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Melissa Global Email Address Validation can remove up to 95% of bad email addresses to increase deliverability, avoid high bounce rates and blacklisting, and protect your valuable sender reputation. Global Email Premium provides real-time email mailbox checking domain-specific logic as well as SMTP commands and other proprietary mechanisms to validate inboxes are live.

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database. The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.

Yesware is an all-in-one productivity tool that can help you streamline email communication and increase productivity. Yesware can easily be installed on your browser as a Chrome extension and integrated with popular email clients like Gmail and Outlook.

Responsive or Fluid Hybrid:  Which Technique Would You Use to Reach Your Customers? There are numerous marketing techniques coming around, but none of the marketers should forget the email strategy as it has become one of the most key elements in the world that is ruled by mobiles.