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Social media has now become a powerful tool for marketing your business. It is the best possible option if you want to reach out a large number of audiences, improve the customer engagement and boost your sales. It should be one of your marketing strategies to use social media to grab your potential clients. And among these media, Instagram is one suitable platform to market your business and increase eCommerce sales. Despite a few preconceptions that Instagram lets the users just post their pictures and there is no direct link available for the purchase of a product, Instagram announced that it has around 700 million users and is not less famous than Facebook or Twitter. Then what makes Instagram such an effective platform and how can it be used to improve the eCommerce sales?

One of the pre-eminent marketing strategies for your company or brand is to learn how to increase visitors from Instagram. Instagram is jam-packed with certain tools and features that may help you develop your brand - and the appropriate methods can help you get more clicks and conversions. For now, Instagram remains at the heart of all social media platforms for marketers. If you are an online social media marketing agency using Instagram for your brand's growth, you should know it's more than just a platform for saving all your business's product pics.

Tailwind app is a well-known software for managing social media that was designed to allow scheduling and optimizing postings to Pinterest or Instagram as quickly as possible.

Social media marketing is an untapped reservoir of potential consumers. With about 2 billion people using different social media platforms like Face book, Twitter, Instagram etc., social media marketing needs to be made an integral part of all brand marketing strategies. The fact that the number of social media users is expected to touch 3.02 billion by the year 2021 should be enough to make people understand the power of social media marketing

Pictory AI, a new web-based video editor that claims to utilize Artificial Intelligence (AI) to streamline the creation of videos. Pictory AI promises to assist you in creating stunning videos from your audio or text content in a matter of minutes, with no computer skills or software download required.