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As the CEO of AXZM, Steve Floyd has worked hard to build the company he always wanted to work for. Founding AXZM in the spring of 2003, Steve has since grown his agency into one of the most recognized and trusted digital marketing boutiques in North Texas. Starting his career in the early 2000′s designing for print & web - later evolving into LAMP application development and over the last 5 years, Content Strategy, SEO & Inbound. Steve is also the founder / organizer of the Dallas Content Strategy Group and Co-Chair / Founder of SEMPO NTX.

In a match of SEO versus PPC, which one would win? Does it make a difference whether the results are organic or paid? Many studies say yes. So, should a company pay for the results they want, or should they go purely organic SEO? Or both? Here are the Pros and Cons of both.

Content Strategy for Enterprises does NOT come in a one size fits all package... Do you know what your ‪‎Enterprise‬ needs to establish a successful content strategy plan?

Whether for promotional or ecommerce purposes, if you are going to have a website, you better make it good. Unfortunately, the presentation quality of your website is worth nothing to you if the website itself has no visibility. The number of websites on the Internet is growing all the time.

Mobile ad revenue passed $11 billion. Since 2011 there has been a 400% increase in mobile ad spend and it's expected to more than double by 2016.