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Author(s): Xu Yuhui)1; Lv Yanke; HuangYing Source: ADVANCES IN CIVIL ENGINEERING, PTS 1-6 Book Series: Advanced Materials Research Volume: 255-260 Pages: 1607-1611 DOI: 10.4028/www.scientific.net/AMR.255-260.1607 Part: Part 1-6 Published: 2011 Conference: International Conference on Civil Engineering and Building Materials (CEBM) Location: Kunming, PEOPLES R CHINA Date: JUL 29-31, 2011 Sponsor(s): Kunming Univ Sci & Technol; Int Assoc Sci & High Technol Abstract: Along with the Reform and opening-up and the establishment of Market Economy, the economy and living standards of our citizen are improving, nonetheless the gap between rich and poor is widening in the society, so the social groups is gradually getting differentiation. Especially the perspective of residential segregation with live position and live quality for represent. At the same time, the construction of the public rental housing which become the current social hot point usually neglect the social influence resulted by residential segregation. Taking the public rental housing in metropolitan area of Chongqing as an example, the paper tallies up the successful strategy of the construction of public rental housing from address and construct mode, land and funds cost, guarantee object and facilities kit in order to guide the construction of the public rental housing from residential segregation to residential introjection.