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The Google + 1 button shows up on Google search results, on Google ads, and on other sites when you are signed in to your Google account. In case you like something you can click on the button. When somebody else comes on that particular page, he/she will know that you have +1′d the item.

Google has recently announced that your website has to be mobile friendly for getting noticed among popular search engines. Making your website mobile access ready will help it get preference in the search results. This update will majorly affect the websites, which do not have responsive design as Google would now search only device independent websites. In the forthcoming scenario, device friendly websites will become significant for businesses.