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Vernon Fowler

Your Body Text Is Too Small - 0 views

  • Some examples of sans-serif fonts that work well for large body text include Atlas Grotesk, Futura, Lato, Maison Neue, Real Text, Roboto, and Suisse Int’l.
  • Some examples of serif fonts that work well for large body text include Equity, Franziska, Leitura News, Merriweather, Miller, PT Serif, and Tisa.
  • better to optically select a font size according to near-finalized colors, or in different color scenarios
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  • a better starting point would be 20px on small desktop displays and greater. We should only have to resort to 16px for body copy on very small mobile devices
  • down to the eye again to optically adjust the letter-spacing and font size together
  • the optimal line length, or number of characters per line (CPL) in typography is around 55 to 75
  • line height should also be relative to the font size as it scales up for larger displays
  • This is not about having the biggest body text, because biggest isn’t best. It’s about optimizing for the best reading experience you can possibly give your users
  • sites that have adopted bigger body text even at small desktop or laptop resolutions such as 1440 x 900. They go from 20px all the way up to 58px!
imran subhani

Free Font Kilogram (based on Nick Curtis' font Anagram) - 0 views

  •  
    Download this fabulous font for free. This is Kilogram a free font, Karl Martin designed based on Nick Curtis' font Anagram. Have a look, give me your feedback and download KalleGraphics version of the font free. Enjoy! Download free font here: http://kallegraphics.com/ KalleGr
Vernon Fowler

A design process revealed | stopdesign - 1 views

  • I began by studying the content (text) of the existing page, making a model in my head of the document flow and hierarchy. I aggregated the sections of the page into logical groupings and assigned each a priority. I also spent time thinking about the purpose of the project, along with the ideas and concepts Dave Shea was trying to communicate when he created the Garden space and opened it up for other designers to contribute.
  • Showing off advanced CSS trickery is not the goal of this project. Instead, it attempts to demonstrate the beauty and flexibility achievable when designers grasp all the potential of CSS, using it as a tool to create a well-designed aesthetically-pleasing page which remains accessible, well-structured, and efficiently coded.
  • My Garden lists contained groupings of words and thoughts related to gardening, plants and flowers found in a garden, zen-like qualities, beauty and beautiful things, and characteristics of page design. I also created lists of all the elements, IDs, and classes used in Dave’s HTML, some of which made subtle appearances in the final design.
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  • Once I exhausted the idea branching, I started drawing thumbnail sketches
  • Once I had a few rough compositions I liked, I began studying typefaces and letterforms.
  • In addition to my affinity for the letterforms, the pronounced medieval style of the headline type created a perfect contrast with the sans-serif modernity of supporting keywords and titles which I set in Helvetica.
  • My next step in the process was to research imagery which could be used as the foundation for background texture, and act as supporting visual content.
  • I tend to keep imagery confined to a particular region of the layout, or reserve it for a specific purpose. In my opinion, the overuse of photography or illustration can quickly create a crowded, chaotic design which just obscures the intention or message of the piece. Contrast is an element of design which I love to work with when creating anything visual. This comes just as much into play with use of imagery in a composition as it does within the image itself. Effectively integrating imagery into a design requires an awareness of balance and tension. Compact areas of motion and activity, countered with spaces for the eye to rest and relax.
  • When designing outside HTML and CSS, I focus on constructing the language and guidelines of the page, determining proportions, widths and heights, gutters and white space, specifying complementing typefaces, choosing relative type size and leading, and the application of color as a means of both obvious and subtle accent.
  • I started writing the CSS for the design at a high-level, focusing on the layout structure, major backgrounds, and large regions of the page.
  • Groups of elements were positioned in correct locations. Then I applied the necessary detail to each element, from the top of the page, down.
  • The addition of a background pattern to the left and right of the primary image was an added benefit of discovering I couldn’t position the header as I originally intended.
  • The vertical alignment wasn’t refined until after each column was already positioned on the page.
  • This unity of thought at the final stage of the process is a strong reason the designer and person responsible for generating the HTML and/or CSS need should be working together as closely as possible, if the two are not already the same person.
Vernon Fowler

A Beginner's Guide to Pairing Fonts | Webdesigntuts+ - 2 views

  • Using multiple fonts together can be difficult, achieving harmony is challenging, but if you manage it the result can be decorative and striking. Use fewer fonts and your task is more straight forward. Try to make the best of both worlds by selecting fonts with multiple variants and weights. In this way you can take advantage of an array of styles, safe in the knowledge that they’ll compliment each other just fine.
  • What’s the Nature of my Content? When selecting fonts it’s important to consider the nature of the layout you’re dealing with. Are we talking mainly body copy? Are there multiple headings, sub-headings? Perhaps it’s a magazine layout with decks, blockquotes? When using multiple fonts make sure that the roles are clearly established; if one font is used as a sub-heading, don’t switch to another font for a sub-heading elsewhere. Keep a font’s purpose clear.
  • How Do I Achieve Successful Pairing? You might have already heard this; successful pairing relies on concord, or contrast, but not conflict. That is to say your selected fonts can work well together by sharing certain qualities, or by being completely different from one another. However, font pairs can conflict in a number of ways – being too similar being just one.
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  • The x-height of a font describes the height from the base line to the upper reaches of the lower case characters, like the x. A proportionately large x-height helps with readability.
  • Pairing 2: Contrast Contrast between fonts often lends a winning combination, but in what ways can fonts contrast? Here are just some qualities to look for: Style: Take a look at any font resource site and you’ll see them categorized as Blackletter, Monospace, Script, Slab Serif etc. Fonts of different styles will often contrast. Size: Big font, little font. Say no more. Weight: Varying the weight of fonts is a common way to establish visual hierarchy. Hierarchy achieved by contrast. Form: Consider the proportions of a typeface. The relative length of the descenders, the curvature of the shoulders, the direction of the movement. Color: Not something we’re going to go into here, but color can easily determine whether two fonts work well together.
  • It’s a classic way of pairing; take a decorative serif for the heading and a sure-footed sans-serif for the body. Or take a no-nonsense sans-serif for the headings, with a pleasantly legible serif for the body. A winner in many cases. Let’s look at a few, kicking off with two system fonts. That’s right, even they can work well together.
  • Condensed fonts always work well to get your attention, as they take up a lot of vertical real estate.
  • Slab serifs make very effective attention grabbers, but can be a bit pushy if you’re not careful.
  • Pairing 3: Conflict Let’s not focus too much on what doesn’t work well, we don’t want to sour the joyous combinations in the rest of this guide do we? That said, let’s just illustrate how two fonts, which are arguably too similar, can look awkward together.
  • Once you’ve concluded that you don’t like a font pairing, try to work out why and it will help you make decisions more quickly in the future.
Vernon Fowler

Web typographers: embrace technical constraints! | Feature | .net magazine - 0 views

  • At MyFonts, our webfont kit builder has a handy style linking tool, which enables you to specify which font to associate with <em> and <strong> tags.
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