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The 5 metrics that really matter (single page view) - iMediaConnection.com
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Editor & Publisher ®
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New USATODAY.com Creates Better Viewing Experience for Consumers and Facilitates Visibi...
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Facebook Measurement Chief Advocates New Reach Standard | Digital - Advertising Age
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Click-Through Rates May Matter Even Less Than We Thought | Digital - Advertising Age
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5 display advertising metrics you should know (single page view) - iMediaConnection.com
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Integrating Cross-Media Measurement to Build Multichannel Marketing Strategies - eMarketer
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ComScore Launches New Digital Ad Metrics | NetNewsCheck.com
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MediaPost Publications Researcher Unveils System For Measuring Tablet's Impact On Brand...
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NRS to launch combined print and online readership figures - Brand Republic News
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MediaPost Publications Of Principles, Solutions And Pilots (No, We Are Not Creating PSP...
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Editor & Publisher ® - ABC-Interactive-to-Accredit-Adobe-AudienceResearch
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Mobile measurement and what to do about it - Mobile Commerce Daily - Columns
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Social Draws Big Ad Dollars, but Does It Really Work? | Adweek
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Your Guide to Who Measures What in the Online Space | MediaWorks - Advertising Age
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Coca-Cola, AT&T, Others Out to Reinvent Web Measurement | News - Advertising Age
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MediaPost Publications Nielsen Brings TV Metrics To Online Ads 09/08/2011
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What to Know About the Promise and Perils of Mobile Metrics | Digital - Advertising Age
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MediaPost Publications Gross Rating Point Metrics Will Be Good for Online Advertising 0...
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Why the Web's TV-Style Ratings Might Not Mean More Ad Buys | Digital - Advertising Age
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