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The Source, the self-proclaimed 'Bible of Hip-Hop Music, Culture & Politics' reports on how thousands of artists and industry experts are using new site to revolutionize the music industry by creating a music meritocracy. www.uPlaya.com scientifically rates a song's hit potential, gives artists instant credibility, and offers marketing tools.

Analyze your potential, increase your exposure with marketing widgets and win incredible opportunities on uPlaya.com!

Ghiche is this week's Up & Comer uPlaya artist! Not only can this Chicago native rap with the best of them but he also writes and produces his own work! Dropping beats at the young age of 14, Ghiche got his start in the entertainment industry performing at parties and events as well as making appearances in local Black History shows. More recently, he has gone on to showcase his talent booking college tours and taking on gigs at nightclubs and conventions throughout the Midwest. With a 'go-getter' personality and high potential, the young entrepreneur has already connected with and opened for big name artists like 50 cent, Soulja Boy, and P.diddy. Ghiche will be meeting with an A&R rep from The Deal Makers in Chicago this weekend courtesy of uPlaya for the chance to show off his 'superstar hood status' and take his career to the next level!

The Second City's "BuzzKill" to premiere at Hollywood Film Fest 2010. Independent artists have until November 30th to submit their songs to uPlaya's Music Universe Contest for the chance to land a feature placement in this dark comedy!

uPlaya's newest Music Discovery Game, the Head-to-Head Game, graced the pages of Billboard.biz today in The Latest Music Apps series.

BUZZKILL makes the event lineup for the Hollywood Film Festival, which kickoffs today, October 22nd and will last through the weekend. BuzzKill will premiere on Sunday, October 24th at 3PM. In conjunction with uPlaya.com, music artists and songwriters can submit songs to uPlaya's Music Universe Contest until November 30th for the chance to get their song featured in this upcoming comedy.

Master of mixtapes, this week's Up & Comer on uPlaya goes to "HG" ((aka Human Gorilla.) Using the streets as a stage to debut and perfect (his lyrical rhymes, "HG" is "hungry" for recognition and is on a mission to take his music from the Rap Undergrounds to drop beats with the best of them. Check out our favorite track, "Time Bomb"!

BUZZKILL makes the event lineup for the Hollywood Film Festival, which kickoffs today, October 22nd and will last through the weekend. BuzzKill will premiere on Sunday, October 4th at 3PM. In conjunction with uPlaya.com, music artists and songwriters can submit songs to uPlaya's Music Universe Contest until November 30th for the chance to get their song featured in this upcoming comedy.

The Second City's first-ever film BUZZKILL takes form of a dark comedy, following the life of a struggling writer, Ray Wyatt, who crosses paths with a notorious fugitive dubbed The Karaoke Killer, played by Darrell Hammond. uPlaya has teamed up with The Second City to find a breakout hit for feature placement in the film, and music artists have until November 30th to submit songs to uPlaya's free Music Universe Contest for their chance to win this amazing opportunity!

Learn 12 new ways to target fans using Facebook Ads!

Wearing many hats in the composition and production of his own music, uPlaya's Up & Comer-HANIBAL- knows a thing or two about putting on a ONE MAN ACT! He writes, performs, and produces all of his indie/electro-pop mixes on one laptop, using a single mic, often in the recording studio of his apartment bathroom. Hanibal's music pulls from a mix of influences including The Postal Service, New Order and the Nine Inch Nails, and has been described as "the best 80s dance music not made in the 80s."

Could your hit song be just what The Second City's "BuzzKill" is looking for? You have until November 30th to upload songs to uPlaya's Music Universe Contest for your chance to win feature placement in this dark comedy!

Since moving to Florida, Puerto Rican Hip Hop Artist- Reconize- has been determined to make a name for himself in the music industry. Getting his start in collaboration with friends and local music group Da Prodigyz, Reconize began recording songs and booking gigs around town shortly after his arrival. In addition to his local celebrity status, he has also turned the heads of major A&R Reps at a uPlaya sponsored music conference last Fall. His current music project "The Evolution" will feature many of the same local artists who helped him get his start and is said to be one of the most anticipated mixed tapes of the year! "Walk with me now, Fly with me later.."-Reconize