How To Conduct Focus Group Research With Group Interaction? - 0 views
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romandavis112 on 26 Jan 22Qualitative research utilizes focus group methodology for data collection, which collects data through group interaction. The Focus group technique was standard practice in sociology, but now it encompasses all social sciences subjects. It is also popular in market research as well. Focus group research comprises a small group of selected participants discussing a given topic. The group members share their perceptions, opinions, beliefs, and attitudes regarding a phenomenon. The