Brands Look Far and Wide for a Niche in Virtual Reality - 1 views
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pfiguero on 17 Nov 15Even in virtual reality, it seems, there will be no escape from advertising. The Oculus Rift, which is owned by Facebook, won't be available until early next year, but many of the two billion consumers worldwide who own smartphones can already try out virtual reality on the cheap with Cardboard, a device from Google that folds into a viewer with a slot for a smartphone.