“Probably the biggest empathy generator is cuteness: paedomorphic features such as large eyes, a large head, and a small lower face,” Steven Pinker, the Harvard psychologist, tells me. “Professional empathy entrepreneurs have long known this, of course, which is why so many charities feature photos of children and why so many conservation organizations feature pandas. Prettier children are more likely to be adopted, and baby-faced defendants get lighter sentences.”
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