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"Chris Nowinski, a co-director of the Sports Legacy Institute and an advocate for youth concussion awareness, said he was relieved to learn about the new language. "The old pamphlet that said 'no evidence of any long-term effects,' it slowed down progress - it helped create a latency environment when the evidence showed great urgency for change," he said. "There's a greater need for culture change on the lower levels. When coaches and people around the games don't have all the information, simple documents and simple messages are the most important.""