How to use Multiple h1 Tags in Single page
The "official rollout" of HTML 5 in last month of 2015 ignited renewed interests in an old SEO debate: whether or not using multiple H1 tags on a single page is bad for SEO. Depending on the school of thought, some designers debated the true use case. Likewise, some SEOs had a similar debate. We know H1 tags have value, to which some SEOs try desperately to insert several H1 tags on a page (usually with target keywords). I've seen H1 tags in breadcrumb trails, hidden behind wordless graphics, and pushed to the margin with CSS. But other SEOs, who worry about being seen as spammy, go with the "one H1 per page" rule of thumb. When one of our clients recently asked this question, we found ourselves reevaluating and realigning our multiple H1 best practices. We had to establish where we stand on the answer.
A little background on HTML 5 for all you non-techies out there: Since 1997, HTML 4 was the go-to way for developers to code and build sites. In fact, many of the sites in existence now are built in HTML 4. Whether you've made the switch to HTML 5 or are still using HTML 4, using multiple H1 tags is OK as long as there's a logical reason and you're not abusing them - this old-but-relevant video from Matt Cutts.
We (SEOs, writers, and developers alike) always say H1 tags should be likened to newspaper headlines. Because of this, it makes sense that Google would use them as signals or contextual clues. Ultimately they help search engines better understand what the page, article, or piece of content is about.
SEOs then put their spin on this fact. The old-school way of "optimizing" HTML header tags and H1 tags for better rankings was to stuff them full of keywords and place a whole bunch of them on one page. Google was certainly aware of this tactic. What followed was the tactical portion of the SEO industry performing experiments on the value of H1 tags always with convoluted, inconclusive results. For as long as I can remember, there have been contradicting articles proclaiming the H1 has no power, to only the first H1 matters, to all H1s have a huge impact. In many camps, the eventual general reaction was akin to, "Google is on to us - only use one H1 tag and make sure it's keyword rich." I would argue that's where half the SEO industry is today.
But does that make sense from a semantic and design perspective? Aren't there situations where a page might aggregate several topics (despite some SEOs' recommendations), where a few H1 tags are apt? Thanks to HTML 5 standards finally being agreed upon, using multiple H1 tags on a single URL is now accepted as semantically correct - as long as they are used the right way and not as a spammy trick. Simply put, there are new usage rules. The following is how H1 tags can be used:
Here's our opinion from an SEO perspective - as Google grows its comprehension past simple keywords, encouraging us to always write for humans along the way, we're going to recommend using H1 tags as needed for users. Then, only working in keywords when it makes sense. We are no longer of the "one H1 tag only" mentality, and see no reason against recommending the HTML 5 usage rules. Besides, it feels like an appropriate match to Google's desires post-Hummingbird.
Here is an example of how a page coded in HTML 4 may look:
<div><-This is the start of the article
<h1>Learning SEO</h1> <-This is the title of the article, typically the primary topic
<h2>About SEO</h2> <-This is the start of a specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<h2>Why learn SEO</h2> <-This is the start of another specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</div> <-This is the end of the article
Now, this is the same article created with HTML 5:
So what do these two examples show? In an oversimplified nutshell, the reason why it's OK to use multiple H1 tags in HTML 5 is because of elements such as the <article> and <header> tags. These HTML tags tell browsers and search engines that they should treat those sections as separate articles.
Since Google has begun favoring sites with longer-form, more holistic content (as evidenced by Hummingbird), as well as shown significant growth in its semantic understanding ability, having multiple H1s on a single page may continue to become more commonplace and could actually be beneficial in helping both users and search spiders better digest the content on each page. It's a safe assumption to think Google will get onboard with HTML5 regarding H1 tags - if they haven't already.
Our conclusion was, while it's still fine to stick with just one H1 per page, it's OK to use multiple H1s on a page as long as A) the H1s are not being overused to the point of spamming, and B) the H1s fit contextually within the structure of the page.
As mobile devices became commonplace, designers started simplifying
navigation and hiding it under a hamburger menu. It’s a trend that’s also crept
into the desktop version of websites.
For example, the Squarespace site uses a navigational drawer across its site, regardless of device.
As they point out, here’s a couple ways to tell if hiding global navigation is for
you:
It’s understandable why this is appealing. Placing navigation under a hamburger menu makes a site cleaner, sleeker. And most people are familiar enough with the pattern. But this isn’t something that works for every site and can reduce discoverability.
As mobile devices became commonplace, designers started simplifying
navigation and hiding it under a hamburger menu. It’s a trend that’s also crept
into the desktop version of websites.
For example, the Squarespace site uses a navigational drawer across its site, regardless of device.
As they point out, here’s a couple ways to tell if hiding global navigation is foryou:
It’s understandable why this is appealing. Placing navigation under a hamburger menu makes a site cleaner, sleeker. And most people are familiar enough with the pattern. But this isn’t something that works for every site and can reduce discoverability.
The consequences can be harmful for e-commerce sites and news sites, where discoverability of topics and items is critical to the experience. As explained in Web Design Trends 2015 & 2016, forcing users to open the navigation menu in this situation may create unnecessary friction.( Skyrocketing bounce rates on landing pages. Users won’t stick around if global navigation isn’t obvious, making it hard for them to browse the site. Web Designers should plan before wire framing key essential is to make users not to bounce of the page( Where users are clicking. Are they actually clicking the hamburger menu? If not and combined with high bounce rate, then you know something is amiss.
You can
check the clicks with heatmapping tools from CrazyEgg and Usability
Tools.( User behavior determines whether you should use a hidden navigation drawer on a full-desktop site. Don’t sacrifice usability and discoverability for pure aesthetics.
Hyderabad city is the capital city of the Indian state of Telangana, It lies on the Deccan Plateau, 541 meters (1776 ft) above sea level, over an area of 625 km² (244 mile²).
The city has an estimated population of around 8 million, making it 4th largest city in India , while the population of the metropolitan area was estimated above 9 million. Religiously and culturally, the city is united with Hindus, Muslims and Christians.
Hyderabad city is known for its rich history, food and its multi-lingual culture, both geographically and culturally.
Hyderabad is known for being a multicultural hub, where ancient traditions coexist with cutting edge innovation. Nowadays it’s an international destination for many Software and Pharma products.
There’s also a lot of talent there –it’s not just Biryani and Charminar. The fact is that this city attracts a significant percentage of the digital market from all over India – and that’s why there are so many great companies located there. Here, we presents one of the most best, professional, creative and interesting award-winning Web Designing and development Company in Hyderabad.
Vivivd Design Consultants, is an award-winning creative digital production studio. Their team, made up of UX designers, visual designers, developers and digital producers, is specialized in premium digital work for the web, devices and installations.
Vivid Design Consultants, Hyderabad’s Professional and Leading Web Design and Web Development Company offering creative and high quality and user friendly services in web developments, mobile apps, eCommerce websites, seo services and graphic designing for startups to big companies.
Vivid Design Consultants Hyderabad’s best web designing company have a small team of web designers and developers based at Hyderabad, india. We have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. Vivid Design Consultants just don’t make or build websites they craft them patiently each pixel refined and every line of code considered.
There professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. Vivid Design Consultants always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
Source: Control Enter
Vivid Design Consultants, Hyderabad's Professional and Leading Web Design and Web Development Company offering creative and high quality and user friendly services in web developments, mobile apps, eCommerce websites, seo services and graphic designing for startups to big companies. Hi, we at Vivid Design Consultants are a small team of web designers and developers based at Hyderabad, india.
We have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. We at Vivid Design Consultants just don't make or build websites we craft them patiently each pixel refined and every line of code considered.
Our professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. We at Vivid Design Consultants always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
We are specialised in Responsive Website designing and developing, designing the best Mobile Apps, developing user friendly eCommerce websites and we use latest Search Engine Optimized (SEO) techniques to increase website's visibility on Search Engine Results Page (SERP), our way of working is based on direct communication between clients and developers with keen focus on developing best possible user experience.
We understand for any business website is spine to brand identity, reputation and how customers perceive you. We take time and conduct in-depth research on business performance online and understand it to the core and online competition it has and finally we start coding and designing from the ground up, exhaustively planning every aspect of the website. thus ensures all possibilities are explored, considered and implemented correctly allowing nothing to fall through the cracks
Web Developing, Mobile Application Development, eCommerce Websites, SEO
For best web design and web development company in hyderabad please visit the link
Vivid Design Consultants, Hyderabad's Professional and Leading Web Design and Web Development Company offering creative and high quality and user friendly services in web developments, mobile apps, eCommerce websites, seo services and graphic designing for startups to big companies. Hi, we at Vivid Design Consultants are a small team of web designers and developers based at Hyderabad, india.
We have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. We at Vivid Design Consultants just don't make or build websites we craft them patiently each pixel refined and every line of code considered.
Our professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. We at Vivid Design Consultants always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
We are specialised in Responsive Website designing and developing, designing the best Mobile Apps, developing user friendly eCommerce websites and we use latest Search Engine Optimized (SEO) techniques to increase website's visibility on Search Engine Results Page (SERP), our way of working is based on direct communication between clients and developers with keen focus on developing best possible user experience.
We understand for any business website is spine to brand identity, reputation and how customers perceive you. We take time and conduct in-depth research on business performance online and understand it to the core and online competition it has and finally we start coding and designing from the ground up, exhaustively planning every aspect of the website. thus ensures all possibilities are explored, considered and implemented correctly allowing nothing to fall through the cracks
Web Developing, Mobile Application Development, eCommerce Websites, SEO
For best web design and web development company in hyderabad please visit the link
Vivid Design Consultants (VDC) are a small team of web designers and developers based at Hyderabad, india. They have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. They just don't make or build websites we craft them patiently each pixel refined and every line of code considered.
There professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. There team always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
Vivid design Consultants are specialised in Responsive Website designing and developing, designing the best Mobile Apps, developing user friendly eCommerce websites and we use latest Search Engine Optimized (SEO) techniques to increase website's visibility on Search Engine Results Page (SERP), there way of working is based on direct communication between clients and developers with keen focus on developing best possible user experience. The important thing to them is building websites which clients love and people admire.
They understand website is spine to your brand identity, reputation and how customers perceive companies. VDC take time and conduct in-depth research on your business performance online and understand clients business to the core and online competition it has and finally they start coding and designing from the ground up, exhaustively planning every aspect of website. thus ensures all possibilities are explored, considered and implemented correctly allowing nothing to fall through the cracks.
Vivid Design Consultants (VDC) are a small team of web designers and developers based at Hyderabad, india. They have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. They just don't make or build websites we craft them patiently each pixel refined and every line of code considered.
There professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. There team always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
Vivid design Consultants are specialised in Responsive Website designing and developing, designing the best Mobile Apps, developing user friendly eCommerce websites and we use latest Search Engine Optimized (SEO) techniques to increase website's visibility on Search Engine Results Page (SERP), there way of working is based on direct communication between clients and developers with keen focus on developing best possible user experience. The important thing to them is building websites which clients love and people admire.
They understand website is spine to your brand identity, reputation and how customers perceive companies. VDC take time and conduct in-depth research on your business performance online and understand clients business to the core and online competition it has and finally they start coding and designing from the ground up, exhaustively planning every aspect of website. thus ensures all possibilities are explored, considered and implemented correctly allowing nothing to fall through the cracks.
Vivid Design Consultants (VDC) are a small team of web designers and developers based at Hyderabad, india. They have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. They just don't make or build websites we craft them patiently each pixel refined and every line of code considered.
There professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. There team always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
Vivid design Consultants are specialised in Responsive Website designing and developing, designing the best Mobile Apps, developing user friendly eCommerce websites and we use latest Search Engine Optimized (SEO) techniques to increase website's visibility on Search Engine Results Page (SERP), there way of working is based on direct communication between clients and developers with keen focus on developing best possible user experience. The important thing to them is building websites which clients love and people admire.
They understand website is spine to your brand identity, reputation and how customers perceive companies. VDC take time and conduct in-depth research on your business performance online and understand clients business to the core and online competition it has and finally they start coding and designing from the ground up, exhaustively planning every aspect of website. thus ensures all possibilities are explored, considered and implemented correctly allowing nothing to fall through the cracks.
1. Hiding Everything Under a Hamburger Menu
As mobile devices became commonplace, designers started simplifying navigation and hiding it under a hamburger menu. It’s a trend that’s also crept into the desktop version of websites.
For example, the Squarespace site uses a navigational drawer across its site, regardless of device.
As they point out, here’s a couple ways to tell if hiding global navigation is for you:
It’s understandable why this is appealing. Placing navigation under a hamburger menu makes a site cleaner, sleeker. And most people are familiar enough with the pattern. But this isn’t something that works for every site and can reduce discoverability.
The consequences can be harmful for e-commerce sites and news sites, where discoverability of topics and items is critical to the experience. As explained in Web Design Trends 2015 & 2016, forcing users to open the navigation menu in this situation may create unnecessary friction.
Skyrocketing bounce rates on landing pages. Users won’t stick around if global navigation isn’t obvious, making it hard for them to browse the site. Web Designers should plan before wire framing key essential is to make users not to bounce of the page
Where users are clicking. Are they actually clicking the hamburger menu? If not and combined with high bounce rate, then you know something is amiss. You can check the clicks with heatmapping tools from CrazyEgg and Usability Tools.
User behavior determines whether you should use a hidden navigation drawer on a full-desktop site. Don’t sacrifice usability and discoverability for pure aesthetics.
2. Front-page Carousels
These days, carousels seem to be everywhere. They can add visual interest and reduce clutter. But with their overwhelming use, they’ve made a lot of sites feel cookie cutter.
Not to mention, there’s an argument that this is one trend we should put to rest.
A few things to consider:
Carousels are bad for SEO. The lack of content means that it’s difficult to get meta information into a page. This is especially true as Google no longer crawls meta keywords (although Bing does) and so will take keyword information from the page. Of course, you can have the word count below the carousel, in the body of the page. Most sliders though contain headers that are wrapped in H1, and these change when the slider does and as such, devalue keywords within them.
Adversely affect performance. Often carousels contain high-res images that are under-optimized and as such, slow down the load time of the front page – which as the most important page on the site should load as quickly as possible. Sliders also make use of JavaScript or jQuery, which can also add to performance headaches.
Pushes Content down below the fold. While above the fold content is perhaps not as important as it once was (we all know how to scroll these days), it’s still not recommended by Google that you push content lower down the page. While the search giant’s recommendations are based on ad content above the fold, a carousel really doesn’t offer much in the way of value to the user – it’s just pretty.
Tends to be inaccessible. Even the best frameworks out there can’t fully solve the issues of accessibility that surround carousels as there are so many to address.
Further to this, just a 2013 study showed that just 1% of people click on carousels. And many simply ignore them and don’t note the content, thanks to the phenomenon known as banner blindness.
All of this is not to say that you shouldn’t use carousels at all in your designs, but you should have a good reason for their inclusion aside from that the client likes it. Carousels can work, but they should be carefully crafted and web optimized to ensure that they don’t compromise UX and accessibility.
The sliding animation powering carousels, for instance, is certainly a useful tool for other design elements. For instance, you can try a sliding navigation drawer for your mobile viewport. As shown in the below prototype created in UXPin with the no-code animations editor, the sliding animation allows the user to “shelve” and reveal content as needed.
Unlike a carousel, a sliding animation doesn’t require a user to scroll through multiple frames. The content simply pops in and out of view as required.
3. Parallax Scrolling
In recent years we’ve seen more sites appear that make use of parallax scrolling.
The parallax technique allows the foreground and background content to scroll at different speeds, creating an illusion of depth. It can be used to very good effect, but it’s debatable if it can be described as having good UX.
Parallax has a few potential issues:
Bad for SEO. As sites that utilize parallax scrolling tend to be made up of one page, there’s usually little in the way of content that can be crawled by the search engines. This is especially true as text tends to be embedded in graphics.
Can reduce performance. Due to the heavy use of graphics and JavaScript, a page can get clogged up on load. And it’s certainly a headache for mobile users. Load times on mobile tends to be very poor when parallax is used, due to the heavy use of JavaScript.
Can affect users negatively. The Journal of Usability Studies carried out research on parallax which found that whilst the parallax site was considered to be more fun than non-parallax sites, some users experienced “motion sickness and experienced significant usability issues when interacting with the parallax website.”
However, parallax scrolling can add another dimension to a site and allow it to stand out. But as we listed, there are trade-offs if you want to create a site that works on both desktop and mobile, then parallax really isn’t for you.
4. Complex Load Screens
Remember back in the day when you might hit a website only to be greeted with a Flash animated load screen that you were forced to sit through before you could enter a site? Users will bolt from a site that takes more than 10 seconds, and that could affect your bottom line.
We can assume the site has something to do with filmmaking, but there’s nothing really to confirm our assumptions. The Apple icon allows you to open the video in iTunes, but the URL when entered on iPad just says server can’t be found.The second example above is somewhat tedious and you find yourself watching the counter slowly climbing to 100%. As the image and percentage counter is right in the center bottom of the screen, it’s also quite dull.
Once the screen is fully loaded, there’s plenty of interactive options. Elements bounce in quickly and the navigation options are clear. Moving the mouse around also moves the stars in the background. This creates consistency with the load screen and also pays off for the user waiting.
5. Too Much JavaScript
It seems that JavaScript is everywhere these days. Social plugins use them. So do a good proportion of WordPress plugins. rom a UX perspective, however, JavaScript can slow down a good site. And like we said earlier, users won’t stick around if a site is too slow.
JavaScript can be highly functional in that it can be used for many things that other languages can’t. It can help you create great load screens, for example, and other styling elements such as sliders, adding functionality.
JavaScript can be found in many of the modern libraries and frameworks such as Angular.js, Backbone.js, and Knockout.js. The latter is an MVVM (Model-View-View) framework which is written entirely in JavaScript.
There are plenty of reasons that overusing JavaScript can hurt your site and these include:
Load times. This is due to plugins and sliders that create lots of different JavaScript files and CSS. It’s much more efficient to ensure that they all load from one file (of each type) by minifying.
Mobile browsing is adversely affected. This is due to load speeds.
Easily affects functionality and ‘breaks’ parts of a site due to a bug. You can learn more about bugs and how to avoid and fix them using web resources such as PluralSight.
Security. JavaScript, like many web languages/scripts, can be exploited if it’s improperly implemented. This is often because it calls to other sites in order to make it work properly (think social plugins). Malicious code injections can also be carried out, usually in order to steal information
SEO, JavaScript isn’t crawled by search engines and so if your site has a lot then you may miss out on some keyword rankings.
Be judicious with your use of JavaScript.
If you use it with your responsive site, you’ll only want to load the script you’ll actually need on a mobile device. JavaScript doesn’t always render well on mobile devices, which can clog up the speed of your page load. You should also use web fonts for social follow icons on your site in order to reduce JavaScript and check out how much is used in any other plugins that you use.
Now don’t get us wrong — there’s nothing wrong with JavaScript in general. It has a lot of great uses and allows us to do some nifty things on the web. However, you should reduce the amount of JavaScript you use so that it doesn’t make your site painful to view on a mobile device.
6. Complex Typography
While you can use multiple typefaces, I generally wouldn’t recommend more than two.
Too many typefaces creates a confusing and cluttered looking site, which reduces legibility and readability.
Here’s a few tips:
Experiment with fonts. Aim for clean and clear presentation that also reflects the brand’s visual style.
Stick to fonts and typefaces that complement each other or are different enough to provide interesting contrast. Consider too what the font/typeface says to the user on a psychological level. People have similar responses to certain fonts as they do to colors. Believe it or not, emotions and feelings are also tied to typography. A serif has an air of formality. A sans-serif feels reliable. A script can be haughty.
If you want your business to be seen as traditional, go with a serif. If you want it to be seen as stable, a sans-serif is your best choice.
Good Designers Are Good Skeptics
Some fantastic trends have emerged as best practices in recent years.
Minimalism inspired a raft of sites that are clean, fast and easy-to-use. Meanwhile responsive web design helps many businesses worry less about designing for a constant stream of new devices. Good trends come along and tend to stick, but there will always be some that are ill thought out.
Above all else, user needs must inform your design the most. When a new trend pops up, always consider it from every angle before following the crowd.
Hyderabad city is the capital city of the Indian state of Telangana, It lies on the Deccan Plateau, 541 meters (1776 ft) above sea level, over an area of 625 km² (244 mile²).
The city has an estimated population of around 8 million, making it 4th largest city in India , while the population of the metropolitan area was estimated above 9 million. Religiously and culturally, the city is united with Hindus, Muslims and Christians.
Hyderabad city is known for its rich history, food and its multi-lingual culture, both geographically and culturally.
Hyderabad is known for being a multicultural hub, where ancient traditions coexist with cutting edge innovation. Nowadays it’s an international destination for many Software and Pharma products.
There’s also a lot of talent there –it’s not just Biryani and Charminar. The fact is that this city attracts a significant percentage of the digital market from all over India – and that’s why there are so many great companies located there. Here, we presents one of the most best, professional, creative and interesting award-winning Web Designing and development Company in Hyderabad.
Vivivd Design Consultants, is an award-winning creative digital production studio. Their team, made up of UX designers, visual designers, developers and digital producers, is specialized in premium digital work for the web, devices and installations.
Vivid Design Consultants, Hyderabad’s Professional and Leading Web Design and Web Development Company offering creative and high quality and user friendly services in web developments, mobile apps, eCommerce websites, seo services and graphic designing for startups to big companies.
Vivid Design Consultants Hyderabad’s best web designing company have a small team of web designers and developers based at Hyderabad, india. We have a serious passion for Interactive Web Design, Mobile Apps, eCommerce websites and are able to manage all kinds of web related projects. Vivid Design Consultants just don’t make or build websites they craft them patiently each pixel refined and every line of code considered.
There professional and creative team of web developers are continuous learners and constantly expanding the skill sets and keep up to date with with current trends and developments. Vivid Design Consultants always strive to provide creative, user friendly and search engine loved websites with highest standards and un compromised quality to finally add the value to the brands.
Source: Control Enter
The “official rollout” of HTML 5 in last month of 2015 ignited renewed interests in an old SEO debate: whether or not using multiple H1 tags on a single page is bad for SEO. Depending on the school of thought, some designers debated the true use case. Likewise, some SEOs had a similar debate. We know H1 tags have value, to which some SEOs try desperately to insert several H1 tags on a page (usually with target keywords). I’ve seen H1 tags in breadcrumb trails, hidden behind wordless graphics, and pushed to the margin with CSS. But other SEOs, who worry about being seen as spammy, go with the “one H1 per page” rule of thumb. When one of our clients recently asked this question, we found ourselves reevaluating and realigning our multiple H1 best practices. We had to establish where we stand on the answer.
A little background on HTML 5 for all you non-techies out there: Since 1997, HTML 4 was the go-to way for developers to code and build sites. In fact, many of the sites in existence now are built in HTML 4. Whether you’ve made the switch to HTML 5 or are still using HTML 4, using multiple H1 tags is OK as long as there’s a logical reason and you’re not abusing them — this old-but-relevant video from Matt Cutts.
We (SEOs, writers, and developers alike) always say H1 tags should be likened to newspaper headlines. Because of this, it makes sense that Google would use them as signals or contextual clues. Ultimately they help search engines better understand what the page, article, or piece of content is about.
SEOs then put their spin on this fact. The old-school way of “optimizing” HTML header tags and H1 tags for better rankings was to stuff them full of keywords and place a whole bunch of them on one page. Google was certainly aware of this tactic. What followed was the tactical portion of the SEO industry performing experiments on the value of H1 tags always with convoluted, inconclusive results. For as long as I can remember, there have been contradicting articles proclaiming the H1 has no power, to only the first H1 matters, to all H1s have a huge impact. In many camps, the eventual general reaction was akin to, “Google is on to us – only use one H1 tag and make sure it’s keyword rich.” I would argue that’s where half the SEO industry is today.
But does that make sense from a semantic and design perspective? Aren’t there situations where a page might aggregate several topics (despite some SEOs’ recommendations), where a few H1 tags are apt? Thanks to HTML 5 standards finally being agreed upon, using multiple H1 tags on a single URL is now accepted as semantically correct – as long as they are used the right way and not as a spammy trick. Simply put, there are new usage rules. The following is how H1 tags can be used:
Here’s our opinion from an SEO perspective – as Google grows its comprehension past simple keywords, encouraging us to always write for humans along the way, we’re going to recommend using H1 tags as needed for users. Then, only working in keywords when it makes sense. We are no longer of the “one H1 tag only” mentality, and see no reason against recommending the HTML 5 usage rules. Besides, it feels like an appropriate match to Google’s desires post-Hummingbird.
Here is an example of how a page coded in HTML 4 may look:
<div><—This is the start of the article
<h1>Learning SEO</h1> <—This is the title of the article, typically the primary topic
<h2>About SEO</h2> <—This is the start of a specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<h2>Why learn SEO</h2> <—This is the start of another specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</div> <—This is the end of the article
Now, this is the same article created with HTML 5:
So what do these two examples show? In an oversimplified nutshell, the reason why it’s OK to use multiple H1 tags in HTML 5 is because of elements such as the <article> and <header> tags. These HTML tags tell browsers and search engines that they should treat those sections as separate articles.
Since Google has begun favoring sites with longer-form, more holistic content (as evidenced by Hummingbird), as well as shown significant growth in its semantic understanding ability, having multiple H1s on a single page may continue to become more commonplace and could actually be beneficial in helping both users and search spiders better digest the content on each page. It’s a safe assumption to think Google will get onboard with HTML5 regarding H1 tags – if they haven’t already.
Our conclusion was, while it’s still fine to stick with just one H1 per page, it’s OK to use multiple H1s on a page as long as A) the H1s are not being overused to the point of spamming, and B) the H1s fit contextually within the structure of the page.
The “official rollout” of HTML 5 in last month of 2015 ignited renewed interests in an old SEO debate: whether or not using multiple H1 tags on a single page is bad for SEO. Depending on the school of thought, some designers debated the true use case. Likewise, some SEOs had a similar debate. We know H1 tags have value, to which some SEOs try desperately to insert several H1 tags on a page (usually with target keywords). I’ve seen H1 tags in breadcrumb trails, hidden behind wordless graphics, and pushed to the margin with CSS. But other SEOs, who worry about being seen as spammy, go with the “one H1 per page” rule of thumb. When one of our clients recently asked this question, we found ourselves reevaluating and realigning our multiple H1 best practices. We had to establish where we stand on the answer.
A little background on HTML 5 for all you non-techies out there: Since 1997, HTML 4 was the go-to way for developers to code and build sites. In fact, many of the sites in existence now are built in HTML 4. Whether you’ve made the switch to HTML 5 or are still using HTML 4, using multiple H1 tags is OK as long as there’s a logical reason and you’re not abusing them — this old-but-relevant video from Matt Cutts.
We (SEOs, writers, and developers alike) always say H1 tags should be likened to newspaper headlines. Because of this, it makes sense that Google would use them as signals or contextual clues. Ultimately they help search engines better understand what the page, article, or piece of content is about.
SEOs then put their spin on this fact. The old-school way of “optimizing” HTML header tags and H1 tags for better rankings was to stuff them full of keywords and place a whole bunch of them on one page. Google was certainly aware of this tactic. What followed was the tactical portion of the SEO industry performing experiments on the value of H1 tags always with convoluted, inconclusive results. For as long as I can remember, there have been contradicting articles proclaiming the H1 has no power, to only the first H1 matters, to all H1s have a huge impact. In many camps, the eventual general reaction was akin to, “Google is on to us – only use one H1 tag and make sure it’s keyword rich.” I would argue that’s where half the SEO industry is today.
But does that make sense from a semantic and design perspective? Aren’t there situations where a page might aggregate several topics (despite some SEOs’ recommendations), where a few H1 tags are apt? Thanks to HTML 5 standards finally being agreed upon, using multiple H1 tags on a single URL is now accepted as semantically correct – as long as they are used the right way and not as a spammy trick. Simply put, there are new usage rules. The following is how H1 tags can be used:
Here’s our opinion from an SEO perspective – as Google grows its comprehension past simple keywords, encouraging us to always write for humans along the way, we’re going to recommend using H1 tags as needed for users. Then, only working in keywords when it makes sense. We are no longer of the “one H1 tag only” mentality, and see no reason against recommending the HTML 5 usage rules. Besides, it feels like an appropriate match to Google’s desires post-Hummingbird.
Here is an example of how a page coded in HTML 4 may look:
<div><—This is the start of the article
<h1>Learning SEO</h1> <—This is the title of the article, typically the primary topic
<h2>About SEO</h2> <—This is the start of a specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<h2>Why learn SEO</h2> <—This is the start of another specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</div> <—This is the end of the article
Now, this is the same article created with HTML 5:
So what do these two examples show? In an oversimplified nutshell, the reason why it’s OK to use multiple H1 tags in HTML 5 is because of elements such as the <article> and <header> tags. These HTML tags tell browsers and search engines that they should treat those sections as separate articles.
Since Google has begun favoring sites with longer-form, more holistic content (as evidenced by Hummingbird), as well as shown significant growth in its semantic understanding ability, having multiple H1s on a single page may continue to become more commonplace and could actually be beneficial in helping both users and search spiders better digest the content on each page. It’s a safe assumption to think Google will get onboard with HTML5 regarding H1 tags – if they haven’t already.
Our conclusion was, while it’s still fine to stick with just one H1 per page, it’s OK to use multiple H1s on a page as long as A) the H1s are not being overused to the point of spamming, and B) the H1s fit contextually within the structure of the page.
The “official rollout” of HTML 5 in last month of 2015 ignited renewed interests in an old SEO debate: whether or not using multiple H1 tags on a single page is bad for SEO. Depending on the school of thought, some designers debated the true use case. Likewise, some SEOs had a similar debate. We know H1 tags have value, to which some SEOs try desperately to insert several H1 tags on a page (usually with target keywords). I’ve seen H1 tags in breadcrumb trails, hidden behind wordless graphics, and pushed to the margin with CSS. But other SEOs, who worry about being seen as spammy, go with the “one H1 per page” rule of thumb. When one of our clients recently asked this question, we found ourselves reevaluating and realigning our multiple H1 best practices. We had to establish where we stand on the answer.
A little background on HTML 5 for all you non-techies out there: Since 1997, HTML 4 was the go-to way for developers to code and build sites. In fact, many of the sites in existence now are built in HTML 4. Whether you’ve made the switch to HTML 5 or are still using HTML 4, using multiple H1 tags is OK as long as there’s a logical reason and you’re not abusing them — this old-but-relevant video from Matt Cutts.
We (SEOs, writers, and developers alike) always say H1 tags should be likened to newspaper headlines. Because of this, it makes sense that Google would use them as signals or contextual clues. Ultimately they help search engines better understand what the page, article, or piece of content is about.
SEOs then put their spin on this fact. The old-school way of “optimizing” HTML header tags and H1 tags for better rankings was to stuff them full of keywords and place a whole bunch of them on one page. Google was certainly aware of this tactic. What followed was the tactical portion of the SEO industry performing experiments on the value of H1 tags always with convoluted, inconclusive results. For as long as I can remember, there have been contradicting articles proclaiming the H1 has no power, to only the first H1 matters, to all H1s have a huge impact. In many camps, the eventual general reaction was akin to, “Google is on to us – only use one H1 tag and make sure it’s keyword rich.” I would argue that’s where half the SEO industry is today.
But does that make sense from a semantic and design perspective? Aren’t there situations where a page might aggregate several topics (despite some SEOs’ recommendations), where a few H1 tags are apt? Thanks to HTML 5 standards finally being agreed upon, using multiple H1 tags on a single URL is now accepted as semantically correct – as long as they are used the right way and not as a spammy trick. Simply put, there are new usage rules. The following is how H1 tags can be used:
Here’s our opinion from an SEO perspective – as Google grows its comprehension past simple keywords, encouraging us to always write for humans along the way, we’re going to recommend using H1 tags as needed for users. Then, only working in keywords when it makes sense. We are no longer of the “one H1 tag only” mentality, and see no reason against recommending the HTML 5 usage rules. Besides, it feels like an appropriate match to Google’s desires post-Hummingbird.
Here is an example of how a page coded in HTML 4 may look:
<div><—This is the start of the article
<h1>Learning SEO</h1> <—This is the title of the article, typically the primary topic
<h2>About SEO</h2> <—This is the start of a specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<h2>Why learn SEO</h2> <—This is the start of another specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</div> <—This is the end of the article
Now, this is the same article created with HTML 5:
So what do these two examples show? In an oversimplified nutshell, the reason why it’s OK to use multiple H1 tags in HTML 5 is because of elements such as the <article> and <header> tags. These HTML tags tell browsers and search engines that they should treat those sections as separate articles.
Since Google has begun favoring sites with longer-form, more holistic content (as evidenced by Hummingbird), as well as shown significant growth in its semantic understanding ability, having multiple H1s on a single page may continue to become more commonplace and could actually be beneficial in helping both users and search spiders better digest the content on each page. It’s a safe assumption to think Google will get onboard with HTML5 regarding H1 tags – if they haven’t already.
Our conclusion was, while it’s still fine to stick with just one H1 per page, it’s OK to use multiple H1s on a page as long as A) the H1s are not being overused to the point of spamming, and B) the H1s fit contextually within the structure of the page.
lokeshkola
How to use Multiple h1 Tags in Single page
The "official rollout" of HTML 5 in last month of 2015 ignited renewed interests in an old SEO debate: whether or not using multiple H1 tags on a single page is bad for SEO. Depending on the school of thought, some designers debated the true use case. Likewise, some SEOs had a similar debate. We know H1 tags have value, to which some SEOs try desperately to insert several H1 tags on a page (usually with target keywords). I've seen H1 tags in breadcrumb trails, hidden behind wordless graphics, and pushed to the margin with CSS. But other SEOs, who worry about being seen as spammy, go with the "one H1 per page" rule of thumb. When one of our clients recently asked this question, we found ourselves reevaluating and realigning our multiple H1 best practices. We had to establish where we stand on the answer.
A little background on HTML 5 for all you non-techies out there: Since 1997, HTML 4 was the go-to way for developers to code and build sites. In fact, many of the sites in existence now are built in HTML 4. Whether you've made the switch to HTML 5 or are still using HTML 4, using multiple H1 tags is OK as long as there's a logical reason and you're not abusing them - this old-but-relevant video from Matt Cutts.
The Implementation Of H1 Tags
We (SEOs, writers, and developers alike) always say H1 tags should be likened to newspaper headlines. Because of this, it makes sense that Google would use them as signals or contextual clues. Ultimately they help search engines better understand what the page, article, or piece of content is about.
SEOs then put their spin on this fact. The old-school way of "optimizing" HTML header tags and H1 tags for better rankings was to stuff them full of keywords and place a whole bunch of them on one page. Google was certainly aware of this tactic. What followed was the tactical portion of the SEO industry performing experiments on the value of H1 tags always with convoluted, inconclusive results. For as long as I can remember, there have been contradicting articles proclaiming the H1 has no power, to only the first H1 matters, to all H1s have a huge impact. In many camps, the eventual general reaction was akin to, "Google is on to us - only use one H1 tag and make sure it's keyword rich." I would argue that's where half the SEO industry is today.
But does that make sense from a semantic and design perspective? Aren't there situations where a page might aggregate several topics (despite some SEOs' recommendations), where a few H1 tags are apt? Thanks to HTML 5 standards finally being agreed upon, using multiple H1 tags on a single URL is now accepted as semantically correct - as long as they are used the right way and not as a spammy trick. Simply put, there are new usage rules. The following is how H1 tags can be used:
Here's our opinion from an SEO perspective - as Google grows its comprehension past simple keywords, encouraging us to always write for humans along the way, we're going to recommend using H1 tags as needed for users. Then, only working in keywords when it makes sense. We are no longer of the "one H1 tag only" mentality, and see no reason against recommending the HTML 5 usage rules. Besides, it feels like an appropriate match to Google's desires post-Hummingbird.
Here is an example of how a page coded in HTML 4 may look:
<div><-This is the start of the article
<h1>Learning SEO</h1> <-This is the title of the article, typically the primary topic
<h2>About SEO</h2> <-This is the start of a specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<h2>Why learn SEO</h2> <-This is the start of another specific part of the article
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</div> <-This is the end of the article
Now, this is the same article created with HTML 5:
<header><h1>Learning SEO</h1> <-This is the title of the entire article, and also represents the first content section.
</header> <-Note how the title is separated from the rest of the article
<article> <-Note the "article" div, a new addition for sectioning content.
<h1> About SEO</h1> <-This is the start of a specific part of the article. Note these are now H1s.
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</article>
<article> <-Note how each section with different content is held within it's own article div.
<h1> Why learn SEO</h1> <-This is the start of another specific part of the article. Note these are now H1s.
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
<p>paragraph<p>
</article>
</div> <-This is the end of the article.
So what do these two examples show? In an oversimplified nutshell, the reason why it's OK to use multiple H1 tags in HTML 5 is because of elements such as the <article> and <header> tags. These HTML tags tell browsers and search engines that they should treat those sections as separate articles.
Since Google has begun favoring sites with longer-form, more holistic content (as evidenced by Hummingbird), as well as shown significant growth in its semantic understanding ability, having multiple H1s on a single page may continue to become more commonplace and could actually be beneficial in helping both users and search spiders better digest the content on each page. It's a safe assumption to think Google will get onboard with HTML5 regarding H1 tags - if they haven't already.
TL;DR
Our conclusion was, while it's still fine to stick with just one H1 per page, it's OK to use multiple H1s on a page as long as A) the H1s are not being overused to the point of spamming, and B) the H1s fit contextually within the structure of the page.