Typically, when you schedule something - at least something happening in the immediate future - you don't spell out the date and time, but rather say something along the lines of "let's have lunch on Friday at noon." And that's where Task.fm looks to differentiate itself in the crowded market for reminder services.
The service takes a Twitter-like approach to getting reminder data from you, with a 140-character limited form that wants you to input the answer to "remind me about …" Input things like "Mashable event Thursday at 6pm," "flight tomorrow at 8am," or "basketball next Monday at 7pm," and Task.fm figures out the date and adds it to your reminder lists.
They're like the Merry Pranksters, without the merriment or the pranks. A group of four college Republicans have set off across the country in a rented Ford Explorer to remind America that not all young people are Barack Obama supporters, and that it's still possible to drive 2,500 miles without once crossing a Democratic district.
The quartet, who call their project "Where is the Red," left from Tampa, Florida in June, and are currently in Gahanna, Ohio.
I read about this today, and wow! Read the comments to this story. I think it's important reminders to be careful about what we write about it in general.