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With the updates that Google has made several websites and their businesses are being affected largely. Sometimes large dips are seen in the sales graph of their business. The significance is that the changes should be understood so that considerable steps can be adhered to update every element of the changes. However, the basic important elements are quality of the content and website design.

Change is the pattern of life. Even on the internet Google keeps updating the SEO strategies now and then. Accordingly adaption is the result of change. We adapt the new changes and techniques quickly. Thus it is essential that you keep yourself updated with the changes in the outdated strategies and update yourself with the result oriented upgraded strategies found on the net. The introduction of penguin and panda has changes the version of SEO. Given below are some of the older methods of SEO that used to work previously and no longer exist.