Unmasking SEO Myths: Separating Fact from Fiction for Effective Strategies - 0 views
started by seoagencycalgary on 12 Jul 23
started by seoagencycalgary on 12 Jul 23
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Unmasking SEO Myths: Separating Fact from Fiction for Effective Strategies
SEO, aka Search Engine Optimization, has been the main screw of successful online marketing strategies- But SEO practices keep on evolving, and it has become a breeding ground for old-school SEO practices. But on the dark end, evolution sprouts some biggest SEO myths that can steer your SEO practices in the right direction and waste your time, effort, and resources. So stick around because this blog will be an eye-opener for you. Are you looking for an SEO services company in Cambridge? If yes then you first need to be aware of some of the biggest SEO myths that can dismantle your SEO strategies.
We'll debunk some of the biggest myths about SEO, so you can create more effective and sustainable SEO strategies this year. Let's dive deep into today's article and debunk some common myths that can anchor your website's ranking online.
Why So Many Myths About SEO?
There are several reasons why SEO has a long list of absurd myths. Here we have listed a few reasons which can give oxygen to such myths-
- SEO is a complex, wide, and ever-changing field. There are many factors that can anchor a website's ranking in search engines, and Google's algorithms are constantly evolving. This makes it difficult for people to keep up with the latest trends and best practices, and it can lead to the spread of misinformation.
- There are many people who are eager to make a quick buck by selling SEO services. These people often promote SEO myths in order to convince businesses that they need their services.
- Some people simply don't understand how SEO works. This can lead to them believing myths about SEO, such as the idea that you can "trick" Google into ranking your website higher.
Common Myths That You Should Not Follow
Meta tags don't matter
Meta tags share mighty importance when you're optimizing your website's content on search engines. Meta tags are a great way to provide relevant information about your website to search engines. Meta tags are HTML tags that are deployed between the opening and closing tags.
The three elements of a meta tag are:
In addition, meta tags also make your search engines look attractive, which can attract more consumers and clicks to your website.
Deploying primary keywords in anchor text no longer matter in SEO
Keywords are the soul of SEO practices, and overlooking them will make your brand deserted on Google SERPs ( Search Engine Result Pages). Primary keywords are the common phrases that your users mostly use while searching for any particular information on search engines. With anchor text, you can even improve the ranking of your social media profile.
But the only thing is that your content should be relevant, unique, and informative. The clickable anchor text for example ( local seo services Montreal) in the bracket will take the user to your website or CTA section when clicked. Many industry experts confirm that anchor text will remain a core screw in ranking factors forever, no matter what changes happen in Google algorithms.
SEO Is a one-Time Job
This is a bizarre illusion. SEO is not a one-time job. It's a never-ending task. Once you have succeeded in ranking your website in relevant searches, don't just sit back and relax- you never know what update can crash-land your website with a lower ranking. In the broadest sense, you need to stay on your toes with the latest trend in SEO so you always stay ahead of your competitors.
Content doesn't matter
Yes, that's true, but only for content that is irrelevant, copied, or AI-generated. Google takes its users very seriously and only expects to serve unique content every time so the users don't get repeated content all the time. Dead content will significantly affect your website's ranking.
Only the Number 1 Position On Google Matters
Indeed, a higher ranking on search engines will bless you with a better conversion rate, revenue growth, and clicks. But don't think that paid advertisements will bring you organic followers, good web traffic, and higher revenue. There's no direct recipe for success in SEO. Here are a few things that you should know.
Studies have shown that the top spot in organic search results, which are unpaid listings, receives about 35% of clicks. The click-through rate drops significantly for lower positions on the first page, with around 15%, 10%, and only 2% for the bottom of the page. In comparison, only 3% to 4% of clicks go to Google ads, which are the paid listings displayed alongside the organic results. People are able to distinguish between the actual search results and the advertisements, much like recognizing a TV show from a commercial. Google search results have evolved beyond just displaying ten blue links.
Contact Us Now!
Thank you for reading! If you're seeking SEO services in Calgary, we're here to help! As the top SEO service providers with extensive industry experience, we've got you covered. Feel free to reach out to us now and take advantage of our expertise.