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As the company continues to expand in both established and emerging electronics manufacturing regions, the electronics group of Henkel announced a new partnership to extend its presence in South Africa, signing on PEM Technologies to represent its line of Loctite brand electronics adhesives in the growing South African region.Though it is not often considered a major electronics manufacturing locale, South Africa is, in fact, one of the fastest growing regions for certain sectors within the electronics production market. Automotive, military/aerospace and contract manufacturing are all seeing significant growth rates and Henkel anticipates that this will only continue for the foreseeable future.\n\n"Recently, we have seen major manufacturers in automotive and in military/aerospace either transfer production from Europe to South Africa or set up additional, dedicated South African production sites," comments Richard Boyle, Regional Technical Service Manager for Henkel. "And, growth in the contract manufacturing sector--particularly for telecom, IT and entertainment products--is even more rapid and represents the largest area of expansion for Henkel," Boyle continues. "Establishing a partnership with a strong regional distributor like PEM Technologies is critical to our strategy for growth in this promising region." Steve Eglinton, Managing Director of PEM, is confident the company's relationship with Henkel will only serve to further enable customers' competitiveness. "Without question, Loctite is the leading brand of adhesives for electronics manufacturing and we are very enthusiastic about \nrepresenting Henkel materials throughout South Africa," says Eglinton. "Henkel's philosophy of supporting the customer through top-notch applications expertise, technical service and materials-based productivity enhancing tools is completely in line with PEM's approach. With Henkel's leading materials technologies, we look forward to helping customer

The trendspotters at JWT are predicting: - The mobile device as everything hub: Mobile rules. If you're a marketer, take note, made-for-PC sites don't make the cut for a mobile experience. - Customizable mobile: Apple's iPhone made mobile applications all the rage and other smartphone makers are having to follow suit. JWT says watch for more open mobile systems and an "onslaught" of mobile apps. - Decline of email: If you've tried emailing a teen lately you may have noticed that's considered only slightly less old-school than two tin cans and a string when it comes to communications. Text messaging, social networks like Facebook and Twitter are increasingly preferred by email recipients who are ready to cry uncle under the weight of their inboxes. According to JWT, after a decade of dominance, email will gradually be eclipsed by more efficient, manageable solutions. Hear, hear. - Cloud Computing: Software, storage -- everything we needed in our desktop computers or carried around in our laptops is now in the 'cloud.' Wikipedia calls the cloud a metaphor for the Internet, an explanation that is difficult to convey to new users. I found myself trying to explain this to a friend as I was helping her set up a netbook she received as a Christmas present. She wanted to know: Was it on the computer? On a disk? On a USB drive? I just waved my hands in the air and said 'it's all on the Internet now.' That, plus the appearance of 600 of her holiday photos on an online photo site seemed to convince her. - Social networking for jobseekers: With companies handing out more pink slips than Christmas bonuses in the past month or so, jobseekers who know how to maximize the benefits of such sites as LinkedIn and others will find those social networking skills could come in handy. - Web/TV convergence: This prediction has been paraded out in one form or another for quite a while and no telling if 2009 will be its year. The convergence of entertainment media on one viewing device

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