The Virtue of Contradicting Ourselves - The New York Times - 0 views
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We don’t just loathe inconsistencies in others; we hate them in ourselves, too. But why? What makes contradictions so revolting — and should they be?
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Leon Festinger, one of the great social psychologists in history, coined the term cognitive dissonance to describe the discomfort you feel if you say or do something that is inconsistent with one of your beliefs
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there was a catch: Sometimes people weren’t bothered at all by holding inconsistent beliefs
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