How marketers use algorithms to (try to) read your mind - 0 views
-
Simon Knight on 17 Oct 17Have you ever you looked for a product online and then been recommended the exact thing you need to complement it? Or have you been thinking about a particular purchase, only to receive an email with that product on sale? All of this may give you a slightly spooky feeling, but what you're really experiencing is the result of complex algorithms used to predict, and in some cases, even influence your behaviour.