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Forecast Optimistic For Upcoming Summer Travel SpringHill Suites Annual Survey reveals how Americans are gearing up for travel PR Newswire BETHESDA, Md., May 10, 2012 BETHESDA, Md., May 10, 2012 /PRNewswire/ -- Summer is around the corner, and Americans are busy researching destinations, booking hotels and looking forward to that big annual getaway. Optimism is high, and according to SpringHill Suites Third Annual Vacation Attitude Survey conducted by TNS, 92 percent of Americans will hop into cars, planes, buses and boats in the upcoming months to spend quality time with loved ones. (Logo:  http://photos.prnewswire.com/prnh/20110906/PH63243LOGO )  Although the tradition of summer vacation remains a constant, planning methods and timing have evolved, aided by social networks and new booking websites that make travel faster, easier and more entertaining. In today's fast-paced society, people have transformed the way they plan and how they take vacation. "The American traveler is resilient, and people need their cherished summer break, whether they are going near or far," said Callette Nielsen, vice president and global brand manager for SpringHill Suites. "People's expectations are the same, yet how and when they book has changed tremendously." 

Among the Key Findings (more details follow): 62 percent of vacationers will book their summer vacation in two months or less 36 percent will spend two hours or less planning their summer vacation Nearly 3 in 4 (74 percent) of social media users continue to use social media on vacation, with about one-fourth (27 percent) using it the same amount or more than at home 78 percent say it is important to maintain a healthy routine on vacation Only 23 percent have used a sick day as a vacation day