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Contents contributed and discussions participated by ecwesche21

ecwesche21

Getting Started with Chrome extension - Diigo help - 0 views

  • Use the “Save” option to bookmark a page. Bookmarking saves a link to the page in your online Diigo library, allowing you to easily access it later.
  • Highlighting can also be accomplished from the context pop-up. After the Chrome extension is installed, whenever you select text on a webpage, the context pop-up will appear, allowing you to accomplish text-related annotation. Highlight Pop-up Menu – After you highlight some text, position your mouse cursor over it and the highlight pop-up menu will appear. The highlight pop-up menu allows you to add notes to, share, or delete the highlight.
  • Sticky Note Click the middle icon on the annotation toolbar to add a sticky note to the page. With a sticky note, you can write your thoughts anywhere on a web page.
ecwesche21

Instagram Demographics - Business Insider - 0 views

  • Over 90% of the 150 million people on Instagram are under the age of 35,
  • Though it's owned by Facebook, Instagram is a mobile app with distinct demographics
  • users are neatly divided 50/50 between owners of Android and Apple devices.
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  • 68% of its users are female
  • 17% of U.S. adult residents who live in urban areas use Instagram, compared with only 11% in suburban and rural areas.
  • quality not quantity
  • So it's not as much of a heavyweight, in volume terms, as some might believe.
  • Instagram video attracts more engagement than Instagram competitor, Vine
ecwesche21

The Secret Language of Girls on Instagram | TIME - 0 views

  • In a survey released earlier this month, three quarters of teens said they were using Instagram as their go-to app.
    • ecwesche21
       
      Sounds much like what Facebook was; new tool, same dynamics.
  • in exchange for another tidbit of honesty: a 1-10 rating, of how much she likes you, your best physical feature, and a numerical scale that answers the question of “are we friends?” and many others.
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  • Now, girls use Instagram biographies – a few lines at the top of their page — to trumpet their inner circle. It’s a thrill to be featured on the banner that any visitor to the page will see — but not unusual to get deleted after a fight or bad day, in plain, humiliating sight of all your friends.
  • (In a survey that would surely surprise some parents, 92% of teen girls said they would give up all of their social media friends if it meant keeping their best friend.)
  • These are cryptic messages adults miss but which girls hear loud and clear. A girl may post an image of a party a friend wasn’t invited to, an intimate sleepover or night out at a concert. She never even has to mention the absent girl’s name. She knows the other girl saw it. That’s the beauty of Instagram: it’s the homework you know girls always do.
  • irls will barter “likes” in exchange for other things peers desperately want: a “TBH” (or “to be honest”).
  • On Instagram, girls can project a persona they may not have time, or permission, to show off in the classroom: popular, social, sexy.
ecwesche21

Facebook: 10 New Changes That Matter - InformationWeek - 0 views

  • inShare1
  • Facebook kicked off the summer of 2014 with a controversy that affected nearly 700,000 users. For one week in early 2012, the social network conducted an experiment to determine whether it could change the emotional state of some users by filtering the posts that showed up in their news feeds. (Spoiler alert: It could.) Many experts called Facebook's actions unethical.
    • ecwesche21
       
      None of these "apologies" actually address the ethical issues around informed consent/research conducted on human subjects...
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  • dropped the chat feature from its main app
  • a Buy button, which is in beta, and a Save button, which bookmarks content for later
  • "For example, we should have considered other non-experimental ways to do this research. The research would have also benefited from more extensive review by a wider and more senior group of people. Last, in releasing the study, we failed to communicate clearly why and how we did it."
  • started tracking users' shopping and browsing habits
  • cracked down on click-bait, like-gating, and other news feed spam.
  • The app's confusing permissions, however, caused a firestorm of misconceptions: Users blamed Facebook for intent to eavesdrop on conversations and snoop on text messages. Neither of these were true, of course, but that didn't prevent users from rating Messenger poorly in the app stores.
  • If you want to send and receive messages on your mobile device, Facebook requires you to download Messenger, which also lets you place phone calls -- including international ones over WiFi -- and send pictures and video.
ecwesche21

Facebook: 10 New Changes That Matter - InformationWeek - 0 views

  • These posts, which may read, "You'll never believe what happens next!" or "This will blow your mind," have grown more common as brands try to improve click rates and visibility in users' news feeds
ecwesche21

Social Media Deepens Partisan Divides. But Not Always. - NYTimes.com - 0 views

  •  
    Social Media + partisanship; social media as news source
ecwesche21

Ello - and goodbye to the new social networking site? | Media | The Guardian - 0 views

  • At one point, 35,000 people were signing up every hour.
  • I feel the urge to give up on Facebook, too, but it is hard to see how Ello presents the solution.
  • Social networks are inertia-led – the more effort you put into establishing one, the more rewarding an experience it is. Facebook has spent billions upon billions of dollars to make itself as user-friendly as possible. It’s hard to see how a new site can catch up, even with the best ethical intentions.
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  • Perhaps the most interesting thing about Ello’s emergence has been how little time it has taken for people to be rude about it.
  • It is also unclear how the site will make money. “Ello say they will sell premium content,” says the tech writer Jeff Jarvis. “But we’ve heard that one before. They don’t have a business model, so why would anyone invest in them?”
  • but there’s a reason Zuckerberg has been buying WhatsApp and Instagram. In his own words, he is trying to “break up the big blue app”. Facebook is trying to connect people in multiple ways.
  • hey miss the point of critical mass. A company such as Ello might do it, but it’s an awfully big mountain to climb to create a network that all your friends are on.”
ecwesche21

Ello and Consumer Friendly Business Models | stratechery by Ben Thompson - 0 views

  • I have no idea what these features might be – a mobile app and an API would be good places to start – but the gist is clear: to get the optimal Ello experience you had better pay up, but only once, and you’ll have it forever. This is a terrible idea.
  • Here’s the thing though: the reason Facebook can pull that off is because companies like Datalogix, Epsilon, Acxiom, and Bluekai – all Facebook partners since 2013 – have been tracking what I do and buy for years. Privacy died a long time ago; pretending like Facebook killed it is naive (just ask Richard Stallman). If you truly care about privacy then don’t use the Internet, credit cards, a mobile phone, the list goes on-and-on.
  • If, on the other hand, you care about making a successful social network that users will find useful over the long run, then actually build something that is as good as you can possibly make it and incentivize yourself to earn and keep as many users as possible.
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  • it feels like a political statement not a product that I – and more importantly, none of my friends – would want to use
ecwesche21

Messaging App Viber Takes A Step Into Social Networking With New Public Chats Feature |... - 0 views

  •  
    Viber moving to become a social network
ecwesche21

Ello is starting to look more like a business - Fortune - 0 views

  • Ello revealed on Thursday that it raised $5.5 million in a Series A funding round. The company also announced that it has become a legal public benefit corporation, or PBC.
  • Ello raised $435,000 in seed funding from Vermont-based FreshTracks Capital in March. Its new Series A round is led by FreshTracks and two Boulder-based groups: Bullet Time Ventures (an investor in Jukely, a live event recommendation service) and Foundry Group (which invested in fitness tracking firm FitBit and crowdfunded apparel retailer Betabrand).
  • It’s worth noting that a number of brands, such as Netflix and Sonos, have created Ello pages. As digital strategist Ben Breier writes, branded content is a form of advertising.
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  • Ello has already indicated that it would layer premium services on top of its free network to accomplish this. In an interview, Budnitz gets more specific. “On the iPhone, everyone wants to add an app and customize it for themselves,” he says. “That’s how Ello will work. It’s meant to be very simple, but people will be able to buy small features for $1 or $2 and change theirs.”
  • In essence, Ello’s service will be a puzzle that can be rearranged the way you like—for a price.
  • Ello’s buzz has considerably died down since its sudden popularity in September, mimicking the rapid rise and fall of other new social networks like Path.
  • Budnitz isn’t concerned. “From where I’m sitting it’s not losing momentum at all,” he says. “This is an invitation-only social network. We even closed invitations for a while and intentionally slowed down growth.
  • For us, we kind of thought we’d be where we are now six months from now.”
  • the site still sees on some days 40,000 signups and invite requests per hour
  • Many of Ello’s features are like this—a little bit fun, a little bit hidden.
  • There’s definitely a learning curve and a lot of hidden stuff that you get to learn as you go,
  • Ello will likely remain a network for artists and creative types
  • A look at the most-followed accounts shows mostly designers.
  • Today, a user can have fewer than 1,000 followers and still land in the top 100. That kind of following wouldn’t even put you in the top 10,000 on Twitter
  •  
    Funding; Public Benefit Corporation status; not-death?
ecwesche21

Tumblr Still Struggling to Be a Profitable Business - 0 views

  • In Yahoo's first quarter earnings report, there once again was no mention of revenue from Tumblr.
  • The obvious issue is the lack of advertising revenue.
  • the site's ad sales team has focused instead on encouraging clients to create their own Tumblr blogs and share content in the form of native advertising. Problem is, these ads don't make Tumblr much money.
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  • Last May, Yahoo acquired Tumblr for approximately $1.1 billion in cash
  • While Tumblr's revenue is at an apparent standstill, its user base is growing
  • ince the acquisition last year, Tumblr's audience has grown 22 percent, according to comScore metrics, and its network is made up of some 180 million blogs
  • And Tumblr's staff has more than doubled under Yahoo, growing to about 220 people, The New York Times says.
ecwesche21

Yahoo Overpays Tumblr's David Karp By Another $81 Million - 0 views

  • Why would an entrepreneur want to spend four years as a middle manager at a shrinking dinosaur that just paid him $250 million?
  • on August 9, Yahoo offered Tumblr founder, David Karp $81 million more to stay at the company for four years
  • Some have speculated that Yahoo's share price rise reflects the growing value of its stake in Alibaba.
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  • Yahoo is paying $81 million for a middle manager with diminished power who has built a business with no revenue and lacks the experience necessary to work in a big company
  • In most deals in which big companies acquire start-ups, it is understood that the entrepreneur will leave after a transition period to go on and work on another venture. That is probably what he wanted to do after he got his $250 million in May.
ecwesche21

Pinterest Tests Do-It-Yourself Promoted Pins For Small And Medium-Sized Businesses | Te... - 0 views

  • That includes new “Promoted Pins” from large national brands, but now it will also include paid placement for small and medium-sized businesses as well, with a new self-serve product it’s announcing today.
  • Pinterest’s new Promoted Pins product will enable its partners to only pay the company if users actually click through and view the content they’re promoting. In that way, Pinterest’s those ads aren’t that different from conversion-based links that might appear alongside Google’s search results, or performance-based display ads sold on a cost-per-click basis.
  • Pinterest still needs to figure out the optimal mix of Promoted Pins to content shared by other Pinners in a user’s feed.
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  • Promoted Pin today is being reviewed by a member of the team to ensure that it meets community guidelines and that the quality is high.
  • Pinterest is working with just a handful of small businesses for the launch of its self-serve offering. That includes companies like custom prints business Artifact Uprising, home cooks content and commerce destination Food52, and clothing brand Vineyard Vines. But the company expects to gradually make the self-serve offering more widely available to small and medium-sized businesses that want to test out the ads platform.
  • it’s raised a big new $200 million round of funding valuing it at $5 billion. That round was led by SV Angel, and included participation from a number of existing investors, including Bessemer Venture Partners, Fidelity, A16Z, FirstMark Capital, and Valiant Capital Partners.
ecwesche21

Launch To Exit In 18 Months: Pheed Acquired For $40M - 0 views

  •  
    Pheed self-funded
ecwesche21

Meet the Man Who Founded Ello After Selling a $35K Pair of Pants | WIRED - 0 views

shared by ecwesche21 on 22 Jan 15 - No Cached
  • in just a few months, Ello has grown from a tiny online hangout for about 90 artist friends into a backlash-worthy viral phenomenon
  • but more than one million people have lined up to join the invite-only “beta” version
  • help from a Denver consultancy, Mode Set,
  • ...8 more annotations...
  • So last year, he and some designer friends decided to build their own social network
  • minimalist black-and-white graphics and no ads
  • Gradually, it became the social network that Budnitz and close to 100 of his artsy friends wanted to use. “It was totally private. The problem was that as we got toward the end of that year, there were thousands of our friends who wanted to get on Ello.”
  • raised $435,000 from a Vermont venture capital fund to create something that could grow
  • And I actually believe that Facebook is not a social network at all. It’s an advertising platform. We are a social network
  • ad-free GitHub social network
  • When it emerges from beta, Ello will offer a bare-bones interface for most, but users will be able to pay for extra features. “We’re going to sell features for $1 or $2 just like an app store,” Budnitz says. “You can pick and choose what you want and then you can change your Ello to be like you want it to be. But everyone doesn’t have to have it like yours.”
  • When the site launched in early August, there were just 90 members—all friends of Budnitz—who had been operating their own private social network for about a year. On Monday, Ello was peaking at 50,000 new member requests per hour.
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