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Stephan Macaluso

How to get Beneath the Surface in Focus Groups - 0 views

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    Article by marketing/focus group/psychology guru George Silverman. I've used several of these techniques in library instruction. Sections allude to motivation, creating a positive atmosphere, questioning techniques, building confidence and influence with your audience. - sjm
Dana Longley

Using teaching faculty focus groups to assess information literacy core competencies at... - 1 views

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    Tyron J., Frigo E. and O'Kelly M. 2010. Journal of information literacy, 4(2), pp 62-77
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