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Update: @TwitterGlobalPR has tweeted some factoids this afternoon. Twitter saw its highest rate of tweets per second last night with the peak coming with 5,106 at 11:00 p.m. EST. Between 10:45 p.m. and 12:30 a.m. EST Twitter average 3440 tweets per second. It is notable that Twitter did not crash under the load. A year ago at this time Twitter was having problems surrounding people tweeting about the soccer World Cup. This year the most notorious man in the world is killed and the company can handle it fine.

In this case, there are four key players. Two of them are a couple: a journalist who lives in New York and a social media specialist who lives in London. The other two have roots in Pakistan: a journalist and documentary filmmaker who recently moved to the U.S. and a political commentator in Islamabad. Each of them contributed to a chain of information that turned one man's offhand comments about a helicopter in the middle of the night into an internationally known work of citizen journalism.

Before May 1st, not even the smartest of machine learning algorithms could have predicted Keith Urbahn's online relevancy score, or his potential to spark an incredibly viral information flow. While politicos "in the know" certainly knew him or of him, his previous interactions and size and nature of his social graph did little to reflect his potential to generate thousands of people's willingness to trust within a matter of minutes. While connections, authority, trust and persuasiveness play a key role in influencing others, they are only part of a complex set of dynamics that affect people's perception of a person, a piece of information or a product. Timing, initiating a network effect at the right time, and frankly, a dash of pure luck matter equally.