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Dawn Staley: Investing in women's basketball from North Philly to South Carolina - CNN - 0 views

  • (CNN)At the top of Dawn Staley's stacked trophy case is an orange and white basketball. The University of South Carolina women's basketball head coach said the ball was signed by every Olympic coach, and she finally added her own signature last month. It also serves as a reminder of just how much the game has given her.
  • On Friday at 7 p.m. ET, Staley will try to get one step closer to another national championship when she coaches her No. 1 seeded South Carolina team through their Sweet Sixteen game against No. 5 North Carolina. The Gamecocks dominated in the first two rounds of the tournament, beating Howard 79-21 and Miami 49-33. However, once again, Staley recognizes this tournament is about more than just winning.
  • "Those young ladies -- I saw on social media in their press conference -- they're like: 'You know, we're happy to be here. This is where Dawn Staley coaches. This is where they play their actual games.'
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  • After winning the 2017 national championship, Columbia, South Carolina's mayor named a street near the Colonial Life Arena 'Dawn Staley Way.' In January 2021, the university installed a statue of A'ja Wilson for her accomplishments with that championship team. Just nine months later, on October 15, 2021, the University of South Carolina Board of Trustees approved a seven-year, $22.4 million contract extension, making Staley the highest paid Black coach in women's basketball and one of the highest paid in the country.
  • Staley feels that South Carolina has grown the game and women's sport as a whole, especially when it comes to equal pay. She wants to see the rest of the country make the same commitment to women's basketball that South Carolina has. Staley believes the passion for women's basketball is already there; players, coaches and fans are all locked into the game, the only thing that's missing is investment.
  • For now, while she waits for others to invest in women's basketball, Staley invests in her players and helps them reach their own aspirations. The goals players set for themselves are far and beyond what Staley imagined at their age; she even heard one player say she wants to be a millionaire by the time she graduates college."I want them to get everything they can get out of the sport," she said. "I've introduced my entire team to agents all over the country so they can get their brands in order, so they can get the wealth that they deserve."
  • "I know my impact in Philly. I know my impact here in South Carolina. I'm beginning to find myself and my impact across the country because I hear it from other people," Staley said."So I choose people because of the impact they can make in their neighborhoods. If those neighborhoods can get fixed because of someone that came back and they're giving back and they're pouring into them, we're going to have better neighborhoods."
  • Growing up in the projects of North Philadelphia, Staley said she learned so many lessons and wouldn't trade her childhood for another in suburbia: "North Philly raised me, and I take it everywhere I go."Her mother, Estelle Staley, was a disciplinarian and Staley freely admits she was scared of her mom, but the way she raised Staley and her siblings was integral to all her accomplishments in basketball. As time goes on, Staley sees more and more of her mother in herself. She said she's her mother's child through and through, in the way she coaches, mentors and treats those around her.
  • "Honestly, I just want to be known as an odds-beater. Like just simply beat the odds because no one from North Philly -- no one from the projects in North Philly -- gave me a shot at any of this, like really none of this."I had a praying mother. She made sure we went to church, and all of this is divine intervention because you could not have dreamt of this happening to just one individual."
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