How to get your market to look forward to your posts. Anticipation is the highest stage of level of marketing effectiveness. Here are four ways to encourage your market to look forward to your upcoming blog posts.

In this segment of my series, I'd like to describe how you can create a Writer's Dashboard as a series of linked MindManager maps to help you save time blogging and improve the quality of your posts. Although the following describes how I use MindManager's to plan, create, and track blog post content, you can apply the basic ideas described below to any series of writing or marketing projects, i.e., articles, columns, landing pages, newsletters, podcasts, online videos, etc.

Blog content must be constantly tracked so it can be improved. Tracking the popularity of individual blog posts reinforces one of the major themes in this series on the 7 Pillars of Successful Blog Content; it's not about you and what you want to write. Instead, success is all about your market, and providing content that your market wants to read.

In this post, we will learn how to create a content plan that helps us blog about topics important to our ideal audience. We will identify the topics, we will integrate them into our blog content plan, and then we will write about them.

To help generate steady traffic and attract loyal readers, you need to have a content schedule. This could mean blogging five or seven days a week or it could mean just posting on the same two days of the week. Your readers want to know when to expect new stuff from you. So, why is it good for your niche blog to have a content plan and how should you develop it?