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Roger Chen

"社会化网络"到底有没有"商务"？ | "别来无恙"团队博客 - 0 views

blog.bielaiwuyang.com/?p=47

internetwatch internetwatch.china social network

shared by Roger Chen on 20 Jun 08 - Cached
  • 纵观互联网的所有商业形式，都源于三种简单明了的商业属性，那就是媒体属性、市场属性和工具属性。
  • 媒体属性指向网络广告业务，或者说网络营销，典型代表是门户网站、Google、Youtube；市场属性指向电子商务，典型代表是Amazon、eBay、阿里巴巴，也包括虚拟物品销售；工具属性指向付费服务，典型代表是Flickr，包括各种SAAS产品。换句话说，所有能让你靠互联网赚钱的买卖，只有这三种。
  • 所谓的“社会化网络”更趋向于互联网的媒体属性，本质上说它依然是一个传播渠道，不同的是传播的载体是人而不再仅仅是信息。基于 这样的特征，“社会化网络”的“商务”价值也应该主要集中在网络营销业务上。如果真要考虑“社会化网络+电子商务”的模式，也需要（事实上也不得不）将二 者区别开来，不能过于交织甚至混为一谈。
  • ...1 more annotation...
  • 传统的“社区”早就具备网络营销的基本条件，猫扑和天涯都 是上一个时代不错的例子。那么更加新潮的SNS怎么会不行呢？当然行，问题还是在人，或者说在于资源。网络营销对于大多数年轻的团队来说，都是一件很头疼 的事情。把一个社区运营好，靠的是线上的组织策划能力。而要把网络营销业务做得有声有色，那却要靠现实资源的整合。
Roger Chen

Teens use :-), LOL in school writing - Education- msnbc.com - 0 views

www.msnbc.msn.com/24294592

internetwatch

shared by Roger Chen on 01 May 08 - Cached
  • Roger Chen on 01 May 08
     
    The telephone-based survey of 700 U.S. residents ages 12 to 17 and their parents was conducted Sept. 19 to Nov. 16 and has a margin of sampling error of plus or minus 5 percentage points.
Roger Chen

1亿青少年都在网上干什么？-cnnic互联网研究 - 新浪BLOG - 0 views

blog.sina.com.cn/...blog_5101b90501009n7k.html

china internetwatch.china

shared by Roger Chen on 09 May 08 - Cached
  • Roger Chen on 09 May 08
     
    CNNIC最新发布的2008年发展系列报告之《中国青少年上网研究报告》显示，目前中国25岁以下的青少年网民数量已经超过1亿，其中18岁以下的网民超过6600万。青少年无疑是目前互联网最为关注的群体。
Roger Chen

Seth's Blog: Nearly infinite - 0 views

sethgodin.typepad.com/...nearly-infinite.html

internetwatch search thinking

shared by Roger Chen on 28 Apr 08 - Cached
  • Roger Chen on 28 Apr 08
     
    Search makes the infinite finite (at least for a while).
Roger Chen

Recommendation Nation - Learning to love customers like you. - 0 views

www.technologyreview.com/...page1

internetwatch recommender

shared by Roger Chen on 10 May 08 - Cached
  • Roger Chen on 10 May 08
     
    The focus of digital personalization has shifted from what I am interested in now to what I might be interested in next.
Roger Chen

Leigh's Blitherings: Have We Crossed The Chasm? - 0 views

leighhimel.blogspot.com/...have-we-crossed-chasm.html

internetwatch

shared by Roger Chen on 06 May 08 - Cached
  • Geoffrey Moore wrote Crossing the Chasm over 15 years ago and it's still probably the foremost framework used for launching new technology products.
  • Moore's key insight is that the groups adopt innovations for different reasons. Early adopters are technology enthusiasts looking for a radical shift, where the early majority want a "productivity improvement
  • One of the key foundations of the model is how they define usage by groups which brings a key question to the forefront of our current marketing reality. Has the definition of an early adopter changed?
  • ...2 more annotations...
  • The way I have come to see the chasm: there's ALWAYS a chasm.
  • I agree that there is and will always be a chasm. However, I guess the real question in my mind is, is it a marketing chasm (or awareness/usage chasm) or is it a technology adoption chasm.
Roger Chen

Paul Buchheit: The power of links and the value of global knowledge - 0 views

paulbuchheit.blogspot.com/...links-and-value-of-global.html

internetwatch social network

shared by Roger Chen on 23 Apr 08 - Cached
Vincent Chu liked it
  • With Pagerank, Google took a very different approach. Instead of considering each page in isolation, they examined the link structure of the entire web and computed a global evaluation of that structure. In other words, they began looking at the entire forest instead of just the individual trees.
Roger Chen

QWERTY: When is it just too much? - 0 views

cbarthold.blogspot.com/...when-is-it-just-too-much.html

internetwatch social media

shared by Roger Chen on 22 Apr 08 - Cached
  • Roger Chen on 22 Apr 08
     
    There seems to be several stages of social media:
Roger Chen

案例：天生丽质的Nap Cafe - 0 views

blog.bcchinese.net/...133963.aspx

internetwatch.china

shared by Roger Chen on 04 May 08 - Cached
  • Roger Chen on 04 May 08
     
    Nap Cafe 是一对上海的年轻夫妻创办的咖啡小铺，主要业务是售卖咖啡豆、相关用具并围绕咖啡组织各类活动。
Roger Chen

The Future Of Social Networks - 0 views

www.slideshare.net/...the-future-of-social-networks

internetwatch social network

shared by Roger Chen on 08 Jul 08 - Cached
  • Roger Chen on 08 Jul 08
     
    The presentation give by Charlene Li.
Roger Chen

» 《连线》收购Ars Technica的启示 ⊙ 一言谈| New Media Observe - 0 views

www.caozenghui.cn/?p=300

internetwatch

shared by Roger Chen on 18 May 08 - Cached
  • 连线》杂志母公司CondéNast宣布收购Ars Technica，据TechCrunch最先的报道称大概在2500万美元左右，跟2006年收购Wired.com的价格齐平。Ars每月的独立用户在450万左右，略低于Wired.com。
  • Roger Chen on 18 May 08
     
    连线》杂志母公司CondéNast宣布收购Ars Technica，据TechCrunch最先的报道称大概在2500万美元左右，跟2006年收购Wired.com的价格齐平。Ars每月的独立用户在450万左右，略低于Wired.com。
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