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"Even before the invention of photography, certain images have gained iconic status in human culture. Our history and art textbooks are full of examples and many of them are etched in our memories. 440px-Join_or_DieBenjamin Franklin's "Join or Die" snake image, said to be the first American political cartoon, originally appeared during the French and Indian War, was repurposed by Paul Revere in 1775, and continues to be a powerful representation of the movement toward U.S. independence and nationhood. More recent visual texts, from the Hindenburg disaster, to Iwo Jima, to MLK's "I Have a Dream" speech, to the haunting images of September 11, help us understand what "iconic" means in terms of cultural memory and messaging."

"Math has a bit of an image problem. It's often seen as hard, abstract-even pointless. he creators of the National Museum of Mathematics in New York City are all about turning that image around and convincing young people that mathematics is cool."