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The concept of NJFP draws heavily on the outcomes defined and measured through triple bottom line reporting - demanding that a company's responsibility be to stakeholders rather than shareholders. In this case, 'stakeholders' refers to anyone who is influenced, either directly or indirectly, by the actions of the company. According to the stakeholder theory, the business entity should be used as a vehicle for coordinating stakeholder interests in a sustainable manner, instead of maximising shareholder(owner) profit. "People, Planet and Profit" are used to succinctly describe the triple bottom lines and the goal of sustainability.

Profit Profit is an aspect shared by all commerce, conscientious or not. Arguably, from the perspective of sustainability, profit is the most critical part of the triple bottom line. If a strong focus is not maintained on the value proposition for the product or service for sale, profits will be affected and consequently a business’s ability to have any impact through its purpose (people and planet) will be eroded.

People "People" (human capital) pertains to fair and beneficial business practices toward labor and the community and region in which a corporation conducts its business. The Global Reporting Initiative (GRI) has developed guidelines to enable corporations and NGO's alike to comparably report on the social impact of a business. [edit]

Greed has hijacked profit-making. Greed is so prevalent that most people never consider that they may get more by taking less. In your personal life, eating pie is a good thing. Eat too much pie for too long, however, and serious problems will occur.

Many now work at a diminished capacity due to their previous business practices. Decisions made 30 years ago are hurting their companies, their communities, and their workers.

On the other side of greed is the fear of money. Too many non-profits shun all profit making in lieu of their ethics or their cause. These groups are then forced to spend their precious time begging for money in lieu of working on the mission at hand. Like the instructions given to parents traveling with their infants, "place the oxygen mask on yourself before your child," so too must the cause-driven venture strive to be as healthy as possible if it is to defend or nurture its benefactor.

o Mr Stiglitz, this inequality is the result of public policy being captured by a

To Mr Stiglitz, this inequality is the result of public policy being captured by an elite who have feathered their own nests at the expense of the rest. They have used their power to distort political debate, pushing through tax cuts to favour the rich and adjusting monetary policy to favour the banks. Many of the new rich are not entrepreneurs but “rent-seekers”, he says, who use monopoly power to boost profits. Mr Stiglitz's views are representative of clever, leftish America and Mr Stiglitz is (mostly) skilled at making his argument. Imagine, he says, what it would be like if the world had free movement of labour, but not of capital. “Countries would compete to attract workers. They would promise good schools and a good environment, as well as low taxes on workers. This could be financed by high taxes on capital.” The result would be a much more equal society. Mr Stiglitz's argument would benefit, however, from a better sense of history and geography. He points to the period between 1950 and 1980 as one where inequality was much reduced. But that was a highly unusual time. For much of recorded history there has been a huge gap between a wealthy landowning class and the rest; the Rockefellers and Carnegies were much richer (in real terms) than any modern plutocrat. Mr Stiglitz also views the housing boom and bust as another result of misguided American policy, but Spain and Ireland had property bubbles too—and they are much more equal societies.

When it comes to solutions to the inequality problem, Mr Stiglitz wants a top income tax rate of “well in excess of” 50%, targeted fiscal stimulus and greater bank regulation. Here, perhaps, he might have been more open about the trade-offs. Controls on bank leverage, caps on interest rates and greater protection for bankrupts are all likely to reduce bank lending at a time when there already is a credit squeeze. He admits that the 2009 fiscal stimulus was “not as well designed as it could have been”, but blithely hopes that the convoluted American budget-setting process will result in much better stimulus packages in future. Whether or not he has the right answers, Mr Stiglitz is surely right to focus on the issue. Across the developed world, the average worker is suffering a squeeze in living standards while bankers and chief executives are still doing very nicely. This dichotomy is bound to have social and political consequences.

TIL how to clear a blocked nose quickly and easily. (self.todayilearned)

ere is a tip for all of you Northern Hemispherians that I picked up at the start of our hay fever season last year. Step 1: Breathe in deeply. Step 2: Slowly exhale all of your air and hold your breath until you are on empty. Step 3: Pinch your nose to avoid cheating. Step 4: Rock your head back and fourth slowly taking 2 seconds from looking at the sky to looking at the ground. Step 5: Do it until you absolutely NEED a breath. Step 6: Enjoy your clear nose. EDIT: Step 7: Profit EDIT: There is a similar technique to stave off an asthma attack too.

Ben Franklin on Patents; in which he provides a Selfless model for Sharing and Cooperation; Inspires us with his Generosity; and Lends Moral Authority to the Principles of Free Culture…

in 1742, invented an open stove for the better warming of rooms, and at the same time saving fuel, as the fresh air admitted was warmed in entering, I made a present of the model to Mr. Robert Grace, one of my early friends, who, having an iron-furnace, found the casting of the plates for these stoves a profitable thing, as they were growing in demand.

Gov’r. Thomas was so pleas’d with the construction of this stove, as described in it, that he offered to give me a patent for the sole vending of them for a term of years; but I declin’d it from a principle which has ever weighed with me on such occasions, viz., That, as we enjoy great advantages from the inventions of others, we should be glad of an opportunity to serve others by any invention of ours; and this we should do freely and generously.

The prison system in the United States is a profit-making industry. Private corporations operate over 200 facilities nationwide and are traded on the New York Stock Exchange.

Six corporations control virtually all American media. News Corp. owns over 27 television stations and over 150 newspapers. Time Warner has over 100 subsidiaries including CNN, Time Magazine, and The CW.

The FBI admits to infiltrating & disrupting peaceful political groups in the United States. The Womens’ and Civil Rights movements were among those targeted, with their members being beaten, imprisoned, and assassinated.