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Brand Communities and New Product Adoption: The Influence and Limits of Oppositional L...
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dayton.marketingpower.com/...20JM%20ForthSinha%2007-241.pdf
customer
loyalty
Communities
New
Product
Adoption
brand
oppositional
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Arne van Oosterom
on 26 Nov 09
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Arne van Oosterom
on 26 Nov 09
Research on Loyalty & Community engagement connection
<div class="cArrow"> </div><div class="cContentInner">Research on Loyalty & Community engagement connection</div>
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Arne van Oosterom on 26 Nov 09Research on Loyalty & Community engagement connection
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