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beth gourley

"Social Media is Here to Stay... Now What?" - 0 views

  • Social media is the latest buzzword
  • Web2.0 means different things to different people
  • Web2.0 was about the perpetual beta
  • ...49 more annotations...
  • For users, Web2.0 was all about reorganizing web-based practices around Friends
  • typically labeled social networkING sites were never really about networking for most users. They were about socializing inside of pre-existing networks.
  • Friendster was designed as to be an online dating site.
  • MySpace aimed to attract all of those being ejected from Friendster
  • Facebook had launched as a Harvard-only site before expanding to other elite institutions
  • And only in 2006, did they open to all.
  • in the 2006-2007 school year, a split amongst American teens occurred
  • college-bound kids from wealthier or upwardly mobile backgrounds flocked to Facebook
  • urban or less economically privileged backgrounds rejected the transition and opted to stay with MySpace
  • At this stage, over 35% of American adults have a profile on a social network site
  • the single most important factor in determining whether or not a person will adopt one of these sites is whether or not it is the place where their friends hangout.
  • do you know anything about the cluster dynamics of the users
  • all fine and well if everyone can get access to the same platform, but when that's not the case, new problems emerge.
  • showcases the ways in which some tools are used differently by different groups.
  • For American teenagers, social network sites became a social hangout space, not unlike the malls
  • Adults, far more than teens, are using Facebook for its intended purpose as a social utility. For example, it is a tool for communicating with the past.
  • dynamic more visible than in the recent "25 Things" phenomena.
  • Adults are crafting them to show-off to people from the past and connect the dots between different audiences as a way of coping with the awkwardness of collapsed contexts.
  • Twitter is all the rage, but are kids using it? For the most part, no.
  • many are leveraging Twitter to be part of a broad dialogue
  • We design social media for an intended audience but aren't always prepared for network effects or the different use cases that emerge when people decide to repurpose their technology.
  • One of the key challenges is learning how to adapt to an environment in which these properties and dynamics play a key role. This is a systems problem.
  • you are probably even aware of how inaccurate the public portrait of risk is
  • I want to discuss five properties of social media and three dynamics. These are the crux of what makes the phenomena we're seeing so different from unmediated phenomena.
  • 1. Persistence.
  • The bits-wise nature of social media means that a great deal of content produced through social media is persistent by default.
  • You can copy and paste a conversation from one medium to another, adding to the persistent nature of it
  • 2. Replicability.
  • much easier to alter what's been said than to confirm that it's an accurate portrayal of the original conversation.
  • 3. Searchability.
  • Search changes the landscape, making information available at our fingertips
  • 4. Scalability.
  • Conversations that were intended for just a friend or two might spiral out of control and scale to the entire school
  • 5. (de)locatability.
  • This paradox means that we are simultaneously more and less connected to physical space.
  • Those five properties are intertwined, but their implications have to do with the ways in which they alter social dynamics.
  • 1. Invisible Audiences.
  • lurkers who are present at the moment
  • visitors who access our content at a later date or in a different environment
  • having to present ourselves and communicate without fully understanding the potential or actual audience
  • 2. Collapsed Contexts
  • Social media brings all of these contexts crashing into one another and it's often difficult to figure out what's appropriate, let alone what can be understood.
  • 3. Blurring of Public and Private
  • As we are already starting to see, this creates all new questions about context and privacy, about our relationship to space and to the people around us.
  • The key lesson from the rise of social media for you is that a great deal of software is best built as a coordinated dance between you and the users.
  • Social media is not new. M
    Important summary of how social media works for youth and adults, and how five properties and three dynamics have a systematic affect that we all must deal with.
    Diigo in education

How to Make Money as a Social Media Influencer - make-lots-of-money - 0 views

    You've definitely heard about big YouTube stars and Instagram models. You've read news about how they're getting paid a lot of money and you probably want in on the secret. This article will show you where to start so you can earn money on your social media. Continue reading here
Kathleen Porter

Social Media Employee Policy Examples from Over 100 Organizations | Social Media Today - 1 views

  • The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online... The left side column is the name of the organization, and it is linked to their organizational or corporate home page. The right side column displays a link to the actual document of policy web page for you to either download or review.
  • Ralph can be reached by email at on Twitter @RalphPaglia and LinkedIn at
    by Ralph Paglia, July 3, 2010, via Social Media Today -
    For teaching secondary / higher-ed students, and because private/nonprofit sector policies often inform government ones...
Javier Mejia Torrenegra

Más allá de la Folcsonomía - 2 views

    La Web 2.0, con sus aplicaciones y servicios, posibilitó interconexiones sociales que, hasta hace pocos años, solo se daban en historias de ciencia ficción. La Folcsonomía es una de estas interconexiones y se relaciona directamente con dos conceptos que la posibilitan: Marcadores sociales y Etiquetado. El concepto de Folcsonomía, novedoso y complejo, difícil de precisar y definir, únicamente se da cuando confluyen el uso de aplicaciones de marcadores sociales y la actividad de etiquetado por parte de los usuarios de Internet. Por lo tanto, para entenderla debemos tener claridad en lo referente a cada uno de sus dos componentes.
Cathy Oxley

Shell social media oil spill a 'coordinated online assassination' - 1 views

    "Shell's brand has been hijacked in what marketing experts say is a "social media oil spill" and a "coordinated online assassination of the Shell brand". Shell now have the equivalent of a social media oil spill on their hands but one they have no control of. "
Antonietta Neighbour

Social Networking for Information Professionals | - 0 views

    Social networking and participatory library services - Judy O'Connell's great selection of Social networking tools curated from blogs, tweets, videos etc etc. Wow!
Donna Baumbach

DIGITAL LEARNING ENVIRONMENTS: Tools and Technologies for Effective Classrooms - 0 views

    The survey found that 62% of the respondents belong to a social network. Within the educator subgroups, 61% of teachers, 51% of the principals, and 71% of the librarians indicated they are members of a social network. Educators believe that social networks could provide significant value for education.
James Whittle

Study: Exploring the link between reading fiction and empathy - 21 views

    Abstract Readers of fiction tend to have better abilities of empathy and theory of mind (Mar et al., 2006). We present a study designed to replicate this finding, rule out one possible explanation, and extend the assessment of social outcomes. In order to rule out the role of personality, we first identified Openness as the most consistent correlate. This trait was then statistically controlled for, along with two other important individual differences: the tendency to be drawn into stories and gender. Even after accounting for these variables, fiction exposure still predicted performance on an empathy task. Extending these results, we also found that exposure to fiction was positively correlated with social support. Exposure to nonfiction, in contrast, was associated with loneliness, and negatively related to social support.
Heather S

How to Create Social Media Guidelines for Your School | Edutopia - 0 views

    How to Create Social Media Guidelines for Your School
Patrick Pane

New Hampton School - Social Media Reading List - 1 views

    Social Media in schools
Robin Cicchetti

NESTLE KERFUFFLE by Scott Douglas on Prezi - 2 views

    A GREAT example of social media in action. Also a very good example of the power of Prezi. This would be great as a homework assignment prior to a lesson on social media and/or an example of a well constructed, web-based narrative. Students could analyze all the elements and evaluate the sources.
Jeff Yasinchuk

Social Media for Educators - 17 views

    Wee's social media presentation
    Simple and yet very informative and interactive! Wish I had time to create something like this!
Donna Baumbach

School Librarians Lead the Social Networking Pack Among Educators - 11/9/2009 2:05:00 PM - School Library Journal - 0 views

    significant difference in attitude and behavior among the three groups, with 70 percent of media specialists, 62 percent of teachers, and 54 percent of administrators saying they've joined a social network. The survey also says school librarians are most positive about the value of social networking in education, but they're frustrated with their school districts blocking access to Web sites like YouTube and Facebook.
Robin Cicchetti

Is Social Media Ruining Students? - 27 views

    Excellent infographic on the impact of social media on students.
Ace Dee

Interaction Between SEO Social Media Marketing and Customers - 3 views

Customers like us frequently visit SEO social media sites. We register ourselves to interact with friends and make new friends simultaneously. With social media marketing, our website traffic incr...


started by Ace Dee on 08 Jul 11 no follow-up yet
Javier Mejia Torrenegra

Crece el interés por las redes sociales de lectores - 1 views

    Los lectores empiezan a tener cada vez más presencia en las redes sociales especializadas para la lectura. Ya existen multitud de plataformas en todo el mundo como Library Thing, Goodreads, Spinebreakers o aquí la recién llegada Entrelectores. Se está demostrando cómo este tipo de redes pueden ayudar a incrementar la visibilidad de un libro.
Judy Russell

How Should Social Media Be Taught in Schools? | EdTech Magazine - 38 views

    We need to teach social media in school!
Cathy Oxley

Foundation of Education is Still Based on the Social Interaction Between Teachers and Students - EdTechReview™ (ETR) - 12 views

    Despite each new transformative technology, learning happens best in a social environment with a caring teacher.
    Thanks Cathy I will enjoy reading this article.
Donna Baumbach

22 Educational Social Media Diagrams - 12 views

    Sometimes it is easier to see concepts visually to get a basic understanding and then do further research on the topics that are most relevant to your business. In today's post we collected some great visualizations of social media concepts including monitoring and content distribution.
Anthony Beal

The Edublog Awards - 5 views

    Many of you will be pleased to know that the nominations are now open for the 2010 Edublogs awards.
    "The Edublog Awards is a community based incentive started in 2004 that aims to: Promote and demonstrate the educational values of social media. Create a fabulous resource for educators to use for ideas on how social media is used in different contexts, with a range of different learners. Introduce us to new sites that we might not have found if not for the awards process."
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