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As of October 2017, 81% of Kiva's loans have been made to women.[19] Kiva emphasizes supporting women because women can gain the most from microcredit. Patriarchy and a strict division of labor still dominate the societies of many developing countries, and women often suffer the most from poverty because scarce resources are often allocated to a family's males, rather than its females.

Kiva is a non-profit lending platform well known for its microloan service targeted underserved markets globally. Lendio states that the program has now provided over $500,000 in microloans to business owners worldwide, 98% of whom are female. Lendio first launched the program in 2016. The company describes the program as part of its commitment to entrepreneurship and inclusivity. Lendio provides a microloan to a low-income entrepreneur for every new loan facilitated on its marketplace platform. This voluntary employee-contributed, employer-matched program reports a 94% participation rate among Lendio employees.