Profit is the most profane word we have. In its pursuit we have forgotten that while individual interests are being met, we as a whole are being annihilated. The reality, when not fragmented through the corrupting lens of elitism, is we are all on one planet.
  • Suffering of this magnitude affects us all. We have become prisoners of comfort in the absence of meaning. A people without a unifying myth. Joseph Campbell, the comparative mythologist, says our global problems are all due to the lack of relevant myths.
lmunch

Opinion | The Internet's 'Dark Patterns' Need to Be Regulated - The New York Times - 0 views

www.nytimes.com/...rnet-ecommerce-regulation.html

Dark Patterns Internet Regulation Policy Politics

shared by lmunch on 30 Apr 21 - No Cached
  • Consider Amazon. The company perfected the one-click checkout. But canceling a $119 Prime subscription is a labyrinthine process that requires multiple screens and clicks.
  • These are examples of “dark patterns,” the techniques that companies use online to get consumers to sign up for things, keep subscriptions they might otherwise cancel or turn over more personal data. They come in countless variations: giant blinking sign-up buttons, hidden unsubscribe links, red X’s that actually open new pages, countdown timers and pre-checked options for marketing spam. Think of them as the digital equivalent of trying to cancel a gym membership.
  • Last year, the F.T.C. fined the parent company of the children’s educational program ABCmouse $10 million over what it said were tactics to keep customers paying as much as $60 annually for the service by obscuring language about automatic renewals and forcing users through six or more screens to cancel.
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  • Donald Trump’s 2020 campaign, for instance, used a website with pre-checked boxes that committed donors to give far more money than they had intended, a recent Times investigation found. That cost some consumers thousands of dollars that the campaign later repaid.
  • “While there’s nothing inherently wrong with companies making money, there is something wrong with those companies intentionally manipulating users to extract their data,” said Representative Lisa Blunt Rochester, a Delaware Democrat, at the F.T.C. event. She said she planned to introduce dark pattern legislation later this year.
  • More than one in 10 e-commerce sites rely on dark patterns, according to another study, which also found that many online customer testimonials (“I wouldn’t buy any other brand!”) and tickers counting recent purchases (“7,235 customers bought this service in the past week”) were phony, randomly generated by software programs.
  • “The internet shouldn’t be the Wild West anymore — there’s just too much traffic,” said a Loyola Law School professor, Lauren Willis, at the F.T.C. event. “We need stop signs and street signs to enable consumers to shop easily, accurately.”
cartergramiak

Opinion | Republicans Can't Handle the Truth - The New York Times - 0 views

www.nytimes.com/...republicans-election-lost.html

history US politics gop

shared by cartergramiak on 08 Dec 20 - No Cached
  • President Trump’s continuing attempts to overturn an election he lost decisively more than a month ago is, like so much of what he’s done in office, shocking but not surprising.
  • According to a survey by The Washington Post, only 27 Republican members of Congress are willing to say that Joe Biden won. Despite the complete lack of evidence of significant fraud, two-thirds of self-identified Republicans said in a Reuters/Ipsos poll that the election was rigged.
  • Most obviously, Republican refusal to accept the election results follows months of refusal to acknowledge the dangers of the coronavirus, even as Covid-19 has become the nation’s leading cause of death, and even as a startling number of people in Trump’s orbit have been infected.
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  • As far as I can tell, however, no prominent Republican was willing to admit that the party’s apocalyptic warnings had been proved false, let alone talk about why they were wrong. Nor, of course, did Republicans make any effort to come up with a better health plan. (It has been almost 11 years since Obamacare was signed into law, and we’re still waiting.) Instead, party leaders simply pretended that the promised catastrophe had, in fact, materialized.
  • The thing is, Republican rejection of reality didn’t start in 2020, or even with the Trump era. Climate change denial — including claims that global warming is a hoax perpetrated by an international cabal of scientists — has been a badge of partisan identity for many years. Crazy conspiracy theories about the Clintons were mainstream on the right through much of the 1990s.Gift Subscriptions to The Times, Cooking and Games. Starting at $25.And one half-forgotten episode in particular seems to me to have foreshadowed much of what we’re seeing right now: Republican reactions to the mostly successful introduction of Obamacare.
  • And the G.O.P.’s previous history of dealing with inconvenient reality gives us a pretty good idea about when the party will accept Joe Biden as the legitimate winner of the 2020 election — namely, never.
Javier E

Why authors are turning down lucrative deals in favour of Substack | Books | The Guardian - 0 views

www.theguardian.com/...stack-salman-rushdie-dc-marvel

media subscription business model writers writing language social media technology

shared by Javier E on 03 Sep 21 - No Cached
  • Lulu Cheng Meservey from Substack says the company calls this a “pro deal”, with advances on a sliding scale depending on a writer’s profile. She says: “We do have several authors in our sights who are currently traditionally published, and are proactively approaching writers we think would do well at Substack. Over the next couple of years you will see some very recognisable names.”
  • On his blog, Tynion wrote: “DC had presented me with a three-year renewal of my exclusive contract, with the intent of me working on Batman for the bulk of that time … And then I received another contract. The best I’ve ever been given in a decade as a professional comic book writer. A grant from Substack to create a new slate of original comic book properties directly on their platform, that my co-creators and I would own completely, with Substack taking none of the intellectual property rights, or even the publishing rights.”
  • The subscription newsletter platform Substack announced on Wednesday it had signed an exclusive deal with Salman Rushdie – but he is just the latest in a growing number of authors making the leap to write serialised fiction delivered straight to the inboxes of subscribers who pay a monthly fee
Javier E

Opinion | Netflix is losing subscribers. A slowdown might be good for everyone. - The W... - 0 views

www.washingtonpost.com/...bscribers-too-much-tv-to-watch

entertainment netflix streaming video subscription culture economics

shared by Javier E on 24 Apr 22 - No Cached
  • while an end to the content boom may be hard on writers, directors and actors, it could offer viewers some relief.
  • Netflix and other streaming services sold the U.S. public on convenience and abundance
  • this came with a cost. Binge-watching and the content boom helped atomize American culture
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  • the streaming wars seduced Hollywood into abandoning a successful business model that supported a vibrant film and television ecosystem — one encompassing blockbusters, breakout indies and romantic comedies, sitcoms and “The Sopranos.”
  • the laws of demography, time and economics were bound to reassert themselves. There are only so many people in the country where streaming services operate. They have only so much money to spend on entertainment.
  • there are the challenges posed by the geopolitical complexities of the entertainment business. Netflix recorded a loss of subscribers rather than a mere slowdown in subscription growth because it stopped offering its services in Russia.
  • Even when a Netflix show is wonderful, loving it can be a lonely experience if no one else is watching along with you. The weekly release model made cliffhangers possible.
Javier E

(2) What Was the 'Soviet Century'? - by André Forget - Bulwark+ - 0 views

plus.thebulwark.com/...what-was-the-soviet-century

soviet russia culture policy crisis history politics

shared by Javier E on 20 May 23 - No Cached
  • Schlögel makes the argument that the Soviet Union is best understood not primarily as the manifestation of rigid Communist ideology, but as an attempt to transform an agrarian peasant society into a fully modern state
  • “A ‘Marxist theory,’” he writes, “yields very little for an understanding of the processes of change in postrevolutionary Russia. We get somewhat nearer the mark if we explore the scene of a modernization without modernity and of a grandiose civilizing process powered by forces that were anything but civil.” In other words, the interminable debates about whether Lenin was the St. Paul of communism or its Judas Iscariot are beside the point: As a Marxist might put it, the history of the Soviet Union is best explained by material conditions.
  • the story one pieces together from his chapters goes something like this. In the years between 1917 and 1945, the Russian Empire ceased to be a semi-feudal aristocracy governed by an absolutist monarch whose rule rested on divine right, and became an industrialized state. It dammed rivers, electrified the countryside, built massive factories and refineries, collectivized agriculture, raised literacy rates, set up palaces of culture, created a modern military, and made the Soviet Union one of the most powerful countries in the world. In the course of doing so, it sent some of its best minds into exile, crippled its system of food production, set up a massive network of prison camps, watched millions of its citizens die of hunger, killed hundreds of thousands more through slave labor and forced relocation, and executed a generation of revolutionary leaders. It did all this while surviving one of the most brutal civil wars of the twentieth century and the largest land invasion in history.
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  • Over the next forty-five years, it tried to establish a solid basis for growth and prosperity. It launched an ambitious housing program to create living spaces for its massive and rapidly urbanizing population, and to nurture the growth of a Soviet middle class that had access to amenities and luxury goods. At the same time, it systematically blocked this new middle class from exercising its creative faculties outside a narrow range of approved topics and ideological formulas, and it could not reliably ensure that if someone wanted to buy a winter coat in December, they could find it in the shop. It created a state with the resources and technology to provide for the needs of its citizens, but that was unable to actually deliver the goods.
  • The USSR moved forward under the weight of these contradictions, first sprinting, then staggering, until it was dismantled by another revolution, one that was orchestrated by the very class of party elites the first one had produced. But the states that emerged from the Soviet Union in 1991, and the people who lived in them, had undergone a profound change in the process.
  • Schlögel argues that over its sixty-eight years of existence, the Soviet Union did succeed in its goal of creating a “new Soviet person” (novy sovetsky chelovek). But, as he puts it,The new human being was the product not of any faith in a utopia, but of a tumult in which existing lifeworlds were destroyed and new ones born. The “Homo Sovieticus” was no fiction to be casually mocked but a reality with whom we usually only start to engage in earnest when we realize that analyzing the decisions of the Central Committee is less crucial than commonly assumed
  • Placing the emphasis on modernization rather than ideology allows Schlögel to delineate oft-ignored parallels and connections between the USSR and the United States. In the 1930s, especially, there was a great deal of cultural and technical collaboration between U.S. citizens and their Soviet counterparts, which led to what Hans Rogger called “Soviet Americanism” (sovetsky amerikanizm). “In many respects,” Schlögel writes, Soviet citizens “felt closer to America; America had left behind the class barriers and snobbery of Old Europe. America was less hierarchical; you could rise socially, something otherwise possible only in postrevolutionary Russia, where class barriers had broken down and equality had been universally imposed by brute force.”
  • As each rose to a position of global economic, political, and military predominance, the British Empire and the United States divided the world into “white” people, who had certain inalienable rights, and “colored” people who did not. The USSR, rising later and faster, made no such distinctions. An Old Bolshevik who had served the revolution for decades was just as likely to end their life freezing on the taiga as a Russian aristocrat or a Kazakh peasant.
  • Pragmatism and passion were certainly present in the development of the USSR, but they were not the only inputs. Perhaps the crucial factor was the almost limitless cheap labor supplied by impoverished peasants driven off their land, petty criminals, and political undesirables who could be press-ganged into service as part of their “reeducation.”
  • Between 1932 and 1937, the output of the Dalstroy mine went from 511 kilograms of gold to 51.5 tons. The price of this astonishing growth was paid by the bodies of the prisoners, of whom there were 163,000 by the end of the decade. The writer Varlam Shalamov, Schlögel’s guide through this frozen Malebolge, explains it this way:To turn a healthy young man, who had begun his career in the clean winter air of the gold mines, into a goner, all that was needed, at a conservative estimate, was a term of twenty to thirty days of sixteen hours of work per day, with no rest days, with systematic starvation, torn clothes, and nights spent in temperatures of minus sixty degrees in a canvas tent with holes in it, and being beaten by the foremen, the criminal gang masters, and the guards.
  • There is no moral calculus that can justify this suffering. And yet Schlögel lays out the brutal, unassimilable fact about the violence of Soviet modernization in the 1930s: “Without the gold of Kolyma . . . there would have been no build-up of the arms industries before and during the Soviet-German war.” The lives of the workers in Kolyma were the cost of winning the Second World War as surely as those of the soldiers at the front.
  • Of the 250,000 people, most of them prisoners,1 involved in building the 227-kilometer White Sea Canal, around 12,800 are confirmed to have died in the process. Even if the actual number is higher, as it probably is, it is hardly extraordinary when set against the 28,000 people who died in the construction of the 80-kilometer Panama Canal (or the 20,000 who had died in an earlier, failed French attempt to build it), or the tens of thousands killed digging the Suez Canal
  • it is worth noting that slave labor in mines and building projects, forced starvation of millions through food requisitions, and the destruction of traditional lifeworlds were all central features of the colonial projects that underwrote the building of modernity in the U.S. and Western Europe. To see the mass death caused by Soviet policies in the first decades of Communist rule in a global light—alongside the trans-Atlantic slave trade, the genocide of Indigenous peoples in Africa and the Americas, and the great famines in South Asia—is to see it not as the inevitable consequence of socialist utopianism, but of rapid modernization undertaken without concern for human life.
  • But Soviet Americanism was about more than cultural affinities. The transformation of the Soviet Union would have been impossible without American expertise.
  • Curiously enough, Schlögel seems to credit burnout from the era of hypermobilization for the fall of the USSR:Whole societies do not collapse because of differences of opinion or true or false guidelines or even the decisions of party bosses. They perish when they are utterly exhausted and human beings can go on living only if they cast off or destroy the conditions that are killing them
  • it seems far more accurate to say that the USSR collapsed the way it did because of a generational shift. By the 1980s, the heroic generation was passing away, and the new Soviet people born in the post-war era were comparing life in the USSR not to what it had been like in the bad old Tsarist days, but to what it could be like
  • Schlögel may be right that “Pittsburgh is not Magnitogorsk,” and that the U.S. was able to transition out of the heroic period of modernization far more effectively than the USSR. But the problems America is currently facing are eerily similar to those of the Soviet Union in its final years—a sclerotic political system dominated by an aging leadership class, environmental degradation, falling life expectancy, a failed war in Afghanistan, rising tensions between a traditionally dominant ethnic group and freedom-seeking minorities, a population that has been promised a higher standard of living than can be delivered by its economic system.
  • given where things stand in the post-Soviet world of 2023, the gaps tell an important story. The most significant one is around ethnic policy, or what the Soviet Union referred to as “nation-building” (natsional‘noe stroitel‘stvo).
  • In the more remote parts of the USSR, where national consciousness was still in the process of developing, it raised the more profound question of which groups counted as nations. When did a dialect become a language? If a nation was tied to a clearly demarcated national territory, how should the state deal with nomadic peoples?
  • The Bolsheviks dealt with this last problem by ignoring it. Lenin believed that “nationality” was basically a matter of language, and language was simply a medium for communication.
  • Things should be “national in form, socialist in content,” as Stalin famously put it. Tatar schools would teach Tatar children about Marx and Engels in Tatar, and a Kyrgyz novelist like Chinghiz Aitmatov could write socialist realist novels in Kyrgyz.
  • Unity would be preserved by having each nationality pursue a common goal in their own tongue. This was the reason Lenin did not believe that establishing ethno-territorial republics would lead to fragmentation of the Soviet state
  • Despite these high and earnest ideals, the USSR’s nationalities policy was as filled with tragedy as the rest of Soviet history. Large numbers of intellectuals from minority nations were executed during the Great Purge for “bourgeois nationalism,” and entire populations were subject to forced relocation on a massive scale.
  • In practice, Soviet treatment of national minorities was driven not by a commitment to self-determination, but by the interests (often cynical, sometimes paranoid) of whoever happened to be in the Kremlin.
  • The ethnic diversity of the USSR was a fundamental aspect of the lifeworlds of millions of Soviet citizens, and yet Schlögel barely mentions it.
  • As is often the case with books about the Soviet Union, it takes life in Moscow and Leningrad to be representative of the whole. But as my friends in Mari El used to say, “Moscow is another country.”
  • None of this would matter much if it weren’t for the fact that the thirty years since the dismantling of the USSR have been defined in large part by conflicts between and within the successor states over the very questions of nationality and territory raised during the founding of the Soviet Union.
  • in the former lands of the USSR, barely a year has gone since 1991 without a civil war, insurgency, or invasion fought over control of territory or control of the government of that territory in Central Asia, the Caucasus, and Eastern Europe.
  • Russia’s full-scale invasion of Ukraine in February 2022 euthanized any remaining hopes that globalization and integration of trade would establish a lasting peace in Eastern Europe. The sense of possibility that animates Schlögel’s meditations on post-Soviet life—the feeling that the lifeworld of kommunalkas and queues had given way to a more vivacious, more dynamic, more forward-looking society that was bound to sort itself out eventually—now belongs definitively to the past. Something has been broken that cannot be fixed.
  • It is worth noting (Schlögel does not) that of the institutions that survived the dismantling of the Soviet state, the military and intelligence services and the criminal syndicates were the most powerful, in large part because they were so interconnected. In a kind of Hegelian shit-synthesis, the man who established a brutal kind of order after the mayhem of the nineteen-nineties, Vladimir Putin, has deep ties to both. The parts of Soviet communism that ensured a basic standard of living were, for the most part, destroyed in the hideously bungled transition to a market economy. Militarism, chauvinism, and gangster capitalism thrived, as they still do today.
  • Perhaps it is now possible to see the Soviet century as an anomaly in world history, an interregnum during which two power blocks, each a distorted reflection of the other, marshaled the energies of a modernizing planet in a great conflict over the future. The United States and the USSR both preached a universal doctrine, both claimed they were marching toward the promised land.
  • The unipolar moment lasted barely a decade, and we have now fallen through the rotten floor of American hegemony to find ourselves once again in the fraught nineteenth century. The wars of today are not between “smelly little orthodoxies,” but between empires and nations, the powerful states that can create their own morality and the small countries that have to find powerful friends
  • the key difference between 2023 and 1900 is that the process of modernization is, in large parts of the world, complete. What this means for great-power politics in the twenty-first century, we are only beginning to understand.
Javier E

Are We Past Peak Newsletter? - The New York Times - 0 views

www.nytimes.com/...newsletters-bubble.html

newsletter publishing magazine culture

shared by Javier E on 03 Jan 23 - No Cached
  • Jon Kelly, a co-founder of Puck, said subscription newsletters were part of a new model for publishing, comparing them to magazines in their heyday.
  • “If you take a look back to the history of the magazine industry, it was a business that had a total addressable market that ranged in the tens of billions of dollars focused on affinity-based creative products that people subscribed to because they absolutely loved them,” he said.
  • Mr. Kelly said Puck’s paid subscriptions had grown an average of 20 percent each mont
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  • Mailgun, the email delivery service used by Substack and Ghost, said the online publishing industry had more than quadrupled its sending volume over the last two years. The New York Times is continuing to add to its newsletter offerings for subscribers, including one written by the restaurant critic Pete Wells that just began as well as another by the opinion columnist Ross Douthat, a spokesman for the company said.
  • I’m sure the market for crappy newsletters few people are reading has collapsed,” Mr. VandeHei said. “It’s not peak newsletters — it’s the end of weak newsletters.
Javier E

Adbusters' War Against Too Much of Everything - NYTimes.com - 0 views

www.nytimes.com/...st-too-much-of-everything.html

consumerism critical advertising

shared by Javier E on 23 Dec 12 - No Cached
  • One of Mr. Lasn’s favorite words is “meme,” as in: “Adbusters floated the meme of occupying the iconic heart of global capitalism.” The biologist Richard Dawkins coined the term: a meme is a unit of cultural information spread among people like a gene. Spreading radically subversive memes is Mr. Lasn’s avowed mission.
  • He has written a new Adbusters book, “Meme Wars: The Creative Destruction of Neoclassical Economics” (Seven Stories Press). It is a lavishly illustrated collection, with photographs, drawings and essays that exhort university students to become “meme warriors” and revolutionize the field of economics.
  • Like the magazine, the book elaborates on an old theme: his belief that core economic values must shift from profit-making and expansion of the gross domestic product toward improvement of human health and protection of the planet.
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  • Accomplishing that requires overturning economic orthodoxy and capitalism as we know it, he says. “We have to do this,” he says. “With climate change, and the exhaustion of the planet’s resources. I believe the alternative is apocalypse.”
  • Mr. Lasn is an analog man in a digital world. He favors spoken conversations, not e-mail or text messages, and owns only a simple cellphone — no iPhone or iPad for him.
  • Mr. Lasn says his lifestyle isn’t really sustainable. He commutes 30 minutes each way from the magazine to his home on five acres of countryside. He and his wife are occupying too much land, and his little Toyota Echo burns too much fuel for the planet’s health, he says: “What can I do? Living there helps to keep me sane.”
  • Advocating a life of material simplicity and spiritual richness, Mr. Enns urges people to “make things for others themselves, not to just go out and buy.” He says he and his wife make gifts like wooden figurines and animal dolls for children, and salsa and relish for adults.
  • Mr. Lasn does the initial design and editing of Adbusters on paper. Digitally savvy colleagues transfer his work online. The magazine’s paid circulation, which Mr. Lasn says is 60,000 to 70,000 worldwide, is overwhelmingly print, not digital. Digital subscriptions and downloads are cumbersome and must be improved, he says, although he doesn’t understand the processes.
  • Such apparent inconsistencies, and the magazine’s incendiary tone, can be maddening and even offensive, yet this rambunctious approach is also deeply appealing, some critics say. As Mr. Haiven, of New York University, puts it: “I’ve certainly been very critical of them but I’m also very glad they exist. I think they do very important work sometimes, in their own way.”
Javier E

Covering politics in a "post-truth" America | Brookings Institution - 0 views

www.brookings.edu/...litics-in-a-post-truth-america

post-truth politics journalism media fake news crisis culture

shared by Javier E on 10 Dec 16 - No Cached
  • The media scandal of 2016 isn’t so much about what reporters failed to tell the American public; it’s about what they did report on, and the fact that it didn’t seem to matter.
  • Facebook and Snapchat and the other social media sites should rightfully be doing a lot of soul-searching about their role as the most efficient distribution network for conspiracy theories, hatred, and outright falsehoods ever invented.
  • I’ve been obsessively looking back over our coverage, too, trying to figure out what we missed along the way to the upset of the century
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  • (An early conclusion: while we were late to understand how angry white voters were, a perhaps even more serious lapse was in failing to recognize how many disaffected Democrats there were who would stay home rather than support their party’s flawed candidate.)
  • Stories that would have killed any other politician—truly worrisome revelations about everything from the federal taxes Trump dodged to the charitable donations he lied about, the women he insulted and allegedly assaulted, and the mob ties that have long dogged him—did not stop Trump from thriving in this election year
  • the Oxford Dictionaries announced that “post-truth” had been chosen as the 2016 word of the year, defining it as a condition “in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.”
  • Meantime, Trump personally blacklisted news organizations like Politico and The Washington Post when they published articles he didn’t like during the campaign, has openly mused about rolling back press freedoms enshrined by the U.S. Supreme Court, and has now named Stephen Bannon, until recently the executive chairman of Breitbart—a right-wing fringe website with a penchant for conspiracy theories and anti-Semitic tropes—to serve as one of his top White House advisers.
  • none of this has any modern precedent. And what makes it unique has nothing to do with the outcome of the election. This time, the victor was a right-wing demagogue; next time, it may be a left-wing populist who learns the lessons of Trump’s win.
  • This is no mere academic argument. The election of 2016 showed us that Americans are increasingly choosing to live in a cloud of like-minded spin, surrounded by the partisan political hackery and fake news that poisons their Facebook feeds.
  • To help us understand it all, there were choices, but not that many: three TV networks that mattered, ABC, CBS, and NBC; two papers for serious journalism, The New York Times and The Washington Post; and two giant-circulation weekly newsmagazines, Time and Newsweek. That, plus whatever was your local daily newspaper, pretty much constituted the news.
  • Whether it was Walter Cronkite or The New York Times, they preached journalistic “objectivity” and spoke with authority when they pronounced on the day’s developments—but not always with the depth and expertise that real competition or deep specialization might have provided. They were great—but they were generalists.
  • Eventually, I came to think of the major media outlets of that era as something very similar to the big suburban shopping malls we flocked to in the age of shoulder pads and supply-side economics: We could choose among Kmart and Macy’s and Saks Fifth Avenue as our budgets and tastes allowed, but in the end the media were all essentially department stores, selling us sports and stock tables and foreign news alongside our politics, whether we wanted them or not. It may not have been a monopoly, but it was something pretty close.
  • This was still journalism in the scarcity era, and it affected everything from what stories we wrote to how fast we could produce them. Presidents could launch global thermonuclear war with the Russians in a matter of minutes, but news from the American hinterlands often took weeks to reach their sleepy capital. Even information within that capital was virtually unobtainable without a major investment of time and effort. Want to know how much a campaign was raising and spending from the new special-interest PACs that had proliferated? Prepare to spend a day holed up at the Federal Election Commission’s headquarters down on E Street across from the hulking concrete FBI building, and be sure to bring a bunch of quarters for the copy machine.
  • I am writing this in the immediate, shocking aftermath of a 2016 presidential election in which the Pew Research Center found that a higher percentage of Americans got their information about the campaign from late-night TV comedy shows than from a national newspaper. Don Graham sold the Post three years ago and though its online audience has been skyrocketing with new investments from Amazon.com founder Jeff Bezos, it will never be what it was in the ‘80s. That same Pew survey reported that a mere 2 percent of Americans today turned to such newspapers as the “most helpful” guides to the presidential campaign.
  • In 2013, Mark Leibovich wrote a bestselling book called This Town about the party-hopping, lobbyist-enabling nexus between Washington journalists and the political world they cover. A key character was Politico’s Mike Allen, whose morning email newsletter “Playbook” had become a Washington ritual, offering all the news and tidbits a power player might want to read before breakfast—and Politico’s most successful ad franchise to boot. In many ways, even that world of just a few years ago now seems quaint: the notion that anyone could be a single, once-a-day town crier in This Town (or any other) has been utterly exploded by the move to Twitter, Facebook, and all the rest. We are living, as Mark put it to me recently, “in a 24-hour scrolling version of what ‘Playbook’ was.”
  • These days, Politico has a newsroom of 200-odd journalists, a glossy award-winning magazine, dozens of daily email newsletters, and 16 subscription policy verticals. It’s a major player in coverage not only of Capitol Hill but many other key parts of the capital, and some months during this election year we had well over 30 million unique visitors to our website, a far cry from the controlled congressional circulation of 35,000 that I remember Roll Call touting in our long-ago sales materials.
  • I remained convinced that reporting would hold its value, especially as our other advantages—like access to information and the expensive means to distribute it—dwindled. It was all well and good to root for your political team, but when it mattered to your business (or the country, for that matter), I reasoned, you wouldn’t want cheerleading but real reporting about real facts. Besides, the new tools might be coming at us with dizzying speed—remember when that radical new video app Meerkat was going to change absolutely everything about how we cover elections?—but we would still need reporters to find a way inside Washington’s closed doors and back rooms, to figure out what was happening when the cameras weren’t rolling.
  • And if the world was suffering from information overload—well, so much the better for us editors; we would be all the more needed to figure out what to listen to amid the noise.
  • Trump turned out to be more correct than we editors were: the more relevant point of the Access Hollywood tape was not about the censure Trump would now face but the political reality that he, like Bill Clinton, could survive this—or perhaps any scandal. Yes, we were wrong about the Access Hollywood tape, and so much else.
  • Fake news is thriving In the final three months of the presidential campaign, the 20 top-performing fake election news stories generated more engagement on Facebook than the top stories from major news outlets such as The New York Times.
  • , we journalists were still able to cover the public theater of politics while spending more of our time, resources, and mental energy on really original reporting, on digging up stories you couldn’t read anywhere else. Between Trump’s long and checkered business past, his habit of serial lying, his voluminous and contradictory tweets, and his revision of even his own biography, there was lots to work with. No one can say that Trump was elected without the press telling us all about his checkered past.
  • politics was NEVER more choose-your-own-adventure than in 2016, when entire news ecosystems for partisans existed wholly outside the reach of those who at least aim for truth
  • Pew found that nearly 50 percent of self-described conservatives now rely on a single news source, Fox, for political information they trust.
  • As for the liberals, they trust only that they should never watch Fox, and have MSNBC and Media Matters and the remnants of the big boys to confirm their biases.
  • And then there are the conspiracy-peddling Breitbarts and the overtly fake-news outlets of this overwhelming new world; untethered from even the pretense of fact-based reporting, their version of the campaign got more traffic on Facebook in the race’s final weeks than all the traditional news outlets combined.
  • When we assigned a team of reporters at Politico during the primary season to listen to every single word of Trump’s speeches, we found that he offered a lie, half-truth, or outright exaggeration approximately once every five minutes—for an entire week. And it didn’t hinder him in the least from winning the Republican presidential nomination.
  • when we repeated the exercise this fall, in the midst of the general election campaign, Trump had progressed to fibs of various magnitudes just about once every three minutes!
  • By the time Trump in September issued his half-hearted disavowal of the Obama “birther” whopper he had done so much to create and perpetuate, one national survey found that only 1 in 4 Republicans was sure that Obama was born in the U.S., and various polls found that somewhere between a quarter and a half of Republicans believed he’s Muslim. So not only did Trump think he was entitled to his own facts, so did his supporters. It didn’t stop them at all from voting for him.
  • in part, it’s not just because they disagree with the facts as reporters have presented them but because there’s so damn many reporters, and from such a wide array of outlets, that it’s often impossible to evaluate their standards and practices, biases and preconceptions. Even we journalists are increasingly overwhelmed.
  • 2016 suggests a different outcome: We’ve achieved a lot more transparency in today’s Washington—without the accountability that was supposed to come with it.
  • So much terrific reporting and writing and digging over the years and … Trump? What happened to consequences? Reporting that matters? Sunlight, they used to tell us, was the best disinfectant for what ails our politics.
Javier E

Amazon same-day delivery: How the e-commerce giant will destroy local retail. - Slate M... - 0 views

www.slate.com/...ill_destroy_local_retail_.html

amazon retail shopping

shared by Javier E on 13 Jul 12 - No Cached
  • Amazon’s tax capitulation is part of a major shift in the company’s operations. Amazon’s grand strategy has been to set up distribution centers in faraway, low-cost states and then ship stuff to people in more populous, high-cost states. When I order stuff from Amazon, for instance, it gets shipped to California from one of the company’s massive warehouses in Kentucky or Nevada.
  • now Amazon has a new game. Now that it has agreed to collect sales taxes, the company can legally set up warehouses right inside some of the largest metropolitan areas in the nation. Why would it want to do that? Because Amazon’s new goal is to get stuff to you immediately—as soon as a few hours after you hit Buy
  • Same-day delivery has long been the holy grail of Internet retailers, something that dozens of startups have tried and failed to accomplish. (Remember Kozmo.com?) But Amazon is investing billions to make next-day delivery standard, and same-day delivery an option for lots of customers. If it can pull that off, the company will permanently alter how we shop. To put it more bluntly: Physical retailers will be hosed.
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  • In Seattle, New York, and the United Kingdom, the firm has set up automated “lockers” in drug stores and convenience stores. If you order something from Amazon and you work near one of these lockers, the company will offer to drop off your item there. On your way home from work, you can just stop by Rite Aid, punch in a security code, and get your stuff.
  • I’m a frequent Amazon shopper, and over the last few months I’ve noticed a significant improvement in its shipping times. As a subscriber to Amazon’s Prime subscription service, I’m used to getting two-day shipping on most items for free. But on about a third of my purchases, my package arrives after just one day for no extra charge. Sometimes the service is so speedy it seems almost magical. One Friday afternoon last month, I ordered three smoke alarms, and I debated paying extra for shipping so that I could install them over the weekend. The $9 per item that Amazon charges for Saturday delivery seemed too steep, though, so I went with standard two-day service. The next morning, the delivery guy arrived with my smoke detectors. I’d gotten next-day Saturday service for free
  • I suspect that, over the next few years, next-day service will become its default shipping method on most of its items. Meanwhile it will offer same-day service as a cheap upgrade. For $5 extra, you can have that laptop waiting for you when you get home from work. Wouldn’t you take that deal?
  • Order something in the morning and get it later in the day, without doing anything else. Why would you ever shop anywhere else?
Javier E

Comics Sales Rise, in Paper and Pixels - NYTimes.com - 0 views

www.nytimes.com/...-rise-in-paper-and-pixels.html

comics publishing market

shared by Javier E on 21 Jul 14 - No Cached
  • Thrillbent, a website for free digital comics that began in 2012, rolled out a $3.99 per month subscription model.
  • Letting others into the comics sandbox is also a goal of the Panel Syndicate, a pay-what-you-want hub for original comics that was started last year
  • More “people pay something than pay nothing,” Mr. Vaughan said of the pay-what-you-want model. “Against all odds, we’re doing great.”
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  • “The problem for the longest time for the comic book industry is that we were off the newsstand. We had no way to expose people to comics,” he said. Interested readers would have to visit a comic book store.
  • “Our best-case scenario — that digital will act like a newsstand — seems to have come true.”
Javier E

How Amazon's Long Game Yielded a Retail Juggernaut - The New York Times - 0 views

www.nytimes.com/...elded-a-retail-juggernaut.html

amazon retail shopping economics

shared by Javier E on 21 Nov 15 - No Cached
  • Shares of Jeff Bezos’s company have doubled in value so far in 2015, pushing Amazon into the world’s 10 largest companies by stock market value, where it jockeys for position with General Electric and is far ahead of Walmart.
  • The simple story involves Amazon Web Services, the company’s cloud-computing business, which rents out vast amounts of server space to other companies.
  • Deutsche Bank estimates that A.W.S., which is less than a decade old, could soon be worth $160 billion as a stand-alone company. That’s more valuable than Intel.
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  • For years, observers have wondered if Amazon’s shopping business — you know, its main business — could ever really work. Investors gave Mr. Bezos enormous leeway to spend billions building out a distribution-center infrastructure, but it remained a semi-open question if the scale and pace of investments would ever pay off. Could this company ever make a whole lot of money selling so much for so little?
  • Amazon’s retail operations had reached a “critical scale” or an “inflection point.” They meant that Amazon’s enormous investments in infrastructure and logistics have begun to pay off. The company keeps capturing a larger slice of American and even international purchases. It keeps attracting more users to its Prime fast-shipping subscription program, and, albeit slowly, it is beginning to scratch out higher profits from shoppers.
  • Now that Amazon has hit this point, it’s difficult to see how any other retailer could catch up anytime soon. I recently asked a couple of Silicon Valley venture capitalists who have previously made huge investments in e-commerce whether they were keen to spend any more in the sector. They weren’t, citing Amazon.
  • “The truth is they’re building a really insurmountable infrastructure that I don’t see how others can really deal with,”
  • Amazon also faces a wider set of competitive threats internationally. Although it has reported increasingly brisk sales in India, the company has had a difficult time breaking into the lucrative Chinese market, where Alibaba dominates the shopping scene
  • Walmart, which on Tuesday published earnings that came in slightly above analysts’ expectations, is also spending billions to slow Amazon’s roll. But Walmart said that in its latest quarter, e-commerce sales had grown only 10 percent from a year ago. Amazon’s retail sales rose 20 percent during the same period.
  • What has been key to this rise, and missing from many of his competitors’ efforts, is patience. In a very old-fashioned manner, one that is far out of step with a corporate world in which milestones are measured every three months, Amazon has been willing to build its empire methodically and at great cost over almost two decades, despite skepticism from many sectors of the business world.
  • Amazon has built more than 100 warehouses from which to package and ship goods, and it hasn’t really slowed its pace in establishing more. Because the warehouses speed up Amazon’s shipping, encouraging more shopping, the costs of these centers is becoming an ever-smaller fraction of Amazon’s operations.
  • Amazon’s investments in Prime, the $99-a-year service that offers free two-day shipping, are also paying off. Last year Mr. Bezos told me that people were increasingly signing up for Prime for the company’s media offerings
  • Mr. Schachter, of Macquarie Securities, estimates that there will be at least 40 million Prime subscribers by the end of this year, and perhaps as many as 60 million, up from an estimated 30 million at the beginning of 2015
  • he predicted that by 2020, 50 percent of American households will have joined Prime, “and that’s very conservative,” he said.
  • its operating margin on the North American retail business was 3.5 percent, while Amazon Web Services’s margin was 25 percent.
  • “retail gross profit dollars per customer” — a fancy way of measuring how much Amazon makes from each shopper — has accelerated in each of the last four quarters, in part because of Prime. Amazon keeps winning “a larger share of customers’ wallets,” the firm said, eventually “leading to a period of sustained, rising profitability.”
  • “The thing about retail is, the consumer has near-perfect information,” said Paul Vogel, an analyst at Barclays. “So what’s the differentiator at this point? It’s selection. It’s service. It’s convenience. It’s how easy it is to use their interface. And Amazon’s got all this stuff already. How do you compete with that? I don’t know, man. It’s really hard.
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