Group items tagged

"Educators have taken many approaches to solving the problem of bullying, whether making it "uncool" to bully, meting out scary punishments, or teaching tolerance. Tolerance is certainly part of the issue, but even that starts with highlighting differences between people and suggesting that one "tolerate" the other. There is no solving the issues, but there can be improved transparency, and a new tone for how we respond -- educating in kid-friendly and authentic language, using real-world examples with updated definitions, all in pursuit of total transparency for a growing problem."

"Social Media has been hailed as the silver bullet of grassroots marketing. Circumvent aging advertisement models and talk directly to your community? The only cost is your time? Fabulous! It can be like that, but it takes some very specific strategy to achieve that kind of success. At Transparent Language, we've built our Social Media following to nearly 3 million fans on Facebook alone. Our blogs receive over 200,000 visitors each month, and our YouTube videos have been viewed more than 2 million times. And we built most of it, not with a large team or budget, but with a single dedicated staff member. Truly grassroots. The lessons we've learned along the way can benefit our library clients, too. In this slide deck, a follow-up to Lorien Green's presentation at NELA 2014, we present our "secret sauce"."

" Today's library is a place for social interaction as well as quiet reading. It is a community cultural center, not simply a repository for books. It is a welcoming building with a design focus on transparency, not a series of isolated spaces."