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Stefan Wobben

Website aesthetics - what has it got to do with usability? - 0 views

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    When asked to judge the usability and aesthetics scores of a series of ATM screens, 1 study found peoples' perceived usability scores were more closely related to the perceived aesthetics scores than the screens' actual usability. Further studies were able to replicate these results across cultures. The results imply people aren't able to distinguish usable and less usable objects, believing the aesthetically pleasing ones to be most usable.
Stefan Wobben

What Does Usability Mean: Looking Beyond 'Ease of Use' - Whitney Interactive Design - 0 views

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    The definition of usability is sometimes reduced to "easy to use," but this over-simplifies the problem and provides little guidance for the user interface designer. A more precise definition can be used to understand user requirements, formulate usability goals and decide on the best techniques for usability evaluations. An understanding of the five characteristics of usability - effective, efficient, engaging, error tolerant, easy to learn - helps guide the user-centered design tasks to the goal of usable products.
Stefan Wobben

Creating a usability dashboard - 0 views

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    When we developed our web usability benchmarking tool - a tool to measure web site usability and directly compare the usability of one web site with another - we knew that collecting the data was only half the battle. We knew that companies don't act on usability data unless senior management are swayed by the findings. So we set to work devising a way to present the data in a format to help them managers engage with the data.
Stefan Wobben

The danger of usability evaluation - uselog.com | the product usability weblog - 0 views

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    Current practice in Human Computer Interaction as encouraged by educational institutes, academic review processes, and institutions with usability groups advocate usability evaluation as a critical part of every design process. This is for good reason: usability evaluation has a significant role to play when conditions warrant it. Yet evaluation can be ineffective and even harmful if naively done 'by rule' rather than 'by thought'. If done during early stage design, it can mute creative ideas that do not conform to current interface norms. If done to test radical innovations, the many interface issues that would likely arise from an immature technology can quash what could have been an inspired vision
Stefan Wobben

Is usability obsolete? (Part I) - 0 views

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    Current usability work is an artifact of an earlier computer ecosystem, out of step with contemporary realities. Usability can no longer keep up with computing: the products are too complex, too pervasive, and too easy to build. These trends demonstrate the "new realities" that are making traditional usability difficult, if not irrelevant.
Stefan Wobben

Usability as sales argument for Sharp copiers - 0 views

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    In addition to Xerox - just push the green button - and Océ, who have been paying attention to the usability of their copiers and advertising that, we can now add Sharp to the 'usable copiers' list. Or at least advertised as usable
Stefan Wobben

Usability Study: Men Need Speed - web usability criteria show gender differences - 0 views

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    In a recent usability survey, researchers from Southern Illinois University found that after ease of use, men prefer fast download speed to easy navigation. Women prefer ease of use, easy navigation, and accessibility. The researchers hypothesize that these different usability criteria are due to differences in how men and women use the Web.
Stefan Wobben

YouTube Blog: Inside User Research at YouTube - 0 views

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    So what exactly is user research like at YouTube? Sometimes it means letting users design their ideal experience. For example, last year we used a method called FIDO (first utilized by Fidelity Investments) where we cut out different elements of various video sites, stuck them on magnets, and had users arrange their ideal organization of the elements (see below for an example). Other times we use a more standard research method called a usability study, which entails seeing whether a user can or can't complete certain standard site tasks in a usability lab.
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    So what exactly is user research like at YouTube? Sometimes it means letting users design their ideal experience. For example, last year we used a method called FIDO (first utilized by Fidelity Investments) where we cut out different elements of various video sites, stuck them on magnets, and had users arrange their ideal organization of the elements (see below for an example). Other times we use a more standard research method called a usability study, which entails seeing whether a user can or can't complete certain standard site tasks in a usability lab.
Stefan Wobben

Redesigning Craigslist With Focus On Usability - 0 views

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    In this article, we'll take a detailed look at the design, layout and usability of Craigslist and point out some areas where we feel change and improvement are possible. This is only one opinion of what could be done to improve the site. Our goal is to demonstrate the process of evaluating a website in certain areas and determining specific improvements that can be made. Hopefully this will help other designers who are attempting to evaluate websites of their own or of clients.
Stefan Wobben

Putting Everyday Products to the Test -- Human-Factors Engineers Focus on User-Friendli... - 0 views

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    Human-factors engineers -- whose training includes psychology -- specialize in testing products for usability, for example checking whether a copying machine's legs get in the way, or measuring how much force it takes to open a coffee canister. The engineers can then suggest design changes, which benefit all users but especially those with disabilities or conditions such as arthritis.
Stefan Wobben

Web Design References: Evaluation and Testing - 0 views

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    University of Minnesota Duluth: Information Technology Systems & Services - Usability Body of Knowledge
Stefan Wobben

Web design trumps graphic design at Jakob Nielsen's UseIt.com - 0 views

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    Although some graphic designers claim they hate UseIt, ordinary users tend to like it. We usually want sites to be usable, and we get frustrated when they're not, even if we don't really know what's wrong with them. Nielsen helps us to understand the problems, and that they're not necessarily our fault.
Stefan Wobben

Official Google Blog: Eye-tracking studies: more than meets the eye - 0 views

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    . Our User Experience Research team has found that people evaluate the search results page so quickly that they make most of their decisions unconsciously. To help us get some insight into this split-second decision-making process, we use eye-tracking equipment in our usability labs. This lets us see how our study participants scan the search results page, and is the next best thing to actually being able to read their minds.
Stefan Wobben

Usability Testing: Consensus on observations in real time: Keeping a rolling list of is... - 0 views

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    There are three things that are "rolling" about the list. First, the team adds issues to the list as they see new things come up (or that you didn't notice before, or seemed like a one-off problem). Second, the team adds participant numbers for each of the issues as the test goes along. Third, the team refines the descriptions of the issues as they learn more from each new participant.
Stefan Wobben

Recipe for a billion-dollar website - 0 views

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    The next big thing doesn't have to be a new big thing. Neither Google nor Facebook were pioneers. Yet, Google searched better than the rest, and Facebook adopted a friends-only approach to profile viewing that helped the site grow more quickly than open-house competitors. Which is good news, because it means you don't have to invent the wheel to make it in the web-billionaire stakes, as long as you know how to overturn the established giants. Usability guru Jakob Nielsen, principal at Nielsen Norman Group, whose clients include Google and the BBC, is in no doubt regarding the secret. "The answer is easy - by being better," he told us. Of course, it's not that easy to be better than big companies that have clearly shown they resonate with customers. "There's always something that the market leaders do poorly, and with careful research, you can find the chink in their armour,"
Stefan Wobben

How Analytics and User Experience Design Can Work Together - ClickZ - 0 views

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    During discovery, we review the baseline analytics to look for potential problem issues. We then collaborate with the analytics team to conduct the goals analysis, connecting high-level user and business goals to measurable user behaviors. During design, we collaborate with the optimization team to identify and generate design variants for A/B and multivariate testing. And then post-launch, we supplement analytics data with user surveys and usability testing, providing the "why" for the "what." Then we repeat steps one through four.
Stefan Wobben

Usability News - The new Customer Experience buzzword: 'Edited Choice' - 0 views

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    Research released recently confirms that taking a 'one size fits all' approach to retailing is no longer relevant in a highly competitive environment where the mass market has been replaced by increased fragmentation amongst consumers. Providing a standardised retail offering to large numbers of people is no longer appropriate for consumers who are increasingly demanding a more tailored and individualised service.
Stefan Wobben

Think Eye Tracking Usability Testing » Blog Archive » Why task is important i... - 0 views

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    when designing eye tracking research be careful what task you give to the participants, and when drawing conclusions from eye tracking outputs be aware of the task given. It is not easy to control your eyes, but it is actually fairly easy to control what people look at during an eye tracking exercise simply by giving particular tasks. That said, you need to be careful that the outputs are not a result of inappropriate tasks.
Stefan Wobben

Usability News - Caroline's Corner: Lessons from Celebrity Chefs: heuristic inspection ... - 0 views

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    Try to learn as much as you can about the business that you are advising, what drives it, and the changes that it is capable of making. Be user-centred, in the widest sense: the users who will use the product, the staff who will help them to do so, and the client who is commissioning all of it. Involve users as much as you possibly can. If you're forced to do an expert review, at least try to do a 'persona-led heuristic inspection' to bring some users into it.
Stefan Wobben

Firefox 3 to Fitts' Law: Suck It - 0 views

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    Take a look at the tabs from the new Firefox 3 Beta. Not only are the tabs smaller in size than in previous versions (and thus creating a smaller target), they have foolishly added borders around them (which aren't clickable), making the targets smaller still and far more difficult to hit.
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