"By next year almost every Victorian university will have a master's program in analytics," ...
But what is analytics and why the sudden spike in courses?
"Back in January, when Wolfram Alpha launched an updated version of its Personal Analytics for Facebook module, the self-billed "computational knowledge engine" asked users to contribute their detailed Facebook data for research purposes. The researchers at Wolfram Alpha, having crunched all that information, are now offering some data on how users interact with Facebook."