For Teenage Girls, Swimsuit Season Never Ends - The New York Times - 2 views
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That’s what researchers in a classic study from 1998 found when they put female and male undergraduates in dressing rooms with a mirror and either swimsuits or sweaters in a range of sizes. The students were instructed to try on the assigned clothing and wear it for a while before filling out a sham evaluation of the apparel.
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To confirm that they were detecting a detrimental effect of wearing a bathing suit, and not anxieties about math, researchers ran a second study. This time, instead of math questions, they used a test of the capacity for focused attention and again found that women wearing swimsuits scored lower than women wearing sweaters
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In short, when young women are prompted to reflect on their physical appearance, they seem to lose intellectual focus.
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