Grayson Perry's Reith Lectures: Who decides what makes art good? - FT.com - 0 views
-
I think this is one of the most burning issues around art – how do we tell if something is good? And who tells us that it’s good?
-
many of the methods of judging are very problematic and many of the criteria used to assess art are conflicting. We have financial value, popularity, art historical significance, or aesthetic sophistication. All these things could be at odds with each other.
-
A visitor to an exhibition like the Hockney one, if they were judging the quality of the art, might use a word like “beauty”. Now, if you use that kind of word in the art world, be very careful. There will be sucking of teeth and mournful shaking of heads because their hero, the artist Marcel Duchamp, of “urinal” fame, he said, “Aesthetic delectation is the danger to be avoided.” In the art world sometimes it can feel as if to judge something on its beauty, on its aesthetic merits, is as if you’re buying into something politically incorrect, into sexism, into racism, colonialism, class privilege. It almost feels it’s loaded, because where does our idea of beauty come from?
- ...16 more annotations...
-
beauty is very much about familiarity and it’s reinforcing an idea we have already. It’s like when we go on holiday, all we really want to do is take the photograph that we’ve seen in the brochure. Because our idea of beauty is constructed, by family, friends, education, nationality, race, religion, politics, all these things
-
I have found the 21st-century version of the Venetian secret and it is a mathematical formula. What you do, you get a half-decent, non-offensive kind of idea, then you times it by the number of studio assistants, and then you divide it with an ambitious art dealer, and that equals number of oligarchs and hedge fund managers in the world.
-
the nearest we have to an empirical measure of art that actually does exist is the market. By that reckoning, Cézanne’s “Card Players” is the most beautiful lovely painting in the world. I find it a little bit clunky-kitsch but that’s me. It’s worth $260m.
-
The opposite arguments are that it’s art for art’s sake and that’s a very idealistic position to take. Clement Greenberg, a famous art critic in the 1950s, said that art will always be tied to money by an umbilical cord of gold, either state money or market money. I’m pragmatic about it: one of my favourite quotes is you’ll never have a good art career unless your work fits into the elevator of a New York apartment block.
-
there’s one thing about that red painting that ends up in Sotheby’s. It’s not just any old red painting. It is a painting that has been validated. This is an important word in the art world and the big question is: who validates? There is quite a cast of characters in this validation chorus that will kind of decide what is good art. They are a kind of panel, if you like, that decides on what is good quality, what are we going to end up looking at?
-
They include artists, teachers, dealers, collectors, critics, curators, the media, even the public maybe. And they form this lovely consensus around what is good art.
-
there were four stages to the rise of an artist. Peers, serious critics and collectors, dealers, then the public.
-
Another member of that cast of validating characters is the collectors. In the 1990s, if Charles Saatchi just put his foot over the threshold of your exhibition, that was it. The media was agog and he would come in and Hoover it up. You do want the heavyweight collector to buy your work because that gives it kudos. You don’t want a tacky one who is just buying it to glitz up their hallway.
-
The next part of this chorus of validation are the dealers. A good dealer brand has a very powerful effect on the reputation of the artist; they form a part of placing the work. This is a slightly mysterious process that many people don’t quite understand but a dealer will choose where your work goes so it gains the brownie points, so the buzz around it goes up.
-
now, of course, galleries like the Tate Modern want a big name because visitor numbers, in a way, are another empirical measure of quality. So perhaps at the top of the tree of the validation cast are the curators, and in the past century they have probably become the most powerful giver-outers of brownie points in the art world.
-
ach of the encounters with these members of the cast of validation bestows upon the work, and on the artist, a patina, and what makes that patina is all these hundreds of little conversations and reviews and the good prices over time. These are the filters that pass a work of art through into the canon.
-
So what does this lovely consensus, that all these people are bestowing on this artwork, that anoints it with the quality that we all want, boil down to? I think in many ways what it boils down to is seriousness. That’s the most valued currency in the art world.
-
The whole idea of quality now seems to be contested, as if you’re buying into the language of the elite by saying, “Oh, that’s very good.” How you might judge this work is really problematic because to say it’s not beautiful is to put the wrong kind of criteria on it. You might say, “Oh, it’s dull!” [And people will say] “Oh, you’re just not understanding it with the right terms.” So I think, “Well, how do we judge these things?” Because a lot of them are quite politicised. There’s quite a right-on element to them, so do we judge them on how ethical they are, or how politically right-on they are?
-
What I am attempting to explain is how the art we see in museums and in galleries around the world, and in biennales – how it ends up there, how it gets chosen. In the end, if enough of the right people think it’s good, that’s all there is to it. But, as Alan Bennett said when he was a trustee of the National Gallery, they should put a big sign up outside saying: “You don’t have to like it all.”
-
Or then again I might say, “Well, what do I judge them against?” Do I judge them against government policy? Do I judge them against reality TV? Because that does participation very well. So, in the end, what do we do? What happens to this sort of art when it doesn’t have validation? What is it left with? It’s left with popularity.
-
Then, of course, the next group of people we might think about in deciding what is good art is the public. Since the mid-1990s, art has got a lot more media attention. But popularity has always been a quite dodgy quality [to have]. The highbrow critics will say, “Oh, he’s a bit of a celebrity,” and they turn their noses up about people who are well known to the public