Make Good Decisions Faster | Psychology Today - 0 views
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According to studies done by Sheena Iyengar at Columbia University, Americans make an average of 70 decisions each day. We make mundane decisions about what to have for lunch and which route to take to work, as well as defining decisions such as where to live, whom to marry, and whether to keep this job or accept that other offer. As Albert Camus said "life is the sum of our choices."
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the longer you spend waffling over what to have for breakfast, the harder it will be to make a good decision with a customer or co-worker later that morning. The more we hem and haw about what to buy at the mall on Saturday afternoon, the more likely we are to choose to throw back a pound of fries and double dose of fudge dessert on Saturday evening.
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A simple Know-Think-Do framework can help solve this problem by enabling us to make all of our decisions--big and small; daily and defining--quicker without sacrificing quality.
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