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Contents contributed and discussions participated by James OReilly

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James OReilly

Magpie | Users - 0 views

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Twitter Advertising Monetization

shared by James OReilly on 01 Jan 09 - Cached
  • James OReilly on 01 Jan 09
     
    Twitter Advertising & Monetization
James OReilly

The Consultants-E SL - EduNation - 0 views

www.theconsultants-e.com/...SLanguages2009.asp

shared by James OReilly on 23 Dec 08 - Cached
  • James OReilly on 23 Dec 08
     
    gavin.dudeney@theconsultants-e.com
James OReilly

The Second Life of Second Life - Linden Labs - Involve 3D | Fast Company - 0 views

www.fastcompany.com/...econd-life-of-second-life.html

shared by James OReilly on 28 Sep 08 - Cached
  • companies should try to spark user-to-user discussion -- a surprisingly cost-effective option on Second Life.
  • West's epiphany came about by accident. One day, she was sitting on a Second Life art-gallery couch, talking to people from all over the world, and she had their rapt attention. "At that moment, I could have sold my couchmates on anything," she says. "I realized how powerful one-on-one engagement could be."
  • hypercreative users who wanted to interact.
  • ...6 more annotations...
  • "I describe the mistake companies made like this: Imagine you've never been to Manhattan. You cross the George Washington Bridge, and someone hands you a guidebook. The first place you're going is not the Reebok store."
  • She calmly explained that the previous failures of Second Life were a result of not harnessing the medium appropriately
  • The Weather Channel, Colgate, and CareerBuilder.com have figured out how to interact with Second Life's virtual denizens in ways that impact real-world attitudes.
  • Why A-list companies are returning to the virtual world.
  • a place to engage customers.
  • West has rewritten the rules of corporate marketing on Second Life.
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