As I mentioned in a previous post, one of the challenges when talking about sustainability is wondering how you (or I) could possibly do anything to help the dire situation our planet is facing.
One of the most exciting parts of my Global Sustainability class from last week was the discussion of how entrepreneurs and innovators are looking at sustainability not as a problem, but as an opportunity.
An opportunity to make a difference, yes. But also an opportunity to make money.
Agriculture is a dwindling profession in Kerala primarily due to adversities the farmer faces today. E-Krishi is focused on providing farmers all the necessary help and support. This include, timely information on agriculture, best prices, networing between farmers and traders. E-Krishi, the market driven agricultural initiative through IT, enabled agri-business centres in Kerala state addresses the existing gap in agriculture information flow and transaction management.