Group items tagged

Every passing year witnesses digital trends being transformed. Marketers are always aware of these transformations to adapt themselves with evolving technologies and stay ahead in the competition. This gives them a competitive advantage in generating leads and enhance customer relationships. As 2019 is passing midway, the digital marketing industry is undergoing a dramatic shift. We've come up with 10 latest trends in Digital Marketing that can help you devise better marketing strategies and execute profitable results. 1. Personalized and Unique Content Creation - Content personalization is defined as a digital strategy that relies on visitor data to deliver relevant content based on the target audiences' interests and motivation levels. Your content is optimized based on these three key aspects - quality, relevance, and uniqueness. Crafting content that's never been created before is a primary way to turn heads up and bring maximum engagements to your website. 2. Voice Search Optimization - Voice SEO is the optimization of your queries using voice assistants. According to Comscore, by 2020, 50% of all queries will be voice-based. Searches that give searchers immediate answers to their questions through Amazon's Alexa, Apple Siri, Microsoft Cortana, and Google Assistant. People today prefer saying over typing a query. Marketers focus on long-tail keywords due to searches getting more specific when asking a question. 3. Chatbots - This AI-based technology uses instant messaging to chat with your website visitors offering real-time assistance, dedicated support, and pro-active interactions. 80% of business organizations are planning or are presently using chatbots to engage with end-users to provide responsive answers by accurately recalling buyer history. 4. Live Videos - Live streaming content has always proved to be effective because firstly it is free, takes a short time to produce. Secondly, it engages readers in real-time. Being a real-time con

Mobile Application Development  Contract In the present times of exceedingly focused world, surviving rivalry can be an intense errand. Making sensible benefit out of the online business you are ru…

WooCommerce Wallet gives your customers a chance to avail of the wallet feature on your store. The main purpose of this plugin is to provide an easy and fast payment process to the customers. Through WooCommerce Wallet, customers can deposit money in their wallet and use it for any purchase in the future. This wallet feature is also helpful in increasing customer retention as customers are motivated to shop in your store again and again.