Obasanjo writes, "Google is tipping it's search results to favor Knol. Or at least that is the conclusion of several search engine optimization (SEO) experts and also jibes with my experiences." He Danny Sullivan, who writes, "I was surprised to see a post covering how Knol's How to Backpack was already hitting the number three spot on Google. Really? I mean, how many links could this page have gotten already?" Also, Aaron Wall notes that "if Google notices duplicate content then it favors the content on Knol over a site that has existed for years and has decent PageRank."
